Business Details
43 Years
experience
Trusted Sheffield Opticians Since 1983
Established in 1983, Bird Opticians has been serving the Sheffield community with comprehensive eye care services. Our dedicated team prioritises personalised service, ensuring each customer receives tailored advice without sales pressure. We utilise advanced technology including Optomap and OCT retinal imaging for early disease detection, alongside specialist clinics for dry eye syndrome and myopia control.With a legacy of trust built over four decades, we combine expertise with a welcoming atmosphere to deliver exceptional optical care. Our commitment to customer choice is reflected in our wide range of eyewear options, including NHS voucher-eligible frames and lenses.
Services
Eye Examination
Optomap
Colourimetry
Dry Eye Syndrome
Myopia Control
Eyewear
Lenses
Contact Lenses
Repair & MOT
OCT Scans
Details
- Year established: 1983
Highlights and features
- We offer 40+ years of local optical expertise since 1983
- Our team uses advanced diagnostic technology including OCT imaging
- No sales targets ensure honest, customer-focused recommendations
- Specialist dry eye clinic with tailored treatment plans
- Free parking and 20% student discount available
What people say
Exceptional expertise
Friendly atmosphere
Advanced technology
Family-friendly service
Thorough assessments
Services
Eye Examination
Our comprehensive eye examinations assess both vision and ocular health using advanced diagnostic tools. Qualified optometrists perform detailed assessments including refraction testing, intraocular pressure measurement, and retinal imaging. The 30-40 minute appointments include expert analysis of visual symptoms and personalised recommendations for corrective solutions, with options for NHS-eligible patients.
Optomap & OCT
Ultra-widefield Optomap and Optical Coherence Tomography (OCT) scans provide detailed retinal analysis for early disease detection. These non-invasive tests capture cross-sectional retinal images and 200-degree views, enabling precise diagnosis of conditions like glaucoma, macular degeneration, and diabetic retinopathy. Results are reviewed immediately with patients to inform treatment decisions.
Dry Eye Syndrome
Specialist dry eye consultations develop customised management plans following comprehensive tear film analysis. The 25-minute assessments use advanced diagnostic tools to evaluate tear production, stability, and ocular surface health. Bespoke treatment regimens may include prescription drops, lid hygiene protocols, or environmental modifications to improve ocular comfort.
Myopia Control
Evidence-based myopia management programmes slow short-sightedness progression in children using CE-certified multifocal contact lenses. The service includes initial suitability assessments, specialist contact lens fittings, and ongoing monitoring to reduce long-term ocular health risks associated with progressive myopia in young patients.
Eyewear
Extensive selection of designer and value eyewear frames with precision lens fitting services. Qualified dispensers assist with NHS voucher-eligible choices and premium upgrades, offering frame adjustments, lens replacements, and on-site repairs. The store stocks specialist brands and provides approval frame ordering for customer consideration periods.
People
John Bird
Founder
Established Bird Opticians in 1983 after career with D&A Opticians. Known for exceptional customer service and community engagement, he built the practice into a Sheffield institution before passing in 2020.
Eleanor Bird
Director
Continues her father's legacy as practice director. Oversees daily operations while maintaining the family business's renowned personal service approach and commitment to Sheffield's optical healthcare needs.
Questions
How often should I have an eye examination?
Adults should test every two years, annually if over 70 or with family glaucoma history. Children under 16 qualify for annual NHS tests.
Do you accept NHS eye vouchers?
Yes, we process NHS optical vouchers for eligible patients including children, seniors, and those on qualifying benefits.
What are your opening hours?
Monday 9am-5pm, Tuesday 9am-6:30pm, Wed-Fri 9am-5pm, Saturday 9am-4pm. Closed Sundays.
Can you repair glasses?
Yes, we offer on-site repairs including screw replacements and frame adjustments while you wait in most cases.
Do you provide myopia control for children?
Yes, we offer CE-certified multifocal contact lenses and specialist assessments to manage childhood short-sightedness progression.
Is there parking available?
Yes, free customer parking is available for our Sheffield practice visitors.
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Reviews (6)
Kw
Dec 17, 2021
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Whilst waiting in reception I found the way a staff member eleanor was speaking to another member of staff down right rude. Before eleanor and Suzanne appeared from downstairs i found the staff lovely and the shop nice. The two mentioned changed(lowered) the tone. Without those 2 would have gave a solid 4.5.
Geoff Robinson
Sep 07, 2021
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Review from Julie Robinson
Excellent Professional kind and friendly staff willing to spend time to help you. Birds spotted a serious eye problem missed by others. I have attended Birds for over 40 years and recommend them
Excellent Professional kind and friendly staff willing to spend time to help you. Birds spotted a serious eye problem missed by others. I have attended Birds for over 40 years and recommend them
Andrew Powell
Aug 03, 2021
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Very helpful staff, The fellow who helped me with getting prescription sunglasses lenses was very helpful and thorough. They also helped me with a dodgy prescription that specsavers gave me, and provided me with a much more comfortable and sensible prescription. After seeing how amateurish specsavers is, this place felt much more professional so I will be going back to them from now on I think.
Mischa Van Kesteren
May 06, 2021
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Nice personal service, plus it's good to support a local independent business rather than Specsavers or vision express
Eric Bohun
Apr 01, 2021
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They're great. I've been with them for 10 years. So professional and helpful. Exemplary customer service, do business with them, they really won't give you a chance to regret it.
Brett Hadley
Aug 14, 2020
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Been coming here since I was a child and the shop was half the size it is now. Family ran business with knowledgable, friendly staff who are full of warmth and character.
Wouldnt ever go anywhere else for my glasses.
Wouldnt ever go anywhere else for my glasses.
