Business Details
27 Years
experience
Your Trusted Mortgage Broker in London
Private Finance is a leading independent mortgage broker established in 1999, dedicated to providing impartial, expert advice tailored to clients' unique needs. With over 25 years of industry experience, we leverage relationships with 175+ lenders, including private banks and specialist providers, to secure bespoke mortgage solutions. Our client-first approach ensures comprehensive support throughout the process, from initial consultation to completion. We specialise in residential, buy-to-let, commercial, and complex specialist mortgages, alongside protection and household insurance services. Recognised for exceptional service with a 4.97/5 rating from 2,000+ reviews, we prioritise transparency, market expertise, and long-term client relationships.Our team of seasoned consultants combines deep market knowledge with partnerships with wealth advisers and accountants to deliver holistic financial guidance. As an FCA-authorised firm, we adhere to rigorous regulatory standards, ensuring reliability and trustworthiness in all our services.
Services
Residential Mortgages
Buy-to-Let Mortgages
Commercial Mortgages
Specialist Mortgages
Mortgage Protection
Details
- Year established: 1999
Highlights and features
- Exceptional service with a 4.97/5 rating from 2,000+ reviews
- Access to 175+ lenders, including private banks and specialists
- Holistic advice combining personal finance and market expertise
- 25+ years of experience navigating complex mortgage scenarios
- FCA-authorised, ensuring regulatory compliance and client trust
Associations and certifications
- Financial Conduct Authority
What people say
Excellent service
Amazing rate
Super responsive
Guidance and support
Fantastic communication
Services
Residential Mortgages
We provide tailored residential mortgage solutions for first-time buyers, home movers, and remortgagers. Our consultants leverage relationships with 175+ lenders to secure competitive rates and bespoke terms. Clients benefit from impartial advice, market expertise, and end-to-end support, ensuring seamless property transactions aligned with their financial goals.
Buy-to-Let Mortgages
Our buy-to-let expertise caters to landlords seeking portfolio growth or refinancing. We offer access to specialist lenders, portfolio mortgages, and high-net-worth solutions. With market insights and tailored advice, we help investors maximise returns while navigating regulatory complexities and evolving market conditions.
Commercial Mortgages
We arrange commercial mortgages for owner-occupied premises, mixed-use schemes, and investment properties. Our consultants negotiate terms with specialist lenders, ensuring solutions for businesses of all sizes. Services include refinancing, development finance, and bridging loans, supported by sector-specific expertise and lender relationships.
Specialist Mortgages
Our team excels in resolving non-standard cases, including auction finance, bridging loans, self-build mortgages, and expat lending. With access to niche lenders and innovative products, we deliver solutions for high-net-worth individuals, self-employed clients, and those with unique financial circumstances.
Mortgage Protection
We offer protection insurance and household coverage to safeguard clients' investments. Services include buildings and contents insurance, income protection, and life cover, tailored to individual needs. Our holistic approach ensures clients secure comprehensive coverage alongside their mortgage arrangements.
People
Simon Checkley
Managing Director
Simon leads Private Finance with over 25 years of mortgage industry experience. He oversees strategic direction and client relationships, leveraging deep market knowledge to ensure exceptional service delivery.
Greg Simkins
Senior Mortgage Consultant
Greg specialises in complex mortgage cases, utilising his 15+ years of experience to secure bespoke solutions for high-net-worth clients and property investors.
Tom Checkley
Senior Mortgage Consultant
Tom provides expert advice on residential and buy-to-let mortgages, drawing on extensive lender relationships to deliver tailored financing options for individual and corporate clients.
Vishal Vyas
Mortgage Consultant
Vishal assists clients with mainstream and specialist mortgages, offering strategic guidance on property financing and remortgaging opportunities across the UK.
Jordan Kimsey
Protection Specialist
Jordan focuses on mortgage protection and insurance solutions, ensuring clients' financial security through comprehensive risk management strategies and tailored coverage.
Questions
What mortgage services does Private Finance offer?
We provide residential, buy-to-let, commercial, and specialist mortgages, including auction finance, bridging loans, and expat mortgages, alongside protection and insurance services.
How can Private Finance help with complex mortgage cases?
Our consultants leverage 25+ years of experience and relationships with 175+ lenders to resolve non-standard cases, including high-net-worth and self-employed clients.
Are your mortgage advisers independent?
Yes, we are whole-of-market brokers with access to the entire UK mortgage market, ensuring impartial advice without restricted panels.
How do I start a mortgage application?
Book a free consultation via phone or our website to discuss your needs, then we'll guide you through the process with tailored recommendations.
Do you offer mortgage reviews?
Yes, we help clients review existing mortgages to secure better rates or terms, ensuring alignment with current financial goals and market conditions.
What areas do you cover?
We operate nationwide across the UK, with regional offices supporting local property markets and client needs.
Reviews (6)
Crawford Spence
Jan 01, 2022
Report
Positive:Professionalism
Sean was an absolute star from start to finish. Finding us a great rate for a bespoke, difficult product and always responding super quick to any queries that we had. Made the whole process of funding our house purchase so much easier than our previous experiences.
Sean was an absolute star from start to finish. Finding us a great rate for a bespoke, difficult product and always responding super quick to any queries that we had. Made the whole process of funding our house purchase so much easier than our previous experiences.
Alex Elliott
Dec 19, 2021
Report
Positive:Professionalism,Quality,Responsiveness,Value
I've used Luke Blair and his team at Private Finance for my mortgage needs for years and will continue to do so. Extremely professional and responsive to my needs. I highly recommend.
I've used Luke Blair and his team at Private Finance for my mortgage needs for years and will continue to do so. Extremely professional and responsive to my needs. I highly recommend.
Liza Galaktionova
Dec 09, 2021
Report
A big thanks to Donovan Mawson! He helped us to get our mortgage super fast but I am sure it wasnt easy for him. We moved to the UK only a few years ago, our credit history is still in progress and a few other issues that he deffo faced but Donovan did great. Highly recommend!
Brian Morris
Nov 20, 2021
Report
I have used PF for 6 years they have guided me through the mortgage market (3 times so far) and got me the best deals. None of the High St lenders wanted to accommodate my buy to let mortgage but Sean, Fraser and the staff at PF sorted me out. I cannot recommend them enough in a market where there are so many pitfalls they shine for me. Thank you PF!
Dolan Bergin
Sep 15, 2021
Report
Sean and Fraser were a great help throughout the process. Reliable, quick communication and always willing to help. Private Finance helped me secure a very competitive 5 year fixed rate which has saved me a great deal of money in comparison to other available options. I was not able to achieve this via a previous Mortgage Broker so they really came through for me. Definitely recommended.
Glenn Morrison
Aug 29, 2021
Report
Luke Blair and Jenna Patel have provided my Wife and I with outstanding guidance from first contact to confirmation of a mortgage offer. As a business owner for over 30 years I have encountered many 'advisers' along the way, especially in the world of finance and can wholeheartedly recommend the services of Private Finance and specifically those of Luke & Jenna. At all times I found their work to be thorough, straightforward and concise as they helped us navigate a path through an increasingly challenging environment.
