Business Details
16 Years
experience
Your Trusted Partner for Copywriting & PR Solutions
Established in 2010, Copy Cruncher is a specialist copywriting and editing service led by Tom Fletcher, a former journalist with over two decades of experience in marketing, news, and corporate communication. Our expertise lies in crafting high-impact sales copy, news releases, and PR campaigns tailored to clients' unique needs. We prioritise client collaboration, offering unlimited revisions to ensure alignment with objectives while maintaining strict adherence to deadlines.Our work spans diverse sectors, including legal, education, and hospitality, with a proven track record in SEO-optimised content, speech writing, and training programmes. Client testimonials highlight our ability to enhance brand visibility, improve SEO performance, and deliver training that empowers teams. With a focus on psychological engagement and structural clarity, we transform complex ideas into compelling narratives that drive measurable results.
Services
Sales Copy
News and PR
Training
Feature Writing
Editing
Blogging
Speech Writing
SEO Content
Copywriting Services
Editing Services
Details
- Year established: 2010
Highlights and features
- We have over 20 years of experience in marketing, news, and corporate communication.
- Our team consists of a former journalist with extensive industry knowledge.
- We offer tailored copywriting and PR training to empower your staff.
- We guarantee on-time delivery of all projects.
- We provide unlimited revisions to ensure client satisfaction.
What people say
Improved SEO
Engaging content
Timely delivery
Tailored training
Excellent results
Services
Sales Copy
Our sales copywriting service creates persuasive, benefit-driven content designed to capture attention and drive conversions. Using psychological triggers and concise language, we craft compelling calls to action for web copy, sales letters, and marketing campaigns. Clients benefit from increased engagement and measurable commercial results across diverse industries.
News and PR
We specialise in crafting news releases and PR campaigns that resonate with editors and audiences. Our approach combines journalistic expertise with strategic messaging to elevate brand profiles. Services include media outreach, press release distribution, and crisis communication support tailored to clients' sector-specific needs.
Training
Our training programmes equip teams with practical copywriting and PR skills. Focused on sales writing and news release composition, sessions include actionable techniques, style guides, and hands-on practice. Clients gain transferable skills that enhance internal communications and marketing effectiveness long-term.
Feature Writing
We produce in-depth feature articles that position clients as industry thought leaders. Specialising in science, technology, and legal sectors, our content balances technical accuracy with accessible storytelling. Articles are tailored for publication in trade journals, corporate blogs, or internal magazines to build brand authority.
Editing
Our editing service refines existing content for clarity, structure, and impact. We enhance readability, correct grammatical errors, and optimise tone while preserving core messaging. Clients receive polished materials that align with brand voice and audience expectations, from sales pitches to technical documents.
People
Tom Fletcher
Managing Director
With over 20 years in journalism and corporate communication, Tom founded Copy Cruncher in 2010. He specialises in transforming complex ideas into engaging content, delivering training programmes, and meeting tight deadlines while maintaining client collaboration.
Questions
What services does Copy Cruncher offer?
We provide sales copywriting, news releases, PR campaigns, feature articles, editing, blogging, speech writing, and bespoke copywriting training tailored to client needs.
How experienced is your team?
Tom Fletcher, our lead copywriter, has over 20 years of experience in journalism and corporate communication, with expertise across legal, education, and technology sectors.
Can you help with SEO content?
Yes, we create SEO-optimised blog posts and web content that improves search rankings while maintaining engaging, audience-focused narratives aligned with brand messaging.
Do you offer training for in-house teams?
We deliver customised workshops on sales writing and PR techniques, providing staff with practical skills to enhance internal communications and marketing effectiveness.
How do you ensure client satisfaction?
We offer unlimited revisions, maintain strict deadlines, and prioritise client collaboration through initial consultations and ongoing feedback loops to guarantee alignment with objectives.
Reviews (2)
Alice Dickinson
Dec 02, 2020
Report
Tom is willing to put in the research, provide a fresh approach to your company's literature and has a great eye for detail. I highly recommend his copywriting services.
Rebekah Donawa
Sep 25, 2020
Report
Tom produces accurate, engaging copy on time and on brief. He also isnt frightened to question, which has added value to our campaigns. I would highly recommend him.
