Business Details
17 Years
experience
Your Perfect Bridal Journey Starts Here
Serena Bridal has been dressing brides for over 16 years with a dedicated team passionate about creating memorable bridal experiences. Our boutique offers a warm, welcoming environment where brides receive personalized guidance to find their perfect dress. We pride ourselves on expertise in bridal fashion, offering a curated collection of designer gowns and tailored styling advice. With a focus on customer satisfaction, we provide honest recommendations, accurate timelines, and meticulous alterations. Our services extend to a sister store, Serena Luan Bridal Outlet, offering off-the-peg dresses at accessible prices.We combine industry knowledge with empathetic service to ensure every bride feels confident and celebrated. From initial consultation to final fitting, our commitment to excellence remains unwavering. Our team's extensive experience ensures brides receive expert advice on gown selection and customization. We maintain partnerships with trusted suppliers to enhance the bridal journey. Transparency and attention to detail form the foundation of our trusted relationships with clients.
Services
Wedding dresses
Bridal styling
Dress alterations
Accessories hire
Bridal consultations
Details
- Year established: 2009
Highlights and features
- Personalized bridal consultations with expert stylists
- Curated collection of designer wedding gowns
- Complimentary alterations advice and fittings
- 15+ years of bridal fashion expertise
- Stress-free shopping environment with flexible appointments
What people say
Perfect dress experience
Knowledgeable stylists
Stress-free shopping
Beautiful gown selection
Excellent fittings
Services
Wedding Dresses
We offer an extensive selection of designer wedding dresses from renowned brands like Stella York and Sophia Tolli. Our collection features contemporary and traditional styles ranging from 799 to 2,400. Each gown receives expert fitting support and styling advice to ensure perfect match with your vision.
Bridal Styling
Our experienced stylists provide personalized guidance to help brides find their ideal wedding look. Services include silhouette recommendations, fabric selection, and accessory coordination. We offer one-on-one appointments with expert fashion advice tailored to individual preferences and body shapes.
Dress Alterations
Professional alteration services ensure perfect fit for your chosen gown. Our seamstresses provide precise adjustments with attention to intricate details. We offer multiple fitting sessions and expert advice on gown preservation post-wedding.
Accessories Hire
We provide complementary accessories including veils, headpieces, and footwear to complete your bridal look. Our collection features designer pieces that coordinate with our gown collections. Expert styling advice ensures cohesive, elegant presentation.
VIP Appointments
Private evening appointments offer relaxed dress shopping with extended guest capacity. Includes champagne service and dedicated stylist time. Ideal for brides seeking extended fitting sessions or larger guest groups beyond regular opening hours.
People
Michelle
Owner
Founder with 15+ years in bridal fashion, passionate about creating memorable dress shopping experiences. Previously worked in fashion styling before establishing Serena Bridal in 2009. Oversees boutique vision and designer collections.
Francine
Manager
Experienced bridal industry professional with expertise in styling and alterations. Manages day-to-day operations and client consultations. Provides expert fitting advice and maintains quality standards across services.
Lyn
Senior Stylist
Original team member with extensive bridal styling experience. Specializes in helping brides navigate style choices. Known for calming presence and ability to create relaxed shopping environments.
Danielle
Senior Stylist
Bridal styling expert with decade-long industry experience. Focuses on personalized dress selection and accessory coordination. Recognized for attention to detail and commitment to client satisfaction.
Questions
What price range do your dresses cover?
Made-to-order gowns start at £799, with off-the-peg options from £199. Designer collections range up to £2,400 for premium styles.
Can I bring guests to my appointment?
Yes, we accommodate brides with up to 3 guests on regular days, or 4 guests on Sundays. Larger groups can book our VIP bridal evening package.
Do you offer dress customization options?
Many designers offer customization, with our stylists providing expert advice on possible alterations to match your vision.
What areas do you serve?
Primarily serving Wickford, Southend, and Essex, with clients also visiting from London and surrounding counties for our specialist bridal services.
Reviews (5)
Keeley Chant
Jan 23, 2022
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I have found my dream dress the whole experience was amazing all thanks to Lyn roll on October when i get to wear it all day long 🙌🏻 xx
Sarah Nolan
Nov 15, 2021
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Ample dress code but I want allowed to browse. I was asked what silhouette I'd like and then just given a bunch of dresses to try on. Also seating for entourage is really low to the ground and uncomfortable. Kindly was offered prosecco, water or juice on arrival.
Victoria Nankivell- Long
Nov 13, 2021
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I would 100% recommend Serena Bridal! They were absolutely brilliant and made the experience absolutely perfect! Special thank you to Maisey who was just so helpful and really made me feel at ease. She was fantastic with knowing exactly how to find the “perfect dress” and I can’t thank her enough 🥰 her expertise and professionalism shone through! Brilliant bridal shop with a great stock of dresses in so many different styles to suit every bride
Nikki Woodbridge
Oct 28, 2021
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What can I say they where absolutely amazing. They helped me pick a beautiful dress even tho I was unsure after I went back again and fell in love with it. Nothing was ever to much all the questions I asked daily they was just so patient with me. Masey is amazing such a friendly girl. I would highly recommend..xx
Jenny Fink
Oct 28, 2021
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Lovely staff. We're so helpful. I chose Mt dress and going back for fitting. Highly recommended really welcoming
