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Business Details
27 Years
experience
Expert Accountants in Tring Supporting SME Success
Established in 1999, we are a trusted accountancy practice dedicated to supporting SMEs across the Chilterns and beyond. With over 50 years of combined experience, our team specialises in accountancy, taxation, and business advisory services, prioritising personal relationships and tailored solutions. Our expertise spans annual financial statements, corporation tax, payroll management, and business start-up guidance. Following David Cook's retirement, Sian and Brett Smith have expanded our offerings to include business coaching, estate planning, and employment advice.

We utilise advanced accounting software like Xero and QuickBooks to ensure accuracy and efficiency. Our team includes qualified professionals with backgrounds in major firms, delivering compliance, tax optimisation, and strategic growth support. We pride ourselves on seamless transitions for new clients, proactive issue resolution, and fostering long-term partnerships built on trust and transparency. Our commitment to excellence has earned us testimonials highlighting exceptional client service, tax savings, and operational improvements.
Services
Accountancy Taxation Payroll Business Start-up Advice Financial Director Support Company Secretarial Services Business Coaching Estate Planning Employment Advice Health & Safety Consultation
Details
  • Year established: 1999
Highlights and features
  • We offer 50+ years combined accountancy experience with SME-focused expertise
  • Our team provides in-house business coaching and estate planning services
  • Seamless transitions for new clients with continuity of service
  • Personalised tax optimisation strategies delivered by qualified professionals
  • Advanced software integration with Xero and QuickBooks specialists
Associations and certifications
  • ICAEW
  • ACCA
What people say
Exceptional client service Significant tax savings Seamless transitions Proactive issue resolution Long-term partnership
Services
Accountancy
We provide comprehensive accountancy services including annual financial statements, bookkeeping, and management accounts. Our team ensures accurate financial reporting and compliance with regulatory requirements. With expertise in Xero and QuickBooks software, we maintain up-to-date records to support informed business decisions.
Taxation
Our taxation services cover corporation tax, personal tax advice, and VAT returns. We specialise in tax planning and optimisation strategies to minimise liabilities while maintaining compliance. The team includes chartered accountants and tax technicians with experience in complex tax scenarios and HMRC interactions.
Payroll
We manage complete payroll processing including monthly payrolls, pensions, and workplace pension compliance. Our services ensure accurate employee payments and correct tax submissions to HMRC. We provide software solutions and expert support for efficient payroll administration.
Business Start-up Advice
We guide new businesses through registration processes, tax requirements, and financial setup. Our support includes choosing appropriate business structures and implementing accounting software. We provide foundational financial advice to ensure new ventures start with strong financial practices.
Company Secretarial Services
Our secretarial services handle director appointments, annual returns, and company restructuring requirements. We ensure compliance with Companies House regulations and manage documentation for corporate governance. This includes support for share changes and company reorganisation processes.
People
Sian Smith
Managing Director
With 15+ years' experience and business coaching accreditation, Sian leads The Cook Partnership's strategic direction. She specialises in growth planning and connects clients with expert financial and operational support across the BAS Group companies.
Brett Smith
Director & Accountant
A qualified taxation technician and chartered accountant, Brett advises diverse clients on tax and business planning. With expertise from BAS Associates, he provides practical guidance identifying financial issues early and recommending improvements for business growth.
Pamela Cook
Client Relationship Director
A Chartered Accountant since 1993, Pam oversees year-end processes and tax affairs. With specialist corporate tax knowledge and Big Four experience, she optimises tax efficiencies and ensures compliance for both personal and corporate clients.
David Cook
Founding Partner
Established in 1999, David built The Cook Partnership's reputation for expert accounting advice. With industry experience as a Financial Controller, he assesses business financial health and provides strategic growth recommendations before retiring in 2023.
Questions
What accounting software do you support?
We specialise in Xero and QuickBooks software, providing implementation support and ongoing maintenance for accurate financial records.
How do you support business growth?
Our services include financial strategy, tax planning, and business coaching to help SMEs scale effectively while maintaining compliance.
Can you help with tax code issues?
Yes, we investigate and resolve incorrect tax codes through direct HMRC liaison, ensuring accurate tax payments and potential refunds.
What business structures do you advise on?
We guide clients through sole trader, partnership, and limited company options, recommending structures that optimise tax efficiency and growth potential.
Do you offer payroll services?
Yes, we provide complete payroll processing including pensions compliance, ensuring accurate employee payments and HMRC submissions.