Business Details
28 Years
experience
Your Trusted Partner for Strategic PR & Influencer Marketing Solutions
Established in 1998, Maverick Publicity has built a reputation as a full-service consultancy dedicated to crafting compelling narratives that connect brands with press and influencers. Founded by Romaine Fulton-Hart, whose background in celebrity PR and luxury fashion brands informs our strategic approach, we focus on building desire for exceptional brands through 360 campaigns. Our expertise spans traditional and digital PR, influencer outreach, collaborations, content creation, social media strategy, and event management. Over 25 years, we have partnered with iconic brands, securing placements in prestigious media outlets and creating impactful partnerships with influencers globally. Our team leverages deep industry connections to deliver results-driven campaigns backed by analytics, ensuring measurable returns on investment.From seasonal press events to film and television product placements, we deliver creative, cost-effective solutions tailored to each client's unique identity. Our photoshoot production capabilities, negotiated usage rights, and copywriting services further enhance brand storytelling across digital and print platforms. Clients benefit from our proven ability to transform perceptions, as demonstrated by case studies like Launer London, where our strategic content shifts drove significant sales growth and brand modernization. With a heritage rooted in authenticity and innovation, we remain committed to delivering campaigns that resonate authentically with target audiences while maintaining the highest professional standards.
Services
Influencer Outreach
Press Campaigns
Brand Collaborations
Event Management
Photoshoot Production
Product Placement
Content Creation
Social Media Strategy
Film & TV Placements
Copywriting
Details
- Year established: 1998
Highlights and features
- We have over 25 years of experience in strategic PR and influencer marketing.
- Our team boasts direct connections with major media outlets and influencers globally.
- We deliver results-driven campaigns backed by analytics and measurable ROI.
- Our heritage includes placements in iconic media like Netflix The Crown and BBC's Luther.
- We offer tailored photoshoot production and copywriting services from industry experts.
Services
Influencer Outreach
We connect brands with UK and international influencers to create authentic content across social platforms. Our data-driven approach ensures partnerships align with brand values and target audiences. Past successes include placements for David Beckham and Netflix The Crown, delivering measurable engagement metrics.
Press Campaigns
Combining traditional and digital media, we secure editorial coverage in prestigious outlets like BBC and major fashion magazines. Our campaigns blend authenticity with strategic storytelling to enhance brand credibility and kudos through earned media placements.
Photoshoot Production
With over 25 years' experience, we coordinate photoshoots from concept to execution, leveraging contacts with top photographers, stylists, and locations. We negotiate usage rights for web, PR, and social media to ensure maximum campaign impact and cost efficiency.
Product Placement
We strategically place products in film and television dramas without payment, leveraging industry connections. Recent placements include Netflix The Crown and BBC's Luther, providing brands with exposure through organic, high-profile appearances in entertainment content.
Content Creation
We develop tailored content for websites, social media, and digital communications. For Launer London, we transformed brand perception through website copy and campaigns, directly contributing to a 30% increase in sales and customer inquiries via compelling narrative strategies.
People
Romaine Fulton-Hart
Founder
Founder of Maverick Publicity since 1998, with 25+ years' experience in luxury PR and influencer strategy. Previously worked with global lifestyle brands, specialising in connecting press and influencers for impactful campaigns.
Questions
What services does Maverick Publicity offer?
We provide PR, influencer outreach, brand collaborations, content creation, film/TV product placement, and photoshoot production tailored to luxury and lifestyle brands.
How does Maverick approach influencer partnerships?
We strategically match brands with UK and international influencers to create authentic content campaigns, supported by analytics to ensure measurable results.
Can Maverick assist with global brand exposure?
Yes, our network spans major media outlets and influencers globally, enabling brands to extend their reach beyond local markets.
What industries does Maverick specialise in?
We focus on luxury fashion, lifestyle brands, and consumer goods requiring sophisticated storytelling to connect with press and influencer audiences.
How does Maverick measure campaign success?
We use analytics and ROI tracking to evaluate performance, demonstrated through case studies like Launer London's 30% sales increase post-campaign.
What unique advantages does Maverick offer?
Our 25+ years of industry connections, combined traditional/digital strategy, and in-house photoshoot expertise deliver distinctive, results-driven brand elevation.
