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Business Details
21 Years
experience
Your Trusted Partner for Accounting & Business Advisory Solutions
Panthera Accounting was founded in 2005 with a mission to transform the traditional accounting model by prioritising proactive business advisory services. Our team combines over 230 years of collective experience from diverse backgrounds including PwC, Disney, and smaller local practices, bringing fresh perspectives to financial strategy. We specialise in cloud-based accounting software like Xero, offering tailored training and implementation to give clients real-time financial visibility. Our approach extends beyond compliance to address business sustainability through three pillars: Profit, People, and Planet. We actively support initiatives like B1G1, funding bookkeeping training for women in developing countries.

Our structured transition process ensures seamless accountant changes, handling all HMRC notifications and administrative transfers. With a focus on long-term client partnerships, we deliver monthly accountability sessions, cash flow strategies, and organisational development plans. Our values-driven model has earned recognition from clients who describe us as 'nicer people to deal with than average accountants'. Backed by ACCA and ICAEW accreditations, we maintain rigorous professional standards while keeping our communication accessible and jargon-free. Our physical office in Didcot serves as a hub for face-to-face meetings, complementing our digital-first service model.
Services
Digital Accounting Business Advisory Tax Planning Payroll Services VAT Returns Bookkeeping Financial Strategy Cash Flow Management Succession Planning Xero Software Support
Details
  • Year established: 2005
Highlights and features
  • We combine over 230 years of collective experience from diverse business backgrounds
  • Our Xero Gold Partner status ensures expert cloud accounting software implementation
  • Three-pillar sustainability approach addresses Profit, People and Planet considerations
  • Structured three-step process guarantees seamless accountant transition experiences
  • Active participation in global giving initiatives through B1G1 membership
Associations and certifications
  • Xero Gold Partner
What people say
Nicer people to deal with Financial visibility exactly when needed Proactive business partner Tailored support packages Seamless transition process
Services
Digital Accounting
Our digital accounting services leverage Xero's cloud technology to provide real-time financial insights. We implement tailored accounting systems and deliver 1-2-1 training to ensure business owners understand their financial position. This approach enables proactive decision-making through accurate, up-to-date financial data accessible from any device.
Business Advisory
We offer comprehensive business advisory services focusing on long-term sustainability. Our monthly accountability sessions develop cash flow strategies, organisational structures, and succession plans. This proactive approach helps business owners maintain financial control while working towards both personal and business objectives through structured action plans.
Tax Planning
Our tax planning services combine compliance with strategic optimisation. We provide forward-looking guidance on corporation tax, personal tax returns, and VAT strategies. By understanding each business's unique circumstances, we identify legitimate opportunities to minimise tax liabilities while maintaining full regulatory compliance.
Xero Software Support
As Xero Gold Partners, we specialise in software implementation and training. Our support includes system setup, report customisation, and ongoing technical assistance. We ensure businesses maximise Xero's capabilities through tailored configurations that align with their specific operational requirements and financial management needs.
Succession Planning
Our succession planning services focus on long-term business sustainability and owner security. We develop comprehensive transition strategies that address ownership transfer, leadership development, and financial preparations. This forward-thinking approach ensures business continuity while protecting both personal and business assets during ownership changes.
People
Tory Wagg
Founder & Managing Director
Tory founded Panthera Accounting in 2005 after identifying a gap in strategic financial support for SMEs. With extensive experience from PwC and local practices, she leads our team with a vision for accessible, forward-thinking accounting services that support both business and personal growth.
Vikki Fielden
Operations Director
Vikki oversees our operational excellence as ACCA-qualified director. With deep expertise in accounting processes and team leadership, she ensures our services maintain the highest standards while continuously improving efficiency across all client interactions and internal workflows.
Lauren Davies
Senior Accountant
Lauren provides expert accounting guidance with her FCA qualifications and industry experience. She specialises in delivering tailored financial solutions to growing businesses, combining technical expertise with practical commercial advice to support client success.
Mandi Forte
Senior Accountant
Mandi brings ATT and ACCA qualifications to her senior role, focusing on client advisory services. Her expertise in business accounting and strategic planning helps clients navigate complex financial challenges while maintaining compliance and driving growth.
Abi Morrison
Senior Accounts Technician
Abi manages accounting processes with technical precision as senior technician. Her practical expertise ensures accurate financial reporting and compliance while supporting clients with day-to-day accounting needs through clear, jargon-free communication.
Questions
What makes Panthera different from traditional accountants?
We focus on proactive business advisory services rather than just compliance, offering monthly strategy sessions and tailored financial guidance to help businesses grow sustainably.
How does the accountant transition process work?
Our three-step process includes discovery meetings, tailored proposals, and complete administrative handling of the transition, including HMRC notifications and information transfers from your previous accountant.
Do you support cloud accounting software?
As Xero Gold Partners, we specialise in cloud accounting solutions, providing full implementation support, custom report setup, and ongoing training for Xero users.
How do you approach business sustainability?
We use a three-pillar approach focusing on Profit, People, and Planet, helping businesses develop sustainable practices that benefit both their operations and environmental impact.
What's included in your monthly service packages?
Our packages combine compliance work with strategic advisory services, including regular accountability meetings, cash flow management, and organisational development planning tailored to your business needs.
Which areas do you serve?
While based in Didcot, Oxfordshire, we provide services to businesses nationwide through our digital-first approach, supporting clients across the UK with virtual consultations and cloud-based solutions.
Reviews (5)
Veriarti
Nov 26, 2020 Report
They are by far the most personable, proactive, informed, professional, and fair accountants I've ever had. They were recommended to me by a very clever person who I massively respect and I've been so grateful to have been with this accountant ever since. I couldn't recommend them more myself. Best wishes to all at Panthera! Thank you for making the financial aspect of my working life so much less stressful.
Sonia Jenkins
Sep 22, 2020 Report
Tory and her team are excellent. They go above and beyond for their clients and are always there to offer guidance and support
Sara Southey The Southey Way
Dec 05, 2016 Report
The service provided by Panthera Accounting is exceptional. Taking the time to answer my multitude of questions in easy to understand language with patience and understanding. The team are friendly, approachable and professional and the workshops incredibly useful. I wouldn't hesitate to recommend them to anyone.
Julia Blake
Nov 14, 2016 Report
Panthera Accounting ran the most informative, helpful Xero workshop that I have been on - really good, thank you!
John Castle
Jul 15, 2016 Report
I would like to say that Panthera Accounting have helped me with my business accounts for more than 4 years now. They have consistently offered an excellent competitively priced service that works both professionally and in such a friendly way that I would highly recommend them to everyone considering using their services.