Business Details
11 Years
experience
Expert Marketing Strategy for STEM Businesses in Oxfordshire
At Priddey Marketing, we specialise in transforming marketing strategies for STEM sector businesses. Founded by Su Copeland, our team brings over two decades of experience in technical industries, offering practical frameworks that deliver measurable growth. We focus on creating clarity in messaging, aligning sales and marketing efforts, and building scalable systems that enable businesses to attract high-value leads and prepare for scaling or exit.Our approach combines hands-on mentorship with fractional CMO services, tailored to the unique needs of time-poor leaders in science, technology, engineering, and manufacturing fields. With a proven track record spanning global brands and SMEs, we prioritise results-driven marketing that adds long-term value to your organisation.
Services
Marketing Strategy
Fractional CMO
Marketing Mentorship
Marketing Plan Development
Sales Alignment
Brand Positioning
Lead Generation
Marketing Systems
Growth Strategy
Exit Preparation
Details
- Year established: 2015
Highlights and features
- Specialist expertise in STEM sector marketing challenges
- Proven frameworks for consistent marketing results
- Flexible engagement models from strategy to implementation
- Practical, jargon-free approach to marketing transformation
- Track record with global brands and growing SMEs
What people say
Genuine expertise
Strategic clarity
Sector-specific knowledge
Measurable results
Practical approach
Services
Marketing Strategy
We help STEM sector businesses create actionable marketing strategies focused on growth and scalability. Our process delivers tailored plans that align with commercial goals and market dynamics. Clients gain clarity on target audiences, messaging, and tactics that drive measurable results.
Fractional CMO
Our fractional CMO service provides strategic marketing leadership without full-time costs. We guide implementation, align teams, and ensure marketing initiatives deliver against business objectives. Services include board-level reporting and system development.
Marketing Mentorship
We offer hands-on mentoring for marketing professionals to improve implementation effectiveness. Our approach builds capability while maintaining focus on strategic outcomes. Sessions combine practical tools with industry-specific insights.
Marketing Implementation
Our support covers translating strategy into action across campaign management, content creation, and system development. We work alongside your team to ensure consistent delivery against defined KPIs.
Sales Alignment
We help integrate marketing with sales processes to maximise conversion opportunities. Our approach creates aligned systems for lead nurturing and customer journey management.
People
Su Copeland
CEO & Fractional CMO
With 20+ years in STEM sector marketing, Su founded Priddey Marketing to help technical businesses overcome marketing challenges. Previously worked with Microsoft, Novartis, and Oxford University spinouts. Specialises in strategic clarity.
Questions
Which industries do you specialise in?
We focus on STEM sectors including science, technology, engineering, manufacturing, and medical fields.
How long does a typical engagement last?
Strategy projects typically take 4-6 weeks, with implementation support lasting 3-9 months depending on business needs.
What makes your approach different?
We combine sector-specific expertise with practical frameworks that create sustainable marketing systems rather than temporary campaigns.
Can you support remote teams?
Yes, we deliver services through a mix of virtual consultations and on-site support as required.
Do you work with startups or established businesses?
We support both growing SMEs and established organisations preparing for scale or exit.
How do you measure marketing effectiveness?
We focus on KPIs aligned with business goals including lead quality, conversion rates, and marketing ROI.
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