Currently we are operating a 1 in 1 out system in store for sales, service and repair. Our workshop is operating on a 12 - 48 hour turn-around unless advised when booking your repair or service in. We are very proud of our achievements so far, now stocking over 150 bikes. Our staff are fully trained, skilled and knowledgeable with over 30 years experience in the trade.
First and foremost we are here to help, and pride ourselves on our customer service and aftercare, personal recommendations are the best form of advertising. Shop owner Jules has over 30 years experience in the trade, including previously running the Newport branch of Broadribb cycles as Manager and Head Mechanic.
First and foremost we are here to help, and pride ourselves on our customer service and aftercare, personal recommendations are the best form of advertising. Shop owner Jules has over 30 years experience in the trade, including previously running the Newport branch of Broadribb cycles as Manager and Head Mechanic.
Services
About us
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We are a forward thinking business that is based on the tried and tested values of a traditional Local Independent Bike Shop. We are proud of our achievements so far including the completion of our 2000sq feet upstairs showroom. We have over 150 bikes in stock including top brands like, Merida, KTM, LOOK and Bergamont to name a few.
Services
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Here at The South Wales Bicycle Company we believe in offering a "Traditional" and "Personal" Local Bike Shop experience to all of our customers. Our Friendly staff are always available to chat and offer advice on all aspects of cycling from Bike selection to getting the right Clothing and Accessories for your needs.
E-Bike Service
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As well as performing a full mechanical service of your E-Bike we are fully trained and able to perform a digital service of your BOSCH or SHIMANO system. We are able to perform a full system check, and where necessary update firmware on the Motor, Battery and Head Unit. This ensures you always get the best out of your BOSCH powered E-Bike.
History of Merida
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MERIDA's company founder Ike Tseng (1932-2012) was a very honour-able person and a real visionary. During a trip through the USA at the beginning of the 1970s, he discovered a note at the door of a bike shop stating that not any bikes from Taiwan were accepted for repair due to bad quality.
The man whose life motto was "move with passion and courage" chose the name "Merida" intentionally: The rough translation of the three syllables "Me-Ri-Da" means that the company's intention is to manufacture only beautiful and high-quality products enabling anyone to reach her or his destination as pleasantly as possible.
The man whose life motto was "move with passion and courage" chose the name "Merida" intentionally: The rough translation of the three syllables "Me-Ri-Da" means that the company's intention is to manufacture only beautiful and high-quality products enabling anyone to reach her or his destination as pleasantly as possible.
LOOK Bicycles
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We are very proud here at The South Wales Bicycle Company to be the second largest UK dealer of the fantastic LOOK bicycle range. The 765 is a modern frame featuring all LOOK's latest carbon innovations. Combining 2 types of fibre, carbon and flax, helps improving the bike's comfort without adding weight.
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