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Business Details
Affordable Eyewear & Reglazing Services in Rugby
Established as a family-run business in Rugby, we bring over 25 years of expertise in the optical industry to deliver high-quality eyewear solutions. Our commitment to affordability stems from operating a streamlined model: we maintain our own on-site lab, source directly from manufacturers, and eliminate high-street overheads to pass savings to customers. Specialising in reglazing services, designer frames, and precision lenses, we prioritise honest advice and a no-pressure environment.

Our reputation for reliability is reflected in customer testimonials praising our competitive pricing, genuine brands, and exceptional service. With a focus on transparency, we ensure all products meet industry standards while offering tailored solutions for diverse vision needs. Our team combines technical proficiency with personalised care, ensuring every client receives expert guidance and value-driven options.
Services
Reglazing Services Single Vision Lenses Varifocal Lenses Bifocal Lenses Prescription Sunglasses Designer Frames Budget Frames Lens Coatings Safety Glasses Cleaning Products
Highlights and features
  • We offer high-street quality at significantly lower prices through direct sourcing.
  • Our on-site lab ensures fast, precise reglazing and lens customisation.
  • Family-run business with 25+ years of optical industry expertise.
  • No-pressure environment with honest, tailored advice for all clients.
  • Wide range of genuine designer and budget-friendly frames available.
What people say
Fantastic customer service Affordable prices Great choice of frames Honest advice Efficient service
Services
Reglazing Service
Revive your favourite frames with our reglazing service, starting at 20 plus lens costs. We ensure precise fitting for single vision, varifocal, or bifocal lenses, using high-quality materials. Ideal for updating prescriptions without replacing frames, this service combines affordability with durability.
Single Vision Lenses
Custom-crafted single vision lenses correct distance, intermediate, or reading vision. Available with anti-scratch, anti-glare, and blue light filter coatings, they suit modern screen-heavy lifestyles. We offer hi-index options for thinner, lighter lenses in prescriptions.
Varifocal Lenses
Seamless vision correction for near, intermediate, and distance with our varifocals. Choose from conventional, digital, or HD custom options, all with anti-glare and easy-clean coatings. Tailored to complex prescriptions for natural visual transitions.
Designer Frames
Authentic designer frames sourced directly from trusted suppliers. Our rotating stock includes unique styles at competitive prices, with options for rimless, vintage, and contemporary designs. Expert fitting ensures comfort and longevity.
Prescription Sunglasses
UV-protected prescription sunglasses in aviator, wayfarer, and sports styles. Available with polarised or mirrored coatings to reduce glare, these lenses adapt to outdoor conditions while maintaining optical clarity for all prescriptions.
Questions
What services does Framed Eyewear offer?
We provide reglazing, prescription lenses, designer/budget frames, sunglasses, and lens coatings. Our on-site lab handles single vision, varifocals, bifocals, and custom tints.
How do you keep prices lower than high-street stores?
By operating a factory showroom, sourcing wholesale, and maintaining our own lab, we eliminate middlemen and overheads, passing savings directly to customers.
Can you reglaze existing frames?
Yes, we offer reglazing from £20 + lens cost. Most frames, including rimless and high-wrap sports styles, are suitable for prescription updates.
Do you sell genuine designer brands?
All designer frames are sourced directly from manufacturers or authorised wholesalers, ensuring authenticity with competitive pricing.
What are your opening hours?
We operate Monday-Friday, 9:00 AM–5:00 PM, by appointment only. Contact us via phone to book a visit.
Reviews (5)
Alex Hewitt
Aug 14, 2021 Report
Had two pairs of designer glasses reglazed for less than half of what it would cost for just one pair on the high street. I worked out that I saved around 290 which I'm very chuffed about! Plus they were ready within 4 days of me dropping them off. Fast service, friendly transparent staff and a smart showroom! I highly recommend this place if you're looking to get an existing pair reglazed.
Carl Adam-Watts
Jan 24, 2021 Report
Visited upon a recommendation and was not disappointed. Bought a pair of new single vision glasses and whilst there I thought I would have prescription lenses fitted to a pair of existing sunglass frames. Friendly, helpful and quick service whilst saving 's on mainstream outlets. If you are looking for a new and affordable pair of specs, then certainly give this company a go. You will not be disappointed. 100% recommended.
Mary Dawson
Dec 08, 2020 Report
Bought glasses, sunglasses and had lenses put into existing fames. Amazing service, price ,expertise and friendliness. Would highly recommend, cannot be beaten.
Darcy Eloise
Nov 16, 2020 Report
Amazing service! Lovely family run business, I dropped my frames off on the weekend and picked them up a couple of days later, I even got a lovely felt glasses case! Cheap, quick and overall very happy, I'll definitely recommend and use them again in the future! :)
Ian Kirsopp
Jul 22, 2019 Report
Service the like of which I have never experienced.Rang them with my enquiry and was in the showroom 30 mins later.Purchased my frames and lenses following great advice at 12 o'clock and collected my glasses just after 4pm at less than50% of previously quoted price.Beat that if you can!!!!!