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Business Details
50+ Years
experience
Your Trusted Car Dealer in Swindon
Established in 1948, Fish Brothers has evolved from a single dealership in Faringdon to a multi-franchise group operating across Swindon. Our family-owned business has built a reputation for exceptional customer care, earning multiple awards for our commitment to service excellence. With 75 years of expertise in the motoring industry, we offer a comprehensive selection of new and used vehicles from leading brands including Honda, Renault, and Lexus. Our dedicated aftersales team ensures ongoing support for vehicle owners, combining technical proficiency with personalized service. As an authorized partner for major automotive manufacturers, we maintain high standards in vehicle preparation and aftercare.

Our online platform enables 24/7 vehicle reservations and purchases, complementing our physical dealership network. Through continuous investment in staff training and facility upgrades, we maintain our position as a trusted local business while embracing digital innovation. Our financial services team works with major lenders to provide tailored financing solutions for both private and commercial customers. This combination of tradition and innovation has resulted in consistently high customer satisfaction ratings across our operations.
Services
New Car Sales Used Car Sales Vehicle Servicing Motability Scheme Aftersales Support Online Reservations Vehicle Financing EV Expertise Commercial Vehicle Sales Insurance Services
Details
  • Year established: 1948
Highlights and features
  • 75 years of automotive retail expertise in Swindon
  • Award-winning customer service across all dealership locations
  • Multi-brand selection from 10 leading vehicle manufacturers
  • Authorized financial services with major automotive lenders
  • 24/7 online vehicle reservation and purchase capability
Associations and certifications
  • Financial Conduct Authority
What people say
Award-winning service Wide vehicle selection Friendly staff Competitive prices Excellent aftercare
Services
New Car Sales
We offer the latest models from 10 major automotive brands including Honda, Renault, and Lexus. Our sales team provides expert guidance through the purchasing process, with options for online reservations and in-dealership test drives. Competitive financing packages and part-exchange valuations are available across all new vehicle purchases.
Used Car Sales
Our extensive used car inventory features quality-checked vehicles from leading manufacturers. Every pre-owned purchase includes comprehensive history checks, warranty options, and flexible financing arrangements. Customers can browse stock online or visit our Swindon showrooms for personalized assistance.
Vehicle Servicing
Our manufacturer-trained technicians provide scheduled servicing and repairs using genuine parts. We offer MOT testing, warranty-compliant maintenance, and seasonal vehicle checks across all makes and models at our state-of-the-art service centres.
Motability Scheme
Specialist advisors help eligible customers access the Motability Scheme for car, WAV, or scooter leases. We provide tailored vehicle adaptations, application support, and ongoing assistance throughout the lease period for disabled drivers and recipients of mobility allowances.
EV Expertise
As certified EV specialists, we offer comprehensive guidance on electric vehicle selection, charging solutions, and government incentives. Our showrooms feature the latest models from Kia, Renault, Volkswagen and other manufacturers with expert after-sales support for EV owners.
Questions
What brands do Fish Brothers dealerships represent?
We offer vehicles from Dacia, Honda, Kia, Lexus, Nissan, Peugeot, Renault, SEAT, Skoda, Toyota and VW Commercial vehicles across our Swindon locations.
Can I purchase a vehicle online?
Yes, our 24/7 online platform allows vehicle reservations with a £99 refundable deposit and complete online purchases.
Do you offer financing options?
We work with major lenders to provide tailored financing solutions, including PCP, HP and lease agreements for private and business customers.
What aftersales services are available?
Our comprehensive aftersales services include servicing, MOTs, warranty claims, genuine parts supply and manufacturer-approved repair work.
Is the Motability Scheme available?
Yes, we have specialist Motability advisors who can help with vehicle selection, adaptations and application process for eligible customers.
Reviews (5)
Ianfletche
Nov 27, 2021 Report
Attentative, efficient and on the ball. I Bought a second hand car from them November 21. They were very fair and reliable in agreeing the sale and taking my car in part Ex. We agreed work to be completed on the new car and it was done quickly and professionaly as agreed. I would be very happy to deal with them again. Only negative was car was perhsp slightly on the high side of the price spectrum, after final negotiations.
Andrew Taylor
Sep 29, 2021 Report
Just dont work for the sales manager who currently works there particularly if you have had mental health struggles...only reason why this 5 star garage gets 1 star
Paul Davies
Aug 06, 2021 Report
Purchased a high end motor car from this company during the recent covid restrictions, took a bit of gamble on not physically seeing the car , but very pleased with the car to date, which turned out to meet my expectations and more, and the way my purchase was dealt with by their sales person Graham who was very helpful and fair on price throughout the negotiations. My experience to date would be to recommend this company.
Nonbon
Aug 02, 2021 Report
Positive:Professionalism
Our exhaust detatched on our way through Farringdon, in an emergency we went to these guys and they immediately helped us. They were very helpful and friendly even though they were about to close up for the day. They really helped us out of a tight spot. Highly recommend!
Service:Exhaust
Sea BreezeUK
Jul 24, 2021 Report
Great staff and service, kept me fully updated throughout. Only small issue was that the interior clean wasn't great.