Business Details
33 Years
experience
Your Trusted Medical Fieldwork Partner in the UK
At GKA, we pride ourselves on being the leading medical fieldwork agency, connecting market research agencies, medical device manufacturers, and branding agencies with healthcare professionals, NHS payers, and patients. With over 30 years of experience, our team delivers expert recruitment, project management, and analysis services, ensuring compliance with industry standards through BHBIA-certified and MRS-accredited practices. Our commitment to innovation and quality is reflected in our tailored methodologies, including qualitative and quantitative research, human factors studies, and data processing, all designed to advance healthcare through insightful market research. We maintain a highly-responsive panel of healthcare professionals and patients, supported by GDPR-compliant data protection measures, to provide reliable and ethical services.Our dedicated project teams offer end-to-end support, from feasibility assessments to incentive management, ensuring seamless execution of research projects across the UK and Europe. By combining extensive industry knowledge with a client-centric approach, we empower our clients to make informed decisions that drive healthcare innovation. Our success in recruiting participants for over 12,000 projects underscores our reputation as a trusted partner in medical market research. Through continuous investment in training and infrastructure, we uphold our vision of building a better understanding of healthcare by connecting stakeholders to actionable insights.
Services
Healthcare Fieldwork
Participant Recruitment
Project Management
Qualitative Moderation
Data Analysis
Details
- Year established: 1993
Highlights and features
- We have over 30 years of experience in healthcare market research recruitment.
- Our team is BHBIA-certified and MRS-accredited for industry compliance.
- We offer end-to-end project management from feasibility to data analysis.
- Our GDPR-compliant processes ensure secure data handling and participant privacy.
- We provide access to a validated panel of 12,000+ healthcare professionals and patients.
Associations and certifications
- BHBIA
- MRS
Services
Participant Recruitment
Our specialist recruitment team connects clients with healthcare professionals, NHS payers, and patients for medical market research. With access to a validated panel and networks, we ensure quality participant engagement across qualitative and quantitative methodologies. Our BHBIA-certified team adheres to strict compliance standards while delivering tailored recruitment solutions for market research agencies and medical device manufacturers.
Project Management
We provide dedicated project management for qualitative and quantitative research, including bespoke planning, progress updates, and incentive administration. Our experienced team offers end-to-end support from feasibility assessments to final debriefs, ensuring seamless execution of studies. With a single point of contact for quantitative projects, we guarantee efficient coordination and timely delivery of research objectives.
Qualitative Moderation
Our expert moderators conduct in-depth interviews, focus groups, and online discussions with over 20 years of healthcare research experience. They employ professional techniques to extract key insights while maintaining compliance with market research guidelines. We provide real-time feedback and collaborative analysis to maximise the value of qualitative data for clients.
Data Analysis
Our analysts transform research data into actionable insights through key findings reports, content analysis, and detailed reporting. We handle data from various sources including surveys, patient record forms, and online communities, ensuring accurate interpretation that aligns with client objectives. Our team provides interim and final reports to support informed decision-making.
Human Factors Studies
We support medical device development through participant recruitment and study coordination for formative and summative usability testing. Our services include venue arrangements, logistics management, and moderation for regulatory-compliant human factors research. We ensure access to appropriate healthcare professional and patient user groups to validate device designs effectively.
Questions
What healthcare market research services do you offer?
We provide participant recruitment, project management, qualitative moderation, data analysis, and human factors study support for medical market research.
How do you ensure compliance with industry standards?
Our team holds BHBIA and MRS certifications, and we follow strict GDPR-compliant data protection practices across all research activities.
Can you recruit NHS payers for research projects?
Yes, we connect clients with key stakeholders within the NHS to provide valuable insights from decision-makers in healthcare systems.
Do you operate outside the UK?
We deliver medical market research services across Europe, supporting clients with international studies and multi-country participant recruitment.
How many healthcare research projects have you completed?
Our team has successfully delivered over 12,000 healthcare research projects since our establishment in 1993.
What methodologies do you support?
We handle in-depth interviews, focus groups, online surveys, patient record forms, detailed follow-ups, and usability testing for medical devices.
