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Business Details
17 Years
experience
Your Trusted Insurance Partner in Cardiff
ActiveQuote is a UK-based insurance comparison service with over 40 years of combined industry experience. We specialise in providing free, impartial advice on private medical insurance, income protection, and life insurance, working directly with insurers to secure the best deals for our clients. Our team of experts prioritises transparency and customer satisfaction, ensuring tailored solutions that meet individual needs. As a fully authorised and regulated entity by the Financial Conduct Authority (FCA), we maintain the highest standards of professionalism and trustworthiness.

Our mission is to simplify insurance selection through innovative online tools and dedicated support, empowering clients to make informed decisions. With our headquarters in Cardiff, we combine local expertise with nationwide accessibility, continuously adapting to evolving customer requirements and market trends.
Services
Health Insurance Income Protection Life Insurance Critical Illness Cover Private Medical Insurance
Details
  • Year established: 2009
Highlights and features
  • We are the UK's No.1 health insurance broker as rated by customers.
  • Our directors have over 40 years of combined insurance industry experience.
  • We offer free, impartial advice and compare policies from leading insurers.
  • Our services are fully authorised and regulated by the Financial Conduct Authority.
  • We provide tailored insurance solutions with instant online quote comparisons.
Associations and certifications
  • Financial Conduct Authority (FCA)
What people say
No.1 health insurance broker Free expert advice Instant online quotes 40 years experience FCA regulated
Services
Health Insurance
Health insurance provides financial protection for private medical treatment, covering acute conditions requiring diagnosis or intervention. It enables faster access to consultants, hospital choices, and private rooms, complementing NHS services. Our comparison tool helps clients find policies tailored to individual or family needs, including outpatient care and specialist treatments.
Income Protection
Income protection insurance replaces 50-70% of lost income due to illness, injury, or redundancy. We offer short-term and long-term policies with flexible deferred periods, ensuring financial stability for mortgage payments, bills, and family needs during work absences.
Life Insurance
Life insurance provides tax-free lump sums to beneficiaries upon policyholder death. We compare term, whole-of-life, and decreasing policies to cover mortgages, debts, and family financial needs, with optional critical illness coverage for comprehensive protection.
Critical Illness Cover
Critical illness cover provides lump sum payments for specified severe conditions like cancer or heart disease. We offer standalone policies or add-ons to life insurance, ensuring financial support for treatment and lifestyle adjustments while maintaining existing coverage terms.
Private Medical Insurance
Private medical insurance covers private healthcare treatment costs, reducing NHS waiting times. Our comparison service includes options for inpatient, outpatient, and day-patient care, with customizable coverage for physiotherapy, mental health, and specialist diagnostics across UK hospitals.
People
Rob Saunders
Director
With strategic leadership and commercial expertise, Rob Saunders drives ActiveQuote's growth while maintaining ethical standards and customer-focused service excellence across insurance operations.
Hugh Currel
Head of Partnerships
Hugh Currel manages business relationships with 11+ years of experience, ensuring partner satisfaction and commercial success aligned with ActiveQuote's core values and service standards.
Ben Jones
Insurance Specialist
Ben Jones brings nearly a decade of insurance expertise, specialising in income protection products and adviser training to develop customer-focused insurance solutions.
Kim Powell
Health Insurance Manager
Kim Powell leads private health insurance partnerships with over 10 years of industry experience, combining technical knowledge with strategic management to enhance policy offerings.
Sarah Venables
Head of People Services
Sarah Venables specialises in HR strategy and talent development, fostering workplace equity and driving employee engagement initiatives across ActiveQuote's operations.
Questions
What insurance products does ActiveQuote compare?
We compare health insurance, income protection, life insurance, critical illness cover, and related insurance products from leading UK providers.
How does ActiveQuote's comparison service work?
Our online tool compares policies from multiple insurers, showing live prices and coverage options to help you find the best value policy.
Is ActiveQuote's advice service really free?
Yes, our insurance comparison and advisory services are free as we receive commission from insurers when policies are purchased.
Can I buy insurance directly through ActiveQuote?
Yes, most policies can be purchased online instantly, or you can speak with our advisors for more complex requirements.
How does ActiveQuote ensure impartial advice?
As an independent broker, we work with a panel of leading insurers to provide unbiased comparisons and recommendations tailored to your needs.
What areas does ActiveQuote cover?
We provide insurance solutions across the UK, with policies adapted to meet regional requirements and local healthcare networks.
Reviews (5)
Claudio L.
Oct 23, 2020 Report
Helpful and friendly staff, thank you so much for your help and for clarifying things for me. Much reccomended.
Gabriele Ghillani
May 31, 2020 Report
Massive shout out to Tom Hoskins, who has been extremely helpful with my experience shopping around for health insurance. Tom called within minutes of me filling out a confused.com comparison quote request and was very helpful in taking me through the levels of cover and different options of providers I had. Can't recommend enough, and it's unbelievable this impartial service is free! Once again, thanks Tom!
An Sha
Sep 12, 2019 Report
The quote they gave me for income protection was not competitive compared to another broker for same product
Rui Costa
Jul 21, 2019 Report
Got my insurance set with Mike. Cannot fault him he was ever so helpful and did not push in any direction other than provide advice and give me time and let me decide what to do. I have never spoken to such a salesman so nice worried in us getting the right service rather than make a sale. Will definitely use them again!
Tibor Besze
May 30, 2019 Report
I've started receiving calls twice a day, and regular emails, even though I never opted in for any communication. All I did was checking quotes on Moneysupermarket. I tried to opt-out, but they are still calling me twice a day. I'll file a GDPR complaint if they continue.