Business Details
24 Years
experience
Award-Winning Marketing & PR Agency in London
Founded in 2002, we are a pioneering creative communications agency specialising in sport, lifestyle, and entertainment. Our expertise lies in leveraging cultural relevance to help brands grow through innovative public relations, strategic partnerships, and dynamic content production. With a proven methodology built around the Four Ps frameworkPeople, Passions, Presence, and Purposewe craft campaigns that resonate deeply with target audiences. Our team combines over two decades of experience with a commitment to authenticity, delivering measurable business impact through earned media, experiential marketing, and digital innovation.Recognised for award-winning work with global clients such as BT Sport, Pokmon, and NatWest, we maintain a relentless focus on cultural engagement to transform brand perception and drive growth. Our London-based agency serves clients across the UK and internationally, combining local insight with global reach to create campaigns that stand out in a fragmented media landscape.
Services
PR Campaigns
Sponsorship Activation
Digital Marketing
Video Production
Influencer Marketing
Brand Partnerships
Social Media Strategy
Content Creation
Experiential Marketing
Audience Insights
Details
- Year established: 2002
Highlights and features
- We have 20+ years of experience in sport, lifestyle, and entertainment marketing.
- Our Four Ps methodology ensures culturally resonant campaign strategies.
- We deliver measurable business impact through award-winning creative campaigns.
- Our team works across earned, owned, and paid media channels holistically.
- We combine London-based expertise with global campaign execution capabilities.
Services
PR Campaigns
Our public relations services create impactful media strategies that build brand awareness and drive engagement. Using innovative storytelling techniques and cultural insights, we generate earned media coverage across traditional and digital platforms. With a focus on measurable outcomes, our campaigns enhance brand reputation and drive business growth through strategic communications.
Sponsorship Activation
We develop strategic sponsorship opportunities that create meaningful connections between brands and cultural passions. Our data-driven approach identifies optimal partnership opportunities across sports, entertainment, and lifestyle sectors. By aligning brands with authentic cultural moments, we help clients build deeper consumer relationships and achieve measurable business impact through immersive campaign experiences.
Digital Marketing
Our digital marketing services combine strategic planning with innovative platform execution to engage modern audiences. We create integrated campaigns that leverage social media, influencer partnerships, and emerging technologies to build brand presence. With expertise in audience analytics and content optimisation, we help brands navigate the evolving digital landscape to maximise reach and conversion opportunities.
Content Production
We produce culturally relevant content that captures audience attention and drives brand engagement. Our production services cover video creation, branded content development, and digital assets tailored to client objectives. By combining creative storytelling with platform-specific optimisation, we help brands deliver compelling messages that resonate across traditional and emerging media channels.
Audience Insights
Our audience insight services provide detailed understanding of target demographics, passions, and behaviours. Using advanced analytics and cultural trends, we help brands develop data-informed strategies that improve campaign effectiveness. By mapping audience motivations and media consumption patterns, we enable clients to create more relevant, impactful marketing initiatives that drive engagement and business results.
People
Henry Chappell
Chief Executive Officer
Founder of Pitch Marketing Group in 2002, Henry pioneered the UK's first cultural communications agency focusing on sport and entertainment. With over two decades of industry experience, he continues to shape the agency's strategic vision while maintaining hands-on involvement in client relationships and campaign development.
Chris Allen
Managing Director
With extensive experience in sports marketing, Chris leads strategic oversight of client relationships and campaign execution. He manages key partnerships across football, motorsport, and global entertainment brands, ensuring alignment between client objectives and Pitch Marketing Group's innovative approach to cultural engagement.
Tim Le Breton
Account Director
Tim specialises in cricket and sports partnerships, managing relationships with major brands and rights holders. He brings deep industry knowledge and strategic insight to develop sponsorship activations that connect brands with fan communities through culturally relevant campaigns.
Krisna Cumandrai
Junior Designer
As a creative team member, Krisna contributes design expertise to digital and campaign projects. Specialising in visual storytelling, he works across sports and lifestyle briefs to develop engaging content that aligns with brand identities and campaign objectives.
Dario Zicchi
Senior Designer
With experience in sports and automotive design, Dario leads creative direction for multiple client campaigns. He combines technical expertise with cultural insight to develop visually compelling content that enhances brand presence across digital platforms and traditional media.
Questions
What industries does Pitch Marketing Group specialise in?
We specialise in sports, entertainment, and lifestyle sectors, with extensive experience creating culturally relevant campaigns for brands in these areas.
What services does Pitch Marketing Group offer?
We offer public relations, sponsorship activation, digital marketing, influencer partnerships, content production, and audience insights services.
How does Pitch Marketing Group develop its marketing strategies?
We use our proprietary Four Ps methodology (People, Passions, Presence, and Purpose) to create data-driven, culturally resonant campaigns.
Which notable clients has Pitch Marketing Group worked with?
We've collaborated with global brands including BT Sport, Pokémon, NatWest, Heineken, Red Bull, and the NBA across our 20+ year history.
What makes Pitch Marketing Group different from other marketing agencies?
Our unique combination of cultural insight, creative execution, and measurable results focuses on transforming brand perception through authentic engagement.
