Business Details
15 Years
experience
Women's Fitness Transformation Specialists in Harrogate
Established in 2011, we have dedicated ourselves to transforming the lives of women aged 30+ through tailored fitness and wellbeing solutions. Our approach combines structured group personal training with expert nutritional guidance, prioritising both physical and mental transformation. With a team of six professionals and a 3,500 sq ft facility in Harrogate, we focus on creating sustainable lifestyle changes through accountability, support, and evidence-based methodologies. Our programs, including the 6 Week Transformation and Sisters of Steel strength training, are designed for busy individuals seeking measurable results.Backed by a full money-back guarantee, our systems have helped over 3,000 local women achieve their goals since our inception. We integrate mindset coaching with physical training, recognising that lasting change originates from internal motivation. Our facility offers flexible scheduling, ample parking, and amenities to accommodate diverse client needs. Through continuous refinement of our coaching techniques, we maintain a client-centric approach that fosters long-term success. Our commitment to excellence is demonstrated through our 5-star service standards and ongoing professional development.
Services
6 Week Transformation
Large Group Training
Sisters of Steel
Strength Training
Nutrition Coaching
Details
- Year established: 2011
Highlights and features
- We offer 14+ years of experience in women's fitness transformation programs
- Our structured group training combines personal coaching with community support
- We provide a full money-back guarantee on all transformation programs
- Our facility includes dedicated spaces for strength training and conditioning
- We integrate mindset coaching with physical training for lasting results
What people say
Supportive community
Expert coaching
Measurable results
Motivating environment
Personalised approach
Services
6 Week Transformation
Structured 6-week group training combining personal coaching with nutrition guidance. Designed for busy women seeking measurable fat loss and lifestyle changes. Includes unlimited 45-minute sessions with expert accountability coaching.
Sisters of Steel
Specialised small-group strength training focusing on barbell techniques and muscle development. Aims to improve physical strength while combating age-related conditions. Features 55-minute sessions with movement analysis and mobility coaching.
Large Group Training
Flexible group personal training available at multiple time slots daily. Combines structured workouts with community support in a dedicated women-only environment. Sessions include conditioning and functional fitness components.
Nutrition Coaching
Personalised nutritional guidance integrated with fitness programs to optimise results. Focuses on sustainable eating habits rather than restrictive diets. Includes tailored meal plans and ongoing dietary support.
Mindset Coaching
Complementary coaching addressing mental barriers to fitness success. Teaches habit formation techniques and self-motivation strategies. Integrated with physical training for holistic wellbeing transformation.
People
Chris Lupton
Founder
Founder with 14 years' experience in personal training and behavioural change psychology. Transitioned from corporate world to establish Innovate in 2011. Specialises in combining mindset coaching with physical training.
Craig Williams
General Manager
20-year fitness industry veteran with management expertise. Joined Innovate in 2025 to oversee operations. Brings extensive experience in health club administration and client service systems.
Leslie Flynn
Head Fitness Coach
25-year fitness professional specialising in women's strength training. Joined Innovate in 2025 to lead coaching team. Former rugby player with expertise in functional movement patterns.
Tina Wardill
Fitness Coach
Experienced coach with background in athletics training and hospitality management. Transitioned to fitness coaching after personal success with Innovate's programs. Brings practical life experience to client support.
Hannah Morley
Fitness Coach
Qualified teacher and former client who joined coaching team to help others. Combines educational expertise with fitness knowledge. Specialises in supporting women through lifestyle transitions.
Questions
What makes Innovate different from other gyms?
We specialise in women-only group training with expert coaching and guaranteed results. Our approach combines physical training with mindset development for lasting change.
Do you offer trial sessions?
We provide a free initial consultation and goal-setting session to help you experience our approach before committing to programs.
What are your cancellation policies?
You can book, cancel, or swap classes freely through our flexible scheduling system with no penalty for changes.
Are there any age restrictions?
Our programs specifically target women aged 30+, though we welcome all adults who align with our coaching philosophy.
Do you provide nutrition advice?
Yes, all transformation programs include comprehensive nutrition coaching tailored to individual needs and goals.
What facilities do you offer?
Our 3,500 sq ft facility includes dedicated training zones, showers, and changing facilities with free parking available.