Contrast Digital

Business Details

8 Years

experience

Award-Winning eCommerce Marketing Agency in Nottingham

We are an eCommerce digital marketing agency based in Nottingham, practicing what we preach by testing strategies on our own 7-figure eCommerce businesses. Our proven growth framework focuses on acquisition and retention, helping clients drive traffic, convert sales, and dominate their industries. With expertise in digital strategy, SEO, PPC, content marketing, and analytics, we deliver scalable, sustainable, and profitable growth.

Our team combines commercial insight with technical skills, offering tailored solutions for businesses from startups to established brands. Recognized in industry publications like Moz and Shopify, we prioritize data-driven decisions to ensure measurable results. Our collaborative approach ensures clients receive transparent communication and actionable insights, positioning us as trusted partners in achieving long-term success.

Services

Digital Strategy SEO Services PPC Management Content Marketing Analytics Consultancy

Details

Year established: 2018

Highlights and features

We operate as commercially-minded eCommerce business owners with hands-on experience.
Our data-driven strategies align with your wider business goals, not just marketing targets.
Access to a network of specialists ensures high-level talent without inflated costs.
We work collaboratively, avoiding silos to maximize project impact and budget efficiency.
Recognized as industry experts in publications like Moz, Shopify, and BigCommerce.

Associations and certifications

Amazon Ads Partner
eBay Ads Partner
OnBuy Recommended Partner

Website

Update Listing

Services

Digital Strategy

Our digital strategy services provide a roadmap for business growth through data-driven decisions. We analyze your current performance, identify opportunities, and create actionable plans aligned with your commercial goals. By integrating SEO, PPC, and content marketing, we ensure cohesive efforts that maximize ROI. Our approach combines competitor analysis, audience development, and prioritized recommendations to eliminate wasted spend and drive measurable results. With expertise in scaling both our own and client businesses, we deliver strategies that adapt to market changes while maintaining focus on profitability.

SEO Services

We specialize in profit-driven SEO that goes beyond keywords to deliver sustainable growth. Our technical SEO audits fix infrastructure issues, while content optimization targets high-intent search terms. Through international SEO and local targeting, we ensure your website ranks where it matters most. By building authoritative backlinks and leveraging data insights, we improve organic visibility and conversion rates. Our approach combines technical excellence with strategic content creation, ensuring long-term results that align with your business objectives rather than just chasing algorithm updates.

PPC Management

Our PPC services focus on maximizing ROI through precision-targeted campaigns across Google, Bing, and social platforms. We combine search, display, and shopping ads with rigorous conversion tracking to ensure every penny spent delivers measurable outcomes. From campaign structuring to continuous optimization, we leverage audience insights and competitor analysis to maintain cost-effective performance. As a Google Partner agency, we implement advanced remarketing strategies and landing page optimizations that improve quality scores and reduce acquisition costs while scaling profitable channels.

Content Marketing

We create high-impact content marketing strategies that drive organic traffic and generate qualified leads. Through comprehensive audits and competitor analysis, we identify content gaps and opportunities for growth. Our team develops data-backed content calendars, produces engaging assets, and implements promotion strategies that secure media coverage and backlinks. From educational whitepapers to viral campaigns, our approach ensures content delivers measurable business outcomes rather than just website visits, with a focus on long-term SEO benefits and brand authority.

Analytics Consultancy

Our analytics services transform raw data into actionable business insights. We implement advanced tracking solutions using Google Analytics, Tag Manager, and Data Studio to create customized reporting dashboards. Through conversion rate optimization and technical audits, we identify performance bottlenecks and growth opportunities. Our consultancy helps businesses make informed decisions based on accurate metrics, improving marketing effectiveness across all channels. We specialize in connecting analytics data with commercial outcomes, ensuring every strategic move contributes directly to revenue growth.

People

Elliott

Founder

Founded Contrast Digital in 2018 after a professional athletic career. Combines entrepreneurial experience from running 7-figure eCommerce businesses with marketing expertise. Focuses on creating the UK's leading eCommerce marketing agency while growing personal ventures.

Questions

What makes Contrast Digital Digital different from other marketing agencies?

We combine agency expertise with hands-on eCommerce business ownership experience, ensuring strategies deliver actual commercial results rather than theoretical best practices.

How do you measure success for client campaigns?

We track performance against agreed KPIs including ROI, customer acquisition cost, lifetime value, and revenue growth aligned with your business objectives.

Can you work with businesses outside the UK?

Yes, we serve international clients with expertise in multi-market SEO, localized content strategies, and global marketplace optimization.

What industries do you specialize in?

While we work across sectors, our primary focus is eCommerce brands needing scalable digital marketing solutions for online retail growth.

How do you stay updated with digital marketing trends?

We continuously test strategies on our own 7-figure eCommerce businesses, ensuring our methods deliver proven results before applying them to client work.

Videos

Reviews (5)

Write a Review

Simas Sarmavicius

Dec 09, 2021 Report

Positive:Professionalism
Elliot shared some great feedback about e-commerce marketing & video production with me. He looked very professional and inspiring person!

Simon Butterworth

May 17, 2021 Report

Having worked with a few different digital marketing agencies, I engaged Contrast to work on a very specific SEO task with clear objectives. I found Contrast to be very easy to work, knowledgeable and responsive. I would happily recommend Contrast to any SME looking for help and support with their SEO activity.

Jonathan Matthews

Feb 15, 2021 Report

Positive:Professionalism
Elliott came to my university and discussed his story and proffessional journey. Very inspiring guy with lots of advice to offer. Nottingham are lucky to have such a well organised digital marketing business in their city!

Clive Roberts

Aug 04, 2020 Report

Positive:Professionalism,Responsiveness
Amazing skill set covering global digital marketing - thanks to Eleanor Reynolds of Contrast for sharing her knowledge with us last week in a presentation to our postgrad students.

Sally Fairbrass

Jul 07, 2020 Report

Positive:Professionalism,Quality,Responsiveness
The coverage I have received for Seed Me Grow has been amazing, with the likes of BBC News, Daily Express, Metro and Daily Mirror and that's just a handful! Not only were Contrast professional but also extremely knowledgeable. Thank you for everything and I will definitely work with you in the future.