Business Details
24 Years
experience
Emergency
services
Your Trusted Partner for Strategic PR Solutions
Halogen Communications is an independent communications consultancy established in 2002, headquartered in Edinburgh with an international office in Washington DC. Our agency specialises in public relations, political relations, media training, crisis management, and strategic marketing, serving clients across the UK and globally. Our team comprises seasoned professionals with extensive experience in politics, media, and public affairs, including former Scottish Office Ministers, senior civil servants, and award-winning journalists. We pride ourselves on building and protecting reputations through tailored strategies that combine deep political insight with media expertise. Our crisis management services ensure clients receive immediate, discreet support during critical situations, minimising reputational impact.With over two decades of experience, we have become one of Scotland's leading consultancies, trusted by organisations navigating complex political and media landscapes. Our commitment to excellence is demonstrated through long-standing client relationships and a track record of delivering impactful results. We combine strategic counsel with hands-on execution, offering bespoke solutions that align with each client's unique objectives. Our work extends beyond traditional PR, encompassing policy analysis, stakeholder engagement, and event management to create comprehensive communication strategies. This holistic approach positions us as a trusted partner for organisations seeking to influence public discourse and achieve their strategic goals.
Services
Public Relations
Political Relations
Crisis Management
Media Training
Strategic Marketing
Policy Analysis
Stakeholder Engagement
Event Management
Details
- Year established: 2002
Highlights and features
- We have over 20 years of experience in public relations and political communications
- Our team includes former politicians, civil servants, and award-winning journalists
- We provide immediate crisis management support with total discretion
- We combine policy analysis with media strategy for comprehensive solutions
- We maintain long-standing client relationships through tailored approaches
What people say
Excellent understanding
Crucial advice and counsel
Best PR consultants
Diligent and hardworking
Go above and beyond
Services
Public Relations
Our public relations services combine political insight with media expertise to shape narratives and protect reputations. We develop tailored strategies that align with client objectives, leveraging our extensive network of media contacts and political stakeholders. With over two decades of experience, we deliver measurable results through targeted campaigns that enhance visibility and credibility in both traditional and digital media platforms.
Political Relations
We specialise in navigating Scotland's complex political landscape, helping clients engage effectively with decision-makers at all levels of government. Our services include policy analysis, stakeholder mapping, and strategic advocacy to influence legislative outcomes. With former politicians and civil servants on our team, we provide unparalleled insight into governmental processes and political dynamics that impact our clients' interests.
Crisis Management
Our crisis management team provides immediate, discreet support during critical situations to minimise reputational damage. We develop proactive strategies and response protocols tailored to each client's specific risks. With extensive experience handling high-profile emergencies, we ensure swift action while maintaining confidentiality, helping organisations recover their public standing through coordinated communication and stakeholder engagement.
Media Training
We prepare executives and professionals for media interactions through comprehensive training covering press interviews, public speaking, and crisis communication. Our programmes focus on message delivery, body language, and handling difficult questions. Led by former journalists and legal experts, our training ensures clients present themselves confidently and effectively in any media environment.
Strategic Marketing
Our strategic marketing services integrate public affairs with brand communication to create cohesive market positioning. We develop data-driven campaigns that align with political and regulatory environments, enhancing brand visibility while mitigating risks. With expertise in both traditional and digital marketing channels, we help clients build lasting relationships with target audiences through consistent messaging and strategic content development.
People
Raymond Robertson
Partner
Former Scottish Office Minister with over 30 years' political experience. Founding partner of Halogen Communications since 2002, advising major UK companies on Scottish political strategy. Regular media commentator with extensive crisis management expertise.
John Crawford
Partner
Co-founder with background in advertising and civil service. Former Chief of Staff for Scottish Conservatives, specialising in campaign strategy and media relations. Manages major client accounts including multinational corporations and public sector organisations.
Leslie Clark
Head of Policy
Public affairs expert with seven years' experience at Halogen. Specialises in policy analysis, government consultations, and parliamentary monitoring. Provides strategic counsel to clients navigating Scottish political developments and regulatory frameworks.
Fraser McGowan
Associate
Award-winning journalist with 40-year career across UK media. Former media trainer at Qatar Foundation, working with international clients. Brings extensive media communications experience to Halogen's public relations and crisis management services.
Laura McLachlan
Public Relations Consultant
Legal and journalism graduate with deep understanding of Scottish public sector. Specialises in media strategy and political communications. Provides expert counsel on public relations campaigns and stakeholder engagement initiatives.
Questions
What services does Halogen Communications offer?
We specialise in public relations, political relations, crisis management, media training, and strategic marketing, with particular expertise in Scottish political and public affairs.
How does Halogen handle crisis situations?
Our team provides immediate, discreet support during crises, developing tailored response strategies to protect reputations while maintaining client confidentiality throughout the process.
What areas do you serve?
Primarily Scotland and the wider UK, with international capabilities through our Washington DC office, supporting clients across diverse political and regulatory environments.
What makes Halogen different from other PR firms?
Our unique combination of former politicians, civil servants, and journalists delivers unparalleled political insight combined with practical media experience and crisis management expertise.
