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Business Details
11 Years
experience
Your Premier Fitness Destination in Gateshead
Established in 2015, Average Joe's Fitness has become a cornerstone of the Gateshead fitness community. Our mission is to make high-quality strength and conditioning programming accessible to individuals of all ages and abilities. With a team of experienced coaches including former athletes and specialists in sports science, we deliver tailored workouts that prioritise both physical development and mental well-being. Our state-of-the-art facility at Stonehills, Pelaw, features cutting-edge equipment and flexible access options designed to accommodate diverse training needs. We foster an inclusive environment where members receive expert guidance without ego-driven distractions.

Through structured class timetables, open gym hours, and digital training resources, we empower our community to achieve measurable progress. Our commitment to accessibility extends to transparent pricing with no contract obligations. The gym's success is evidenced by long-term members like David Murray, who at 53 maintains peak fitness through our programmes. We combine technical expertise with a supportive atmosphere to create lasting positive change in our members' lives.
Services
Strength Training Conditioning Classes Personal Coaching Nutrition Guidance Community Support
Details
  • Year established: 2015
Highlights and features
  • Experienced coaches with athletic and academic expertise
  • Inclusive environment for all fitness levels and ages
  • Modern facility with premium strength and cardio equipment
  • Flexible membership options with no contract commitments
  • Community-focused approach with proven training methodologies
What people say
Supportive community Knowledgeable coaches Welcoming atmosphere Measurable results No intimidation
Services
Strength Training
Our strength training programmes develop muscular power and endurance through structured weightlifting routines. Expert coaches guide proper form while tailoring intensity to individual capabilities. Members benefit from progressive overload principles and access to premium equipment including Olympic bars and power racks.
Conditioning Classes
High-energy group sessions combine cardiovascular and strength elements for comprehensive fitness development. Classes accommodate all levels through scalable modifications while maintaining technical integrity. Participants enjoy varied programming that prevents plateaus and builds functional fitness applicable to daily life activities.
Personal Coaching
One-on-one coaching provides individualised attention for specific goals like weight loss or sports performance. Certified trainers create customised plans with measurable milestones. Sessions incorporate movement analysis and technique refinement to maximise efficiency while minimising injury risk through proper biomechanics.
Nutrition Guidance
Complementary nutritional advice supports training outcomes through balanced dietary strategies. Coaches provide practical meal planning frameworks without restrictive fads. Members receive guidance on macronutrient distribution and hydration practices tailored to their training intensity and personal objectives.
Community Support
Our inclusive community fosters motivation through peer encouragement and shared progress. Members benefit from accountability partners and social reinforcement without intimidating atmospheres. The supportive network extends beyond workouts through digital communication channels and wellness-focused social events.
People
Joe Lawson
Owner & Coach
Founder Joe Lawson established the gym to create an inclusive fitness space. With extensive coaching experience, he programs results-driven sessions while maintaining the gym's welcoming ethos. His approach prioritises sustainable progress over ego-driven training.
Scott Hall
Coach
MSc qualified Strength and Conditioning specialist Scott Hall brings athletic expertise from England international athletics representation. He applies scientific principles to optimise training effectiveness while ensuring technical precision across all member programmes.
Joe Ames
Coach
Former Newcastle United Academy footballer Joe Ames combines sports performance knowledge with practical coaching experience. His background in competitive boxing informs mental resilience training alongside physical development strategies for members at all levels.
Anna Barclay
Coach
Psychology student Anna Barclay specialises in women's wellness and recovery. Her sports massage qualification enhances member support through integrated recovery strategies. She contributes balanced perspective and motivational energy to the coaching team.
Questions
What membership options are available?
We offer Basic, Premium, and Platinum memberships priced at £80-£100/month, plus a 10-class block for £80. All include access to our training app and flexible gym usage.
Are there facilities for personal hygiene?
Yes, we provide shower and changing facilities for all members. Towels and toiletries are available upon request to ensure convenience after workouts.
Is the gym suitable for beginners?
Absolutely. Our inclusive environment welcomes all fitness levels. Coaches provide modifications for every exercise, ensuring safe and effective workouts for newcomers.
What parking options exist?
We offer ample free parking space for members. The facility's location at Stonehills provides convenient access with dedicated parking areas for gym users.
Can I try before committing?
Yes, we provide free taster sessions to experience our facilities and coaching style. This allows potential members to assess compatibility before selecting a membership plan.
How are training programmes structured?
Programmes combine strength, conditioning, and mobility elements with progressive overload principles. Coaches adjust intensity and complexity based on individual goals and capabilities during regular progress reviews.
Reviews (6)
Christos Basagiannis
Jun 17, 2021 Report
Great gym and friendly environment. The coaches are very knowledgeable and friendly. They provide amazing strength/hypertrophy sessions along with hiit style and crossfit style sessions. They have somehow combined every important aspect of fitness together. It should be worth mentioning that hiit classes are based on simple and safe exercises which will keep you away from injuries (even if your technique is not very good), something which is not very common in the modern fitness industry.
Martin Hubbert
May 19, 2021 Report
Been going to Joe's for over 3 year now, I've been to other places in that time also but nothing compares to Joe's, The training is always excellent and no repeatative. Coaches Joe, Scott & Bev are some of the best I've been coached by always will to help and push you to the next level. Team days out amd weekends away rombclimbing mountains to Coasteering
Steve Wilkinson
Apr 22, 2021 Report
Excellent training geared to individual ability. Staff are very experienced and committed to giving the best service to clients. Highly recommended.
Doug Ellison
Jan 06, 2021 Report
Great gym and trainers who are passionate on all areas of your health, a real team spirit exists which helps with your motivation
Glenda Ellison
Dec 29, 2018 Report
Joe knows his stuff He gives the best advice for your personal training and healthy eating. 5 stars and more
Christine Dowling
Oct 30, 2016 Report
Outstanding training and facility! Personal one to one, plus great nutrition advice. Can't recommend enough!