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Business Details
23 Years
experience
Expert Broadcast PR Agency in London
Established in 2003, Shout Communications is a broadcast PR agency led by former broadcast journalists with decades of combined industry experience. Our expertise lies in securing high-quality television, radio, and online coverage for brands, organisations, and charities through tailored campaigns. We specialise in media relations, video and podcast production, and media training, leveraging our deep industry contacts and journalistic insight to craft compelling stories.

Our team prioritises quality over quantity, offering bespoke strategies that align with client goals while maintaining the highest production standards. Clients value our consultative approach, flexible service models (project-based or retainer), and proven track record of delivering impactful editorial coverage globally.
Services
Broadcast Media Relations Podcast Production Video Production Media Training PR Survey Research Spokesperson Sourcing Corporate Podcasts Social Media Video Broadcast Campaigns Event PR
Details
  • Year established: 2003
Highlights and features
  • We offer two decades of broadcast PR experience led by former national journalists.
  • Our tailored campaigns prioritise quality coverage aligned with client objectives.
  • We provide flexible service models for project-based or ongoing media strategies.
  • Our in-house production teams ensure broadcast-quality video and podcast delivery.
  • Clients benefit from our extensive contacts across UK and international newsrooms.
What people say
High-quality content Professionalism Effective media strategies Outstanding coverage Seamless collaboration
Services
Media Training
Our media training equips spokespeople to excel in live and pre-recorded interviews. We simulate studio, location, and Zoom scenarios to build confidence in handling challenging questions. Clients benefit from playback analysis and techniques refined over 20 years of broadcast experience.
Video Production
We produce high-quality videos for television and digital platforms using state-of-the-art equipment. Our services include B-roll creation, corporate videos, and social media content tailored to client narratives. Footage is repurposed across marketing channels for maximum impact.
Broadcast Media Relations
Specialising in securing placements on national and international TV, radio, and online platforms. We pitch stories to newsrooms using proven strategies and industry contacts. Clients receive guaranteed coverage levels or payment-on-results models for risk-free investment.
Podcast Production
We offer end-to-end podcast support including pre-production planning, recording, editing, and distribution. Our team assists with guest placement on third-party podcasts and creating branded series tailored to niche audiences for sustained engagement.
Spokesperson Sourcing
Our service identifies credible third-party spokespeople to de-commercialise stories. We source experts with media experience across industries to enhance campaign authenticity. This includes vetting, briefing, and coordinating interviews with broadcasters.
People
Catherine Bayfield
Founder & Director
Co-founder of Shout Communications with over 20 years in broadcast journalism. Led media relations strategies for global clients, leveraging expertise from roles at GMTV and Sky News to secure high-impact coverage.
Keren Haynes
Founder & Director
Co-founder and former BBC Senior Broadcast Journalist with specialist knowledge in business and current affairs. Translates journalistic insight into campaign strategies that consistently deliver award-winning broadcast coverage for clients.
Questions
What is broadcast PR and how does it benefit my brand?
Broadcast PR secures editorial coverage on TV, radio, and online platforms, enhancing credibility through third-party endorsement. Unlike advertising, it builds trust by positioning your brand or spokesperson as an industry authority.
How do you tailor campaigns to specific client goals?
We begin with strategic consultancy to understand your objectives, then craft bespoke campaigns combining media relations, video production, and spokesperson training to achieve measurable coverage outcomes.
Can you guarantee media coverage?
We offer two models: payment-on-results for project-based work or guaranteed minimum coverage levels for retainers, minimising risk while maximising your investment's impact.
What formats do your media training sessions include?
Sessions are available in broadcast studios, on-location, or via Zoom, simulating real interview conditions with playback analysis to refine messaging and delivery techniques.
How do you measure campaign success?
Success is tracked through coverage metrics, audience reach, and alignment with predefined KPIs such as brand visibility or message reinforcement across broadcast and digital platforms.
Reviews (3)
Christine Oldfield
Dec 12, 2019 Report
Shout! have years of experience in all areas of the broadcast media - and it shows. Theyre professional and efficient, and offer a range of services, facilities, and expertise. Theyre also easily approachable for guidance and advice - they know their industry inside out.
Claire Foster
Oct 14, 2019 Report
Ive worked with Shout Communications for years and would recommend their broadcast consultancy, contacts and video production. We brought them in on a retainer after several successful campaigns which is excellent value for money. Theyve been great at turning around things really quickly, hands on during crisis and helped us win lots of awards too. Most importantly, they are a pleasure to work with.
Maria Jeffery
Aug 15, 2019 Report
The directors vast experience in top broadcast newsrooms allows you to trust their editorial judgement.