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9 Years
experience
Emergency
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Trusted Flood Insurance Specialists in the UK
Flood Assist is the UK's only flood insurance specialist, dedicated to providing tailored insurance solutions for properties in high flood risk areas. With over 90% of our clients in the Flood Re scheme and 85% in Build Back Better, we combine specialist expertise with access to leading insurers to deliver affordable cover where it's needed most. Our team of Chartered Insurance Brokers and specialists brings decades of combined experience in flood risk management and insurance product development.

We prioritise customer-centric service, offering 24/7 policy access, live flood warnings, and digital flood action planning tools to help clients prepare for and recover from flooding. Recognised as industry champions for flood insurance innovation, we work closely with insurers to drive positive change in high-risk coverage availability.
Services
Flood Insurance Flood Re Insurance Holiday Homes Insurance Thatch Insurance Unoccupied Homes Insurance High Net Worth Insurance Small Business Insurance B+B Insurance Flood Excess Insurance Tenants Contents Insurance
Details
  • Year established: 2017
Highlights and features
  • Independent flood insurance specialists with access to multiple leading insurers
  • Affordable flood cover unavailable elsewhere through specialist broker relationships
  • Award-winning team with Chartered Insurance Broker qualifications
  • 24/7 digital tools for flood warnings and policy management
  • Recognised industry champions for flood insurance innovation
Associations and certifications
  • Financial Conduct Authority
What people say
Expert service Tailored solutions Affordable cover 24/7 support Award-winning
Services
Flood Insurance
Specialist flood insurance for high-risk properties including river, coastal, and surface water flooding. Covers building and contents for previously flooded homes, holiday lets, and small businesses trading from home. Policies include emergency flood response support.
Flood Re Insurance
Access to the Flood Re government-backed scheme for eligible properties in high flood risk areas. Provides affordable premiums through partnerships with participating insurers while maintaining comprehensive flood protection coverage.
Holiday Homes Insurance
Tailored insurance for holiday lets and second homes with flexible terms for owner-occupied or part-let properties. Includes flood protection and business interruption coverage for rental properties in flood-prone areas.
Thatch Insurance
Specialist insurance for thatched properties combining flood protection with fire and heritage building coverage. Designed for listed buildings and period homes with unique insurance requirements in flood risk zones.
Unoccupied Homes Insurance
Coverage for unoccupied properties undergoing renovation or awaiting sale in flood risk areas. Includes flood damage protection and security measures for vacant buildings with extended unoccupancy periods.
People
Liz Mitchell
Managing Director
20+ years' experience in insurance product development, distribution and underwriting at Aviva, Lloyds of London and Jardine Lloyd Thompson. Founder of Flood Assist with Chartered Insurance Broker accreditation.
Helen Heather
Flood Insurance Specialist
Specialist in high flood risk, thatch and listed property insurance since 2004. Holds Cert CII qualification and focuses on tailored customer service for complex insurance needs.
Callum Jones
Flood Insurance Specialist
Personal lines insurance expert with large broker experience. Provides needs-based flood insurance solutions for residential properties since joining Flood Assist in 2022.
Robin Clark
Technical Director
PhD in data analysis with 20+ years' software engineering experience. Develops Flood Assist's digital flood warning systems and risk assessment tools.
Catherine Adamson
Flood Insurance Specialist
Transitioned from life insurance to personal lines in 2022. Brings major broker experience to flood risk property insurance solutions for residential clients.
Questions
What flood insurance options exist for previously flooded homes?
We specialise in cover for previously flooded properties through Flood Re and bespoke insurer partnerships, ensuring comprehensive protection for rebuilding and recovery.
How do I check if my property qualifies for Flood Re?
Properties must meet eight criteria including location in flood zone 3 and council tax banding. Our specialists can verify eligibility through the Flood Map for Planning.
Can I get flood insurance for a holiday let property?
Yes, we offer tailored coverage for holiday homes with flood risk, including business interruption protection for rental income loss due to flooding.
What does surface water flooding insurance cover?
Covers damage from overland flow flooding not connected to rivers or coasts, including drainage issues and flash flooding from heavy rainfall events.
How does groundwater flooding affect insurance?
We provide specialist coverage for subsurface flooding risks, including structural damage from prolonged water table elevation and seepage through foundations.
What support exists for flood insurance claims?
24/7 claims reporting with dedicated support throughout the process, including emergency flood response coordination and policy document access via our mobile app.