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14 Years
experience
Your Trusted Partner for Digital Marketing Solutions in London
Iconic Digital has established itself as Londons leading digital marketing agency over 13 years of delivering performance-driven results. Founded in 2012 by Steve Pailthorpe, our agency combines creativity with a scientifically proven model to guarantee marketing campaign effectiveness for ambitious businesses. Our team of certified experts specialises in SEO, paid advertising, email marketing automation, and social media strategies, supported by cutting-edge AI-powered technology. With 56 industry awards and recognition as Google and Meta Ads partners, we provide outsourced marketing solutions tailored to SMEs.

Our ethical approach includes donating 30% of annual profits to global charitable causes through Crown Global, reflecting our commitment to business growth that benefits society. Clients consistently highlight our first-class customer service, technical expertise, and ability to deliver measurable ROI, with case studies demonstrating 145:1 returns and exponential revenue growth for partners like Shred-on-Site and The Hot Tub and Swim Spa Company.
Services
SEO Paid Advertising Email Marketing Social Media Website Design Content Marketing Lead Tracking Brand Development Database Management
Details
  • Year established: 2012
Highlights and features
  • 13 years of proven success in digital marketing with 56 industry awards
  • Certified Google and Meta Ads partners with scientific marketing methodology
  • Guaranteed ROI demonstrated through 145:1 return case studies
  • 24/7 dedicated account management and client support
  • Ethical commitment donating 30% of profits to global charitable causes
Associations and certifications
  • Google Ads Partner
  • Meta Ads Partner
What people say
Amazing growth Professional Excellent First class Knowledgeable
Services
SEO
Our search engine optimisation services combine technical expertise with content strategy to improve organic visibility. Using advanced analytics and keyword research, we help businesses achieve top Google rankings. Clients like Mademoiselle Desserts have seen exponential growth in search traffic through our tailored SEO campaigns.
Paid Advertising
As certified Google and Meta Ads partners, we create high-performing paid advertising campaigns. Our data-driven approach optimises ad spend across search and social platforms. The Hot Tub and Swim Spa Company achieved significant revenue growth through our targeted PPC strategies.
Email Marketing
Our email marketing solutions use automation to nurture leads and improve conversion rates. We develop strategic workflows that integrate with CRM systems. Clients benefit from increased customer engagement and measurable ROI through our tailored email campaigns.
Social Media
We create comprehensive social media strategies that build brand awareness and engage target audiences. Our approach combines content creation with analytics to optimise performance. Businesses see improved online presence and customer interaction through our managed social media services.
Website Design
Our website design services focus on creating responsive, conversion-optimised platforms. Using leading CMS technologies, we develop sites that enhance user experience and support marketing goals. Shred-on-Site achieved a smooth digital transformation with our expert web development team.
People
Steve Pailthorpe
Chief Executive
Founder of Iconic Digital with 13 years' experience in digital marketing. Recognised SEO expert who developed the agency's scientific marketing model. Leads client relationships and strategic consultancy projects.
David Neale
Consulting Director
Data-driven marketing consultant with extensive SME growth strategy experience. Focuses on measurable results and tailored approaches to maximise business potential for clients.
Tony Brotherton
Director of Strategy
Senior digital marketer with 20+ years' campaign management expertise. Oversees strategic project execution to ensure high-standard delivery across all client marketing initiatives.
Questions
What digital marketing services do you offer?
We provide comprehensive services including SEO, paid advertising, email marketing automation, social media management, and website design. Our solutions combine creativity with data-driven strategies for measurable results.
How do you guarantee marketing campaign results?
Our scientifically proven methodology and ROI-focused approach ensure guaranteed performance. Case studies demonstrate 145:1 returns and exponential revenue growth for clients like Shred-on-Site and The Hot Tub Company.
Are you certified by major advertising platforms?
Yes, we are official Google and Meta Ads partners with proven expertise in creating high-performing campaigns across search and social media platforms for diverse business sectors.
How do you support client businesses?
We offer dedicated account management, weekly progress reports, and 24/7 client support. Our team works as an extension of your marketing department to ensure continuous campaign optimisation.
What ethical commitments do you have?
We donate 30% of annual profits to global charitable causes through Crown Global, supporting over 20 projects focused on youth development and mental health initiatives worldwide.
Reviews (5)
Harjit Jhooti
Jan 20, 2021 Report
Positive:Professionalism
I was recommended Iconic by a business associate and have been absolutely delighted with the service I have received. I therefore have no hesitation recommending the firm to others.
Kirsty Smith
Dec 13, 2020 Report
Positive:Professionalism,Responsiveness
I have worked with Stephen Ottley for several months and found him and Iconic Digital to be very professional and the workmanship was excellent. I would have no hesitation in recommended Stephen and Iconic to future companies. They really boosted the on line profile of the company we worked for.Thanks Stephen.
Bayo Igoh
Sep 01, 2020 Report
I have been working with, Steven Pailthorpe, CEO of Iconic Digital now for over 3-months and it has been an eye-opener. Steve is extremely impressive, always bubbling over with ideas and energy. Creative as well as strategic, his zest for life, drive and ambition is a winning combination. This is exemplified throughout the team and everything Iconic Digital represent. An honest, knowledgeable and friendly team who have their clients' best interests at heart. I cannot recommend Iconic Digital highly enough.
Take One Tv Uk
Aug 04, 2020 Report
Positive:Professionalism,Quality,Responsiveness,Value
Iconic Digital are experts in the digital world and I am pleased to recommend their services for any business looking to improve their own line presence and return on investment with digital marketing.
Tom White
Jul 31, 2020 Report
The whole team at Iconic Digital has been truly fantastic. Any problems which have come up during the building of our new website Iconic has come up with excellent suggestions which they are able to implement without any questions. I would highly recommend Iconic for any who requires their website to be refreshed or their social media channels to be managed. Thank you to the whole team especially Rosie and Seth.