Business Details
19 Years
experience
Your Trusted Search Marketing Partner in Halifax
We are a search marketing and AI agency with a global footprint, delivering high-impact, high-growth search engine marketing campaigns for leading brands across the UK and USA. Our expertise spans decades, focusing on tailored strategies that align with commercial goals through a collaborative approach. We prioritise ROI, transparency, and innovation, leveraging data-driven decision-making to optimise campaigns and enhance online visibility.Our remote-first, four-day workweek model fosters motivated teams dedicated to client success, supported by a culture of integrity, creativity, and accountability. We specialise in SEO, PPC, SEM, and Digital PR, ensuring clients stay ahead in competitive markets through cutting-edge techniques and industry-leading expertise.
Services
Paid Search (PPC)
Organic Search (SEO)
Integrated Search (SEM)
Digital PR
AI Search Optimisation
Details
- Year established: 2007
Highlights and features
- We have decades of experience in search marketing and AI-driven strategies.
- Our tailored campaigns align with your commercial goals through collaboration.
- We prioritise ROI with data-driven decision-making and transparent communication.
- Our remote-first, four-day workweek ensures motivated, high-performing teams.
- We combine SEO, PPC, SEM, and Digital PR to maximise online visibility.
What people say
Improved conversions
Reduced CPC
Seasonal strategy success
Transparent communication
Consistent ROI
Services
Paid Search (PPC)
Our bespoke Pay Per Click management services enhance ROAS by auditing and optimising campaigns. We deploy search, shopping, and display ads tailored to business goals, leveraging commercial insights and innovative technologies. Clients benefit from increased conversions and reduced costs through data-driven strategies.
Organic Search (SEO)
We boost organic rankings, traffic, and conversions with expert SEO strategies. Our team specialises in competitive industries, focusing on technical optimisation, content relevance, and backlink authority. This approach ensures sustained growth and visibility in search engine results for long-term client success.
Integrated Search (SEM)
Combining organic and paid search strategies, we target customers throughout their purchase journey. This holistic approach maximises brand engagement across search landscapes, ensuring consistent messaging and measurable results. Clients see improved ROI through coordinated SEO and PPC efforts.
Digital PR
Our Digital PR services secure high-quality backlinks and media coverage to enhance brand authority. Using creative, data-driven campaigns, we generate coverage in national and trade publications, driving organic performance and establishing trust with target audiences for measurable business growth.
AI Search Optimisation
We develop AI-driven strategies to optimise visibility in evolving search landscapes. By leveraging large language models and SERP trends, we future-proof campaigns, ensuring brands stay ahead of competitors through innovative tactics that boost presence and engagement across digital platforms.
People
Gareth Hoyle
Managing Director
Gareth leads Marketing Signals with a focus on ROI and client success. He champions a collaborative, data-driven approach, ensuring campaigns align with commercial goals while fostering a culture of innovation and transparency.
Simon Rattray
Head of Strategy
Simon oversees strategic direction, leveraging over a decade of experience to drive growth. He specialises in aligning marketing initiatives with business objectives, ensuring clients achieve measurable results through tailored, evidence-based strategies.
Harry Nisbet
Head of Operations
Harry manages operational excellence, ensuring seamless campaign execution. His focus on client success and flexible working practices supports a motivated team dedicated to delivering high-impact marketing solutions efficiently.
Max
Head of Digital PR
Max leads the Digital PR team, specialising in securing top-tier media coverage and backlinks. His strategic approach enhances brand authority, driving organic performance through creative, data-led campaigns that resonate with target audiences.
Laura
Head of Customer Success
Laura ensures client satisfaction by overseeing campaign performance and support. Her team focuses on transparent communication and tailored strategies, fostering long-term partnerships built on trust, accountability, and consistent delivery of ROI-focused results.
Questions
What services does Marketing Signals offer?
We specialise in Paid Search (PPC), Organic Search (SEO), Integrated Search (SEM), Digital PR, and AI Search Optimisation, tailored to boost online visibility and ROI.
How long has Marketing Signals been in business?
We have been delivering search marketing solutions since 2007, with a proven track record of helping brands grow globally.
What industries do you work with?
We work across competitive sectors including retail, B2B, accounting, travel, and finance, adapting strategies to meet specific industry challenges and opportunities.
How do you measure campaign success?
We use data-driven metrics such as conversions, ROAS, organic rankings, and media coverage to evaluate performance, ensuring transparent reporting and continuous optimisation for measurable ROI.
Can you help businesses outside the UK?
Yes, we serve clients globally, with a focus on the UK and USA, leveraging our remote-first approach to deliver tailored marketing solutions across international markets.
