Packed full of flavour and nutrients, all of our meat is locally sourced within Herefordshire & Monmouthshire. We believe what is good for you is good for our planet and are passionate about working with our local farmers to support the UK's farming industry and sustainable farming practices. You can shop online with nationwide delivery or visit one of our five stores.
We've teamed up with Naked Wines to give you the chance of winning a fantastic BBQ and wine bundle worth 382 to celebrate National BBQ week! We're often asked about the best way to cook steak. By adding a few simple, extra steps to your cooking process, you'll be sure to enjoy a delicious steak full of flavour, cooked to your liking.
We've teamed up with Naked Wines to give you the chance of winning a fantastic BBQ and wine bundle worth 382 to celebrate National BBQ week! We're often asked about the best way to cook steak. By adding a few simple, extra steps to your cooking process, you'll be sure to enjoy a delicious steak full of flavour, cooked to your liking.
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About
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Working in his father's country butchers in the foothills of the Black Mountains in the small community of Longtown, Neil Powell started his butchery apprenticeship at the age of 5. Our beef cattle are predominantly grass-fed, with a diet that is 100% homegrown on feed derived from Herefordshire pastures some of the richest in the world!
Our History – Est. 1857
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Working in his father's country butchers in the foothills of the Black Mountains in the small community of Longtown Neil Powell started his butchery apprenticeship at the age of 5. This started with the very basics and spent much of his time on the "meat van" with his father delivering bespoke butchery to homes in the rural border communities of Herefordshire & Monmouthshire.
Herefordshire & Monmouthshire – Quintessentially British
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Some of the most breathtaking and quintessentially British countryside can be found in the picturesque counties of Herefordshire and Monmouthshire. Stretching from the epic Brecon Beacons down the Wye Valley and into the Welsh Marches, we are in an area of outstanding natural beauty that is home to rich soil and lush pastures.
Craft Butchers – The foundation of our business
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Craft butchery is at the foundation of our business and starts with knowledge of the sourcing, how the animal has been fed and farmed but thereafter is the art of cutting the whole carcass. The culmination of this skill is the fresh meat display cut daily, precise cuts, top quality sourcing, being neat and respectful.
Dry Aged Herefordshire Beef – On 100% Homegrown feed
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The beef carcasses are delivered directly to out licensed meat cutting plant (ref UK4246), inspected, carefully sorted and put into our custom fridges in optimal maturing conditions based around humidity, temperature, airflow and controlling bacterial growth. At around 14 days the carcass is taken from the fridge and expertly cut/broken down by our in house trained craft butchers under controlled processing conditions.
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