Business Details
19 Years
experience
Your Trusted Web Design Partner in Stoke-on-Trent
Yellow Circle was founded in 2007 with a clear vision to transform web design into a strategic business tool. Over the years, we have evolved from a niche website design company into a full-service digital marketing agency, combining expertise in UX/UI design, development, and data-driven strategies. Our approach prioritises communication, transparency, and collaboration, ensuring clients receive tailored solutions that align with their unique business goals. We conduct thorough research to understand client needs, develop content strategies, and implement user-centric designs that drive engagement. Our commitment extends beyond launch, offering ongoing support and optimisation to ensure websites remain secure, up-to-date, and effective.With a team of specialists in digital marketing, SEO, and software development, we deliver innovative solutions that enhance online visibility and foster sustainable growth. Our client-centric philosophy is reflected in our proactive communication, fast response times, and dedication to exceeding expectations. By integrating technical excellence with creative design, we create websites that not only look exceptional but also deliver measurable results. Our strategic partnerships with clients are built on trust, expertise, and a shared focus on achieving long-term success.
Services
Web Design
E-commerce Websites
SEO Services
PPC Campaigns
Website Maintenance
Digital Marketing
UX/UI Design
Software Development
Content Strategy
Technical SEO
Details
- Year established: 2007
Highlights and features
- We offer 17+ years of experience in strategic web design and digital marketing.
- Our team conducts user research to create client-focused website messaging.
- We provide transparent communication with guaranteed same-day response times.
- Our maintenance packages ensure websites remain secure, fast, and up-to-date.
- We combine technical SEO with creative design for measurable business results.
What people say
Excellent service
Highly recommended
Patient, knowledgeable
Outstanding work
First class service
Services
Web Design
Our web design service creates visually striking, user-friendly websites tailored to your brand identity. We conduct UX research, user testing, and strategic content planning to ensure intuitive navigation and optimal engagement. Every design is developed with long-term scalability in mind, combining aesthetic appeal with technical performance to deliver measurable business results.
E-commerce Websites
We build custom e-commerce platforms that enhance brand visibility and drive sales conversions. Our solutions feature secure payment gateways, intuitive shopping experiences, and platform flexibility across WooCommerce, Shopify, and bespoke systems. By focusing on customer journey optimisation, we create stores that encourage repeat business and sustained revenue growth.
SEO Services
Our SEO strategies combine technical audits, keyword research, and content optimisation to improve search engine rankings. We implement on-page and local SEO techniques that increase organic traffic while maintaining website speed and mobile responsiveness. Continuous monitoring ensures sustained visibility improvements aligned with evolving search algorithms and business objectives.
PPC Campaigns
We create targeted pay-per-click campaigns that maximise return on advertising spend. Our approach includes audience segmentation, ad creative optimisation, and conversion tracking to ensure marketing budgets deliver tangible results. Campaigns are continuously refined using performance data to maintain competitive advantage in digital advertising spaces.
Website Maintenance
Our maintenance packages provide ongoing technical support, security updates, and performance optimisation. We offer tiered service levels to match business requirements, including daily backups, bug fixes, and software upgrades. Regular maintenance ensures website reliability, security compliance, and sustained performance improvements aligned with evolving business needs.
People
Ian Hazeldine
Managing Director
With over 20 years in digital strategy, Ian leads Yellow Circle's client partnerships. His expertise ensures strategic alignment between business objectives and technical implementations, driving successful project outcomes through transparent communication and industry insight.
Callum Williams
Creative Director
As Creative Director, Callum specialises in UI design and project management. He combines creative vision with technical understanding to deliver visually compelling websites, maintaining close client collaboration throughout development cycles to ensure design excellence and functional effectiveness.
Josh Brian
Web Developer
Josh focuses on front-end development, transforming designs into responsive websites using modern coding standards. His technical proficiency in HTML, CSS, and JavaScript ensures cross-device compatibility and interactive user experiences that meet both aesthetic and functional requirements.
Nathan Beardmore
Back-End Developer
Nathan handles server-side development, ensuring robust functionality and seamless integrations. His expertise in programming languages and database management supports the creation of scalable web applications that maintain performance under evolving business demands.
Ben Clay
Digital Marketing Expert
Ben specialises in SEO and digital marketing strategies that improve online visibility. He develops data-driven campaigns to increase organic traffic, using technical audits and content optimisation techniques to enhance search engine rankings and user engagement metrics.
Questions
What digital marketing services do you offer?
We provide SEO, PPC advertising, content strategy, technical audits, and local SEO campaigns tailored to your business goals.
How do you approach website maintenance?
We offer tiered maintenance packages including security updates, performance optimisation, and technical support to ensure website reliability.
Can you help with e-commerce website development?
Yes, we create custom e-commerce platforms using Shopify, WooCommerce, and bespoke solutions to enhance online sales performance.
Do you work with businesses outside Stoke-on-Trent?
While based in Stoke-on-Trent, we serve clients nationwide across the UK through remote collaboration tools.
How do you ensure websites remain up-to-date?
We apply monthly software updates and security patches as part of maintenance packages to keep websites secure and functional.
What makes your web design process unique?
We start with strategic research, user interviews, and content planning to create websites that align with business objectives and user needs.
Reviews (4)
Stacey Pointon
Jan 11, 2022
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We've used Yellow Circle for several projects and have been wowed by their innovative approach to creating clean and slick websites that pop with personality and provide a great user experience for our customers. We've gone on to use several of their services and can say all of their team really go above and beyond to deliver the best!
Employment Law Solutions
May 15, 2021
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I've enjoyed every moment working with the team on our rebrand and website redesign. From all the intricate detail and brainstorming sessions, nothing seems to be impossible for Yellow Circle. Service is always met to such a high standard and I can't wait for the launch of our new website. Thank you for all your help you've given us at Employment Law Solutions
Darren Brookes
Apr 08, 2021
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Nothing is too much trouble for the amazing guys over at Yellow Circle If you want a job doing properly, then your best bet is to get an expert in that field, or in the case of the guys at Yellow Circle; more than one expert on hand to help you. Being a life coach involves working very closely with people, and in my case not at all with technology. During the Covid 19 pandemic, it seemed like the perfect time to give my business those extra few touches by improving my website, creating a Dreams to Goals logo, and working on my first book.Yellow circle designed me an amazing website, I sent
Colin Jackson
Feb 27, 2021
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Absolutely first class service, Yellow Circle totally understood the complexities of our business and produced a website that all directors were very happy with. They were exceptionally patient with the alterations that we requested and delivered them promptly.5 star sterling service. Thank you.
colin jackson. Company Director
colin jackson. Company Director
