Business Details
Award-Winning Media Planning & Buying Services
Established over four decades ago, Lavery Rowe has built a reputation as a trusted partner in performance-driven media solutions. Our expertise spans press, television, digital, radio, and insert advertising, with a proven track record of delivering high-impact campaigns for clients across diverse sectors. Our team combines creative excellence with data-driven strategies to maximise return on investment, having successfully scaled client budgets from zero to multi-million-pound campaigns. We maintain strong relationships with premium publishers, enabling access to exclusive native advertising formats and competitive media placements. Our free creative-design service for press campaigns demonstrates our commitment to cost-effective solutions. Recognised with industry awards including Newsworks' 2021 Effectiveness Award, we continue to adapt to evolving media landscapes while maintaining core principles of transparency and client-centric service.Our multidisciplinary team of directors and specialists brings decades of collective experience in media planning, buying, and creative execution. We prioritise measurable results through rigorous campaign analysis and optimisation, serving clients in sectors ranging from financial services to consumer goods. Our operational infrastructure supports comprehensive campaign management from initial concept to post-campaign evaluation. This enduring combination of creative innovation, technical expertise, and client focus remains central to our approach in helping businesses achieve sustainable growth through strategic media investment.
Services
Press Advertising
TV Campaigns
Digital Marketing
Radio Advertising
Insert Media
Highlights and features
- We offer 40+ years' experience in D2C campaign planning and buying
- Our free press creative-design service delivers cost-effective solutions
- We utilise data-driven analytics to maximise ROI across all media channels
- Our team has successfully scaled client TV spend from zero to 1m+
- We maintain exclusive partnerships with premium publishers for native formats
Associations and certifications
- Newsworks Effectiveness Award 2021
What people say
Award-winning creative strategies
Proven ROI delivery
40+ years' experience
Strong publisher relationships
Effective lead generation
Services
Press Advertising
Our press advertising service combines creative excellence with strategic media buying to secure optimal campaign placements. With 40+ years' experience, we negotiate competitive rates in top-performing publications while maintaining creative control. Our in-house design team provides complimentary creative services to ensure maximum campaign impact across national newspapers and specialist titles.
TV Campaigns
We offer end-to-end TV advertising solutions from script development to post-campaign analysis. Our data-driven approach has successfully launched clients' TV advertising initiatives, scaling budgets beyond 1m annually. With 25+ years' experience, we specialise in creating high-performing television campaigns that deliver measurable ROI through strategic channel selection and audience targeting.
Digital Marketing
Our digital solutions optimise sales conversion through paid search, social media, and native advertising partnerships. Leveraging 40-year relationships with premium publishers, we access exclusive native formats unavailable elsewhere. The service integrates offline media tracking with online sales generation to create cohesive cross-channel marketing strategies that maximise digital ROI.
Radio Advertising
Specialising in high-value lead generation, our radio service covers campaign creation, production, and strategic placement. With expertise in financial compensation sectors, we develop targeted audio campaigns that deliver qualified leads. Our 25+ year track record includes some of the most successful radio advertising campaigns in recent UK market history.
Insert Media
We manage full-service insert advertising including creative design, production, and strategic placement. Our specialists handle both press inserts and third-party distribution through catalogues and parcel despatches. With annual placement volumes exceeding 185 million inserts, we offer cost-effective direct marketing solutions through strategic partnerships with major print distribution networks.
People
Paul Payne
Director
With extensive industry experience, Paul oversees strategic direction and business development at Lavery Rowe, ensuring alignment with evolving market demands.
Wayne Lewis
Director
Wayne leads operational excellence initiatives, focusing on maintaining the agency's high standards in media planning and client service delivery.
Peter Foreman
Director, Birmingham
Based in our Birmingham office, Peter manages regional client relationships and ensures delivery of our performance-driven advertising solutions across the Midlands.
Faisal Batiibwe
Head of Finance
Faisal oversees all financial operations, maintaining fiscal discipline while supporting strategic growth initiatives across the agency's service lines.
Andy McDouall
Head of TV
Andy leads our television advertising division, leveraging 25+ years' experience to develop and execute high-performing TV campaigns for clients.
Questions
What media channels does Lavery Rowe specialise in?
We specialise in press, television, digital, radio, and insert advertising solutions with 40+ years' combined experience across all channels.
How does Lavery Rowe ensure campaign effectiveness?
We combine creative excellence with data-driven analytics and strategic media buying to maximise ROI across all advertising channels.
What industries does Lavery Rowe work with?
We serve diverse sectors including financial services, consumer goods, and compensation claims through tailored media strategies.
Do you offer creative services for advertising campaigns?
Yes, we provide complimentary creative-design services for press campaigns and full creative support across all media channels.
How does Lavery Rowe handle campaign measurement?
We use rigorous performance analysis tools and data-driven metrics to evaluate campaign effectiveness and optimise ongoing strategies.
What locations does Lavery Rowe operate in?
We have offices in London and Birmingham, serving clients nationwide with media planning and buying expertise.
