Business Details
28 Years
experience
Emergency
services
Strategic PR & Reputation Management Experts
Established in 1998, we pioneered a reputation-first approach to public relations, driven by the belief that brand value stems from authentic human connections. Our family-owned agency combines real-time data analytics with deep industry expertise to build and protect reputations for clients ranging from startups to household names. With a team of Chartered PR professionals, we deliver strategic communications across media relations, crisis management, and stakeholder engagement.Our values of integrity and empathy guide every campaign, supported by 25 years of experience and a proven track record of delivering measurable ROI. Headquartered in Sandbanks with satellite offices in London and France, we serve diverse sectors while maintaining a commitment to ethical, person-centred PR practices.
Services
Media relations
Brand reputation audit
Stakeholder engagement
Social media strategy
Crisis communications
Influencer campaigns
Content creation
Internal communications
Event management
Reputation tracking
Details
- Year established: 1998
Highlights and features
- We have 25+ years of experience in strategic reputation management
- Our team includes Chartered PR professionals with industry-recognised accreditations
- We combine AI-driven data insights with human-centred communication strategies
- 24/7 crisis communications support for urgent reputation protection
- Proven ROI through tailored campaigns for FTSE 100 and SME clients
Associations and certifications
- Chartered Institute of Public Relations (CIPR)
Services
Media relations
We secure impactful media placements through established relationships with national and regional press. Our strategic outreach targets relevant journalists to amplify brand messaging across consumer and trade publications. Campaigns focus on generating meaningful coverage that directly influences brand perception and business objectives.
Crisis communications
Our 24/7 crisis support develops rapid response strategies to mitigate reputational damage. We create preparedness plans and manage stakeholder communications during critical incidents, combining proactive monitoring with immediate intervention capabilities to protect brand integrity.
Brand reputation audit
We conduct comprehensive assessments of brand perception using AI-driven media analysis and stakeholder surveys. This identifies reputation gaps versus competitors while mapping sentiment trends across digital platforms to inform strategic improvements that align with business goals.
Social media strategy
Our tailored social media plans enhance brand visibility through platform-specific content strategies. We combine audience insights with real-time conversation tracking to build authentic engagement while maintaining consistent brand messaging across all digital channels.
Stakeholder engagement
We develop targeted communication strategies to strengthen relationships with key stakeholders. Through tailored messaging and multi-channel outreach, we build trust with investors, customers, and industry influencers to create long-term brand advocates that drive business success.
People
Liz Willingham
Founder & Managing Director
With 25 years' PR experience, Liz established LLPR as a family-owned agency. A Chartered PR professional, she combines strategic leadership with hands-on client management while serving as Non-Executive Director for the British Chambers of Commerce.
Belinda Rastall
Senior Business & Account Director
Belinda brings 18 years' PR expertise having worked with global brands like LEGO and Savills. She provides strategic direction across client accounts while leading team development initiatives, holding Chartered status with the CIPR for professional excellence.
Leila Willingham
Associate Business & Account Director
Leila combines practical experience with formal CIPR training to manage diverse client portfolios. She contributes to strategic planning and business development while maintaining the agency's core values through day-to-day operations.
Lucy Pearce
Senior Account Manager
With 9 years' industry experience, Lucy manages PR campaigns for B2C and B2B clients. Her background with brands like Unilever informs strategic counsel, supported by Chartered PR professional status and extensive media contacts.
Shona Byrne
Senior Account Manager
Shona specialises in crisis management and media relations across hospitality and education sectors. With journalism qualifications and a strong press network, she delivers effective communications strategies informed by practical industry experience.
Questions
What PR services do you specialise in?
We specialise in media relations, crisis communications, brand reputation audits, stakeholder engagement, and social media strategy tailored to enhance corporate reputations.
How do you measure PR campaign success?
We use real-time data analytics to track sentiment analysis, share of voice, media reach, and reputational uplift against predefined KPIs for transparent measurement.
Do you work with international clients?
Yes, while based in Sandbanks, we serve clients globally through our London and French satellite offices and digital communication channels.
What crisis management support do you offer?
Our 24/7 crisis hotline provides immediate access to specialist communications professionals for urgent reputation protection and strategic response planning.
Are your team members qualified PR professionals?
All senior team members hold Chartered status with the CIPR, demonstrating the highest standards of ethics and professional competence in public relations.
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