Business Details
18 Years
experience
Award-Winning Product Sampling & Experiential Agency in Leeds
Established in 2008, I M P Experimental is an award-winning product sampling and experiential marketing agency headquartered in Leeds with a strategic presence in London. Our expertise lies in crafting immersive brand experiences that drive consumer engagement and sales growth across the UK. We specialise in end-to-end campaign delivery, from concept development to execution, offering tailored solutions including product sampling, brand activations, custom promo vehicles, and nationwide staffing services. With a proven track record spanning 16 years, we serve both local and global brands, combining creative innovation with operational excellence.Our team of professionals delivers high-impact campaigns at major retail locations, theme parks, and events, supported by a network of trained personnel in cities including Manchester, Birmingham, and Edinburgh. Client testimonials highlight our reliability, craftsmanship, and ability to meet tight deadlines while maintaining exceptional quality standards.
Services
Product Sampling
Experiential Marketing
Promo Vehicles
Brand Activations
Event Staffing
Details
- Year established: 2008
Highlights and features
- We offer nationwide product sampling coverage with local market knowledge
- Our team has 16 years' experience in creative brand activation campaigns
- Professional promo staff available in 8 major UK cities
- Custom-branded vehicles designed for impactful mobile marketing
- Proven success with 42+ in-store events executed for major clients
What people say
Fantastic
High energy
Incredible activations
Expertise
Great decision
Services
Product Sampling
Our product sampling service creates targeted consumer engagement through hot, cold, frozen, and ambient food samples. We execute nationwide campaigns for FMCG, alcohol, and perfume launches with professional staff trained in consumer interaction. Our approach combines strategic planning with local market knowledge to maximise brand impact across supermarkets, city centres, and theme parks.
Experiential Marketing
We design immersive brand experiences that drive consumer engagement and sales growth. Our team produces creative activations including branded environments, interactive installations, and promotional events. With expertise in both temporary and permanent solutions, we deliver campaigns that align with brand objectives while creating lasting consumer impressions through innovative experiential concepts.
Promo Vehicles
Our custom-branded promo vehicles provide mobile marketing solutions for product sampling and brand promotion. The fleet includes ice cream vans, camper vans, and customised trucks adapted for various marketing campaigns. These eye-catching vehicles serve as mobile advertising platforms while providing functional spaces for product demonstrations and consumer interactions across multiple locations.
Event Staffing
We supply professional promotional personnel for product sampling and brand activation events nationwide. Our staff undergo specific training for each campaign to ensure brand representation standards. Available in major UK cities, our team includes experienced personnel for in-store promotions, event management, and consumer engagement at high-footfall locations.
Brand Experience
Our brand experience solutions create meaningful consumer connections through strategic campaign design. We develop multi-channel activations that combine physical and digital elements for maximum impact. From concept to execution, our approach focuses on creating memorable interactions that enhance brand perception and drive measurable business results through proven experiential marketing techniques.
Questions
What areas do you cover for product sampling campaigns?
We operate nationwide across the UK with staff available in major cities including London, Leeds, Manchester, Birmingham, and Edinburgh.
What types of experiential marketing services do you offer?
We provide brand activations, exhibition stands, custom promo vehicles, and staffed events tailored to your marketing objectives and target audience.
How experienced is your promotional staff?
Our nationwide team undergoes specific training for each campaign and has extensive experience in consumer engagement at retail locations and events.
Can you handle large-scale sampling campaigns?
Yes, we've successfully executed campaigns involving 42+ in-store events nationwide with consistent quality and measurable results for our clients.
What industries do you work with?
We work across food & beverage, retail, FMCG, and consumer goods sectors with particular expertise in food sampling and brand activations.
How do I start a campaign with I M P Experimental?
Contact us through our website or call 0113 243 8194 to discuss your requirements with our experienced campaign consultants in Leeds or London.
Reviews (5)
Joshua Da Ingineer
Jan 17, 2021
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Good experience results on how i make $11,000 every week!!! This has been an incredible experience from day one! This wasn't my first time trading but honestly I didn’t know what to expect when I first joined. After much loss. God walked me through the entire process from start to finish, which was a HUGE plus! They made the entire process so easy and hassle-free! I’m very impressed! I will definitely be referring him to you all. You can start making money through forex trade. His Name is Chris Crypto. best trader from California. You can reach him via Email on chrscrypto@gmail.com
Preet Jaswal
Nov 19, 2020
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Excellent company. I have only worked for them on two occasions but I can say they treat their staff very well. They pick their staff carefully to ensure we aren't just a number. One of the best agencies to work for imo. The pay is something you cannot fault either. Kim is very professional but also personable (like a friend) and maintains communication when notifying about new job alerts.
Helena Bloomer
Nov 19, 2020
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Positive:Professionalism
Working with iMP is always a great experience! The efforts they go to look after and accommodate their staff is like no other company I have worked for. They have so many interesting and inventive campaigns that it really makes every job worth looking forward to!
Working with iMP is always a great experience! The efforts they go to look after and accommodate their staff is like no other company I have worked for. They have so many interesting and inventive campaigns that it really makes every job worth looking forward to!
Rhys Blair
Oct 04, 2020
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IMP are a fantastic agency who consistently deliver the highest quality level of service on all accounts. From staffing, events, operational management, professionalism and a sincere personable touch from Kim, Tori & David - all of which makes iMP a true joy to work with.
Shannon Barrow
Sep 22, 2020
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I worked with iMP for an experiential sampling campaign during the COVID pandemic, which as you can imagine had it's challenges. Together we were able to find a safe way to run a roadshow around the UK - adhering to all off the COVID guidelines. Throughout the planning process Kim and David at iMP were wonderful to work with, to brainstorm and communicate with. Thanks so much team and look forward to working together again! :)