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Business Details
Working with Technology and Professional Services firms at a strategic and operational marketing level. Shaping Business is a specialist Growth Marketing Agency. We help Technology and Professional Service firms to win more business, plan for growth and realise the value in your business. As a Growth Marketing Agency, we are focused on delivering your business growth ambition.

We understand the levers of business value creation and can work with you to help you realise the value in your business. We believe there is an inextricable link between business strategy and marketing execution. This is about the real strategic direction of the business and not about next months campaign.
Services
About Us
Shaping Business is a specialist Growth Marketing Agency providing strategic business growth advice with operational marketing support to ambitious businesses. Shaping Business was founded in 2004 in response to the growing need for specialist business advisory and marketing expertise combined with in-depth operational understanding of Technology and Professional Services firms.
Services
We provide growth marketing services that create value in your business and drive sustainalbe business growth. Many businesses have a challenge in delivering sustainable business growth and creating long-term value in the business. They struggle to build a consistently healthy sales pipeline that provides a good flow of quality leads, prospect meetings, proposals and contract wins.
Business Value Creation
Business is all about creating value - for yourself, your customers, your employees and the society as a whole. However, driving sustainable business growth is only part of the picture. Business innovation, operational and management effectiveness are also key aspects in creating long term business value.
Market Research & Analysis
Insightful B2B market research and analysis to provide clarity of direction and inform your business strategy. Markets are continually changing and evolving. Market leaders rise and fall at an increasingly rapid pace. It is therefore vital for businesses to recognise these economic and industrial shifts and use this knowledge to make informed business decisions.
Business Growth Strategy
Developing an achievable business growth strategy that provides direction and facilitates managed execution to deliver sustainable growth. In today's competitive environment where innovation and technology is disrupting business models, and the external market conditions are rapidly changing, businesses need to develop an agile business growth strategy.
B2B Account Based Marketing
We help our clients in high value complex sales environment implement Account Based Marketing to successfully penetrate key accounts with multiple stakeholders. In B2B businesses, many CEOs lament about the misalignment between their sales and marketing functions. This lack of focus and misalignment typically results in disjointed efforts, low return on investment (ROI) and an underperforming team.