This is just a small selection of the problems that we solve for our clients, and we can solve your brand related problems too. Carnoustie based hair salon Fin & Co. thought they needed a website. They thought a website was the most important next step in growing their business. But, as soon as I met Pam Laird, the salon owner, it became apparent that a new website wasn't the priority.
What Fin & Co. needed was a brand that reflected their personality. A brand that could act as a driver for change. One that Pam, her team and clients could get right behind. Gillies & Mackay had no brand. They had no sense of identity. Before they could start the process of marketing the business, they first of all needed a hook to hang everything on.
What Fin & Co. needed was a brand that reflected their personality. A brand that could act as a driver for change. One that Pam, her team and clients could get right behind. Gillies & Mackay had no brand. They had no sense of identity. Before they could start the process of marketing the business, they first of all needed a hook to hang everything on.
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You've put blood, sweat and tears into your business, and you're damned proud of your achievements. But, your brand isn't gaining any traction and you're just not connecting with your audience. This my friend, is a business owners kryptonite, and it can sap your strength to the point of giving up. We are a brand and graphic design studio with a mission to make our client's brands look and feel like the superheroes that they deserve to be.
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A logos job is to help people connect with your brand. A functional piece of design and not just a pretty face. It helps people to remember feelings and emotions they got from interacting with your brand. When it comes to building a strong brand presence you need consistency in your branding. You need your marketing materials to sing clearly about the benefits and values that your brand has to offer, not just the features.
Logo Design
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Do you want to be excited when you show off your logo? Do you want to feel proud and confident whenever you put out some new branding materials? Hell yeah you do, and we're the ones that can bring you that excitement, pride and confidence. In this part of the brand design process we look at your brand's core values, vision and mission statements.
Branding
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Branding is the strategy that you use to shape how a customer perceives and feels about your brand. It helps them to distinguish you from your competitors and will influence whether they want to do business with you or not. Having great branding can mean the difference between a customer buying a similar product from you or a competitor.
Brand Strategy
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When it comes to creating a successful brand, many business owners believe that all they need is a cool logo and some shiny marketing materials. For you to create a powerful brand you need strong foundations. Working to a brand strategy will help you to build these foundations so that your logo and branding materials can work at their best.
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