Business Details
16 Years
experience
Professional Copywriting and SEO Content Services
Established in 2010, Bishopsgate Copywriting is a specialist B2B copywriting and content writing service led by Steve Shaw, a former HSBC banking professional with over 15 years of industry experience. Our expertise spans SEO-optimised website content, compelling blog posts, case studies, annual reports, and UK localisation services for international businesses. We combine deep financial sector knowledge with proven storytelling skills to deliver content that drives engagement and commercial results.Our clients include marketing agencies, PR firms, and businesses across the UK and internationally. We prioritise clarity, precision, and client collaboration, ensuring every project meets strict deadlines while maintaining authentic brand voice. Our commitment to quality is evidenced by our Yoast SEO Academy accreditation and consistently positive client testimonials.
Services
SEO Copywriting
Website Content
B2B Blog Writing
Case Studies
Proofreading
Annual Reports
UK Localisation
Ghostwriting
Details
- Year established: 2010
Highlights and features
- 15+ years of financial sector and B2B copywriting experience
- Yoast SEO Academy accredited for technical SEO expertise
- Proven track record with marketing agencies and international clients
- Client-focused approach with guaranteed deadline adherence
- Specialist in complex financial communications and UK localisation
Associations and certifications
- Yoast SEO Academy
What people say
Exceeded expectations
Highly recommend
Excellent choice
Professional results
Creative storytelling
Services
SEO Copywriting
Our SEO copywriting service creates keyword-rich content that improves search rankings while maintaining natural readability. We conduct thorough keyword research and integrate terms seamlessly into website copy, blog posts, and marketing materials. This approach helps businesses attract targeted traffic and convert visitors into customers through strategically optimised content.
Website Content Writing
We develop compelling website content that communicates brand messaging effectively while meeting SEO requirements. Our process involves understanding business objectives, target audiences, and brand voice to create engaging homepage copy, product descriptions, and service pages. Each piece is crafted to inform visitors and guide them through the customer journey.
B2B Blog Writing
Our B2B blog writing service produces thought leadership content across diverse industries. We specialise in transforming complex technical information into accessible articles that establish authority and drive engagement. Topics range from financial regulations to business strategy, always delivered with clear structure and actionable insights for professional audiences.
Case Study Creation
We craft persuasive case studies that showcase business achievements through real-world examples. Our process involves interviewing key personnel, identifying success metrics, and structuring narratives that demonstrate value to potential clients. These case studies serve as powerful marketing tools that build credibility and trust with prospective customers.
Annual Report Writing
Our annual report writing service transforms financial data into compelling narratives for stakeholders. We conduct executive interviews, analyse performance metrics, and present information in clear, engaging formats. The reports maintain regulatory compliance while effectively communicating business achievements, future strategies, and ESG initiatives to investors and board members.
People
Steve Shaw
Owner and Lead Copywriter
Former HSBC international manager with 15+ years of B2B copywriting experience. Specialises in financial sector communications and SEO content. Holds Yoast SEO Academy accreditation. Proven track record in delivering high-impact content for global clients.
Questions
What industries do you specialise in?
While we handle diverse sectors, our core expertise lies in financial services, banking, and business-to-business communications. We also provide content for technology, healthcare, and professional services industries.
How do you ensure content quality?
We combine rigorous research, client collaboration, and multiple review stages. Our process includes keyword analysis, tone-of-voice alignment, and final proofreading to guarantee error-free, impactful content.
Can you work with tight deadlines?
Yes, we guarantee timely delivery. Our experience with marketing agencies means we understand urgent requirements and maintain flexibility to accommodate critical timelines without compromising quality.
Do you offer revisions?
We include two rounds of revisions in our standard service. Additional adjustments are available at mutually agreed terms to ensure complete client satisfaction with the final deliverables.
How do you handle SEO requirements?
As a Yoast-accredited copywriter, we conduct comprehensive keyword research and integrate terms naturally. Our approach balances search engine optimisation with engaging content that maintains reader interest and brand authenticity.
Can you work directly with our clients?
Yes, we can operate either as an extension of your team or engage directly with your clients. We adapt our working style to match your agency's preferred communication structure and project management approach.
Reviews (4)
Mike Morgan
Sep 25, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
We ask Steve to write a monthly blog for one of our clients. We give him the topic and ask him to bring it to life. He does this with great skill and our client is delighted with the blog posts which have helped to increase their level of social media engagement.
We ask Steve to write a monthly blog for one of our clients. We give him the topic and ask him to bring it to life. He does this with great skill and our client is delighted with the blog posts which have helped to increase their level of social media engagement.
Ian Dunn
Jul 11, 2021
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Positive:Professionalism,Responsiveness,Value
Steve recently did a fantastic job on an interview piece for us - he's a very skilled writer and editor, and I'm very happy to recommend his services to others.
Steve recently did a fantastic job on an interview piece for us - he's a very skilled writer and editor, and I'm very happy to recommend his services to others.
Sophie Driscoll
Apr 12, 2021
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Positive:Professionalism,Quality,Responsiveness
Thanks so much for your help! The last blog you wrote for Sevenoaks Welcomes Refugees was fantastic and is currently our most popular page on the website, according to google analytics!
Thanks so much for your help! The last blog you wrote for Sevenoaks Welcomes Refugees was fantastic and is currently our most popular page on the website, according to google analytics!
Andy Ross
Dec 12, 2020
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Positive:Professionalism,Quality,Responsiveness,Value
Steve Shaw at Bishopsgate Copywriting certainly is a talented copywriter. He works to the brief, sticks to deadlines and instinctively know what's required. Steve is easy to work with, which is why I consistently return for his services.
Steve Shaw at Bishopsgate Copywriting certainly is a talented copywriter. He works to the brief, sticks to deadlines and instinctively know what's required. Steve is easy to work with, which is why I consistently return for his services.
