Business Details
Award-Winning Marketing Solutions for Recruitment Businesses
We are an award-winning marketing consultancy specialising in delivering strategic marketing solutions for recruitment businesses. With over 12 years of experience in the talent industry, our boutique agency combines in-house expertise with partner talents to provide comprehensive marketing and sales consultancy services. Our team of specialists works seamlessly to develop brand strategies, implement digital marketing campaigns, and create lead generation solutions tailored to the unique needs of recruitment companies.We offer flexible monthly package-based services that include email marketing, social media management, website development, and PR activities. Our proven approach has consistently delivered high campaign engagement rates, with 60% average email open rates and 20% direct mail response rates. We serve a diverse range of B2B sectors, helping recruitment agencies enhance their marketing effectiveness while reducing administrative burdens.
Services
Fractional Marketing Director
Baseline Marketing Team
Digital Marketing
Social Media Management
Lead Generation
Website Development
PR & Communications
Email Marketing Campaigns
Highlights and features
- 12+ years specialist experience in recruitment industry marketing
- Proven 80% new business generation from existing contacts
- Award-winning marketing strategies with measurable results
- Comprehensive monthly marketing packages with flexible options
- Dedicated team of marketing professionals with B2B expertise
What people say
Proven results
Expert team
Tailored strategies
Consistent lead generation
Marketing excellence
Services
Fractional Marketing Director
Our Fractional Marketing Director service provides recruitment businesses with strategic marketing leadership without full-time costs. With 12+ years of recruitment industry experience, our virtual marketing directors develop tailored strategies to enhance client acquisition and retention. This service includes comprehensive marketing planning, campaign execution, and performance analysis to help recruitment agencies achieve measurable business growth through targeted marketing initiatives.
Baseline Marketing Team
Our Baseline Marketing Team packages offer essential marketing support for recruitment businesses. These monthly solutions include contact management, lead nurturing campaigns, and digital marketing activities. Designed for small to medium recruitment agencies, this service helps maintain consistent client communication while generating new business opportunities through proven marketing tactics that deliver 80% contact engagement rates.
Digital Marketing
Our digital marketing services help recruitment agencies enhance their online presence and attract quality leads. We implement targeted SEO strategies, social media campaigns, and website optimisation techniques specifically tailored for the recruitment sector. Our data-driven approach ensures maximum ROI through continuous performance monitoring and strategy adjustments based on real-time analytics.
Lead Generation
Our lead generation services focus on expanding recruitment agencies' client base through strategic marketing campaigns. We combine email marketing, content marketing, and digital outreach techniques to identify and engage potential clients. With our expertise in B2B marketing, we help recruitment businesses build sustainable pipelines of qualified leads that convert into long-term partnerships.
Social Media Management
Our social media management service helps recruitment agencies leverage platforms like LinkedIn to build brand authority and engage with potential clients. We create and schedule content, monitor engagement metrics, and run targeted advertising campaigns. Our approach focuses on establishing thought leadership in the recruitment sector while driving meaningful interactions that translate into business opportunities.
People
Katey Horne
Virtual Marketing Director for Recruiters
With extensive experience in recruitment marketing, Katey specialises in developing strategic marketing plans that drive business growth for recruitment agencies through innovative digital solutions.
Alison Stewart
Project Delivery Manager
Alison oversees the successful execution of marketing campaigns, ensuring timely delivery and quality implementation of strategies that align with clients' business objectives.
Scott Graham
Account Manager
Scott maintains strong client relationships while coordinating marketing activities, bringing valuable industry knowledge to help recruitment businesses achieve their marketing goals.
Emma Hall
Junior Project Manager
Emma supports marketing project execution with fresh perspectives and digital marketing expertise, contributing to successful campaign implementations for recruitment clients.
Ellie Hamilton
Junior Account Executive
Ellie provides essential support to marketing campaigns, bringing enthusiasm and emerging talent to assist recruitment agencies with their marketing initiatives.
Questions
What recruitment sectors do you specialise in?
We work across various recruitment sectors including technology, business services, and professional recruitment, with over 12 years of industry experience.
How do your marketing packages work?
Our flexible monthly packages include contact management, lead generation, digital marketing, and campaign execution tailored to recruitment agencies' specific needs.
What results can I expect from your services?
Clients typically see 80% new business from existing contacts, with 20% direct mail response rates and improved digital engagement metrics.
Do you offer one-off marketing services?
We primarily focus on ongoing monthly packages for consistent marketing impact, but can discuss specific project requirements on a case-by-case basis.
How do you measure marketing effectiveness?
We use comprehensive analytics to track campaign performance, including email open rates, lead conversion rates, and overall ROI for recruitment marketing.
Can you help with website development?
Yes, we offer website development services specifically tailored for recruitment agencies to enhance online presence and client engagement.
Reviews (3)
Matthew Lindsay
Jun 27, 2021
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Positive:Quality
Excellent fun team to work with. Got me to see marketing in a completely different way couldn't recommend them highly enough!
Excellent fun team to work with. Got me to see marketing in a completely different way couldn't recommend them highly enough!
Michael Costabile
Jun 07, 2021
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Positive:Professionalism,Quality,Responsiveness
Your Marketing Needs have provided us with excellent guidance and support which has produced good results. They are always available to speak to and give good advice
Your Marketing Needs have provided us with excellent guidance and support which has produced good results. They are always available to speak to and give good advice
Paul Bhogal
Apr 27, 2021
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Critical:Professionalism,Quality,Value
Would not recommend them to anyone.
3 months, zero results but great at chasing invoices.
Would not recommend them to anyone.
3 months, zero results but great at chasing invoices.
