Business Details
40 Years
experience
Your Trusted Chartered Financial Planners in Preston
Established in 1986, we are Chartered Financial Planners committed to delivering tailored financial solutions. Our independence allows us to act solely in clients' interests, offering unbiased advice across pensions, investments, and tax planning. With over 40 years of collective expertise, we combine regulatory compliance with proactive service to address evolving financial needs. Our Chartered status reflects our adherence to rigorous ethical standards and continuous professional development. Backed by the latest technology, we serve a UK-wide client base, prioritising transparency and long-term client relationships. Services
Financial Planning
Investment Advice
Pension Planning
Tax Planning
Equity Release
Details
- Year established: 1986
Highlights and features
- We offer 40 years of combined experience in financial planning
- Our Chartered status demonstrates commitment to ethical excellence
- Independence ensures unbiased, client-first advice
- Proactive service adapting to legislative and personal changes
- Regulated by the Financial Conduct Authority for your protection
Associations and certifications
- Financial Conduct Authority
- Chartered Insurance Institute
Services
Financial Planning
Comprehensive financial planning tailored to individual goals and circumstances. Our approach combines risk assessment, investment analysis, and long-term forecasting to create robust financial strategies. Clients benefit from ongoing reviews and adjustments to ensure their plans evolve with changing needs and market conditions.
Investment Advice
Expert guidance on investment opportunities across diverse asset classes. We assess risk tolerance and financial objectives to construct optimised portfolios. Our recommendations focus on competitive terms and long-term growth potential while maintaining alignment with clients' retirement and wealth preservation goals.
Pension Planning
Specialised pension advice covering workplace, personal, and self-invested schemes. We help clients maximise tax efficiencies and navigate complex regulations. Our planning ensures adequate retirement income while considering inheritance and estate planning requirements.
Tax Planning
Strategic tax planning services designed to minimise liabilities while maintaining compliance. We advise on capital gains, inheritance tax, and income tax optimisation through legitimate allowances and reliefs. Our approach ensures tax-efficient wealth transfer and preservation.
Equity Release
Specialist equity release solutions for homeowners seeking to access property wealth. We provide impartial advice on lifetime mortgages and home reversion plans, ensuring clients understand implications for inheritance and means-tested benefits while meeting financial objectives.
People
Paul Morris
Director
Founder with extensive investment banking experience, specialising in capital investments and tax planning. Holds DipFA and SPS qualifications. Advises personal and corporate clients on comprehensive financial solutions.
Sharon Watson
Practice Manager
Chartered professional managing day-to-day operations and compliance. Holds Advanced Diploma in Regulated Financial Planning. Specialises in group financial services and paraplanning expertise.
Ben Morris
Chartered Financial Planner
Specialist in equity release and long-term care planning. Holds Advanced Diploma in Regulated Financial Planning. Member of Society of Mortgage Professionals and Fellow of Personal Finance Society.
Jessica Higham
Administrator
Supports client services with proactive administration. Holds First Class degree in English and studying for Dip PFS. Focuses on delivering professional client support and operational efficiency.
Emma Taylor
Administrator
Experienced administrator with Dip PFS qualification. Specialises in paraplanning and client service support. Committed to achieving Chartered status while providing technical expertise to financial planning processes.
Questions
What financial services do you offer?
We provide comprehensive financial planning, investment advice, pension strategies, tax planning, and equity release solutions tailored to individual circumstances.
Are you regulated by financial authorities?
Yes, we are authorised and regulated by the Financial Conduct Authority (reference number 714223) for your protection.
How do you ensure impartial advice?
As independent financial advisers, we maintain no product provider ties, ensuring recommendations are based solely on clients' needs and market competitiveness.
What qualifications do your advisers hold?
Our team holds industry-recognised qualifications including Advanced Diplomas in Regulated Financial Planning, DipFA, and Chartered status through the CII.
How often are financial plans reviewed?
We recommend annual reviews, with additional check-ins available to ensure plans adapt to changing circumstances or market conditions.