Business Details
Award-Winning Graphic Design Services in London
Lee Mason Design is a London-based graphic design studio with a decade of experience in crafting impactful visual identities for startups and established brands. Our expertise spans brand positioning, identity design, packaging, and web solutions, underpinned by strategic insights to foster customer loyalty and drive long-term success. We collaborate across sectors, delivering creative campaigns that engage audiences and deliver measurable results. Our work has propelled brands like Neats Snacks into major retail markets, supported by testimonials highlighting our research-driven approach and execution excellence. With a background in agency leadership and commercial branding, we combine creative boldness with technical precision to solve complex challenges.Our services extend to digital marketing, social media content, and user research, ensuring cohesive brand experiences across all touchpoints. Recognised for award-winning design, we prioritise transparency, innovation, and client-centric solutions. From initial concept to final delivery, we focus on storytelling that resonates with target audiences while aligning with business objectives. Our portfolio includes collaborations with tech startups, consumer goods brands, and charitable organisations, reflecting our adaptability across industries. Continuous learning and trend analysis keep our designs relevant in a competitive landscape, as evidenced by our thought leadership in branding blogs and design education resources.
Services
Brand Positioning
Brand Identity Design
Graphic Design
Logo Design
Packaging Design
Web Design
Print Design
Digital Marketing
Social Media Content
User Research
Highlights and features
- We offer 10 years of experience in strategic brand design for startups and global brands
- Our team combines agency leadership expertise with technical precision in design execution
- We provide research-backed solutions that drive measurable brand engagement and growth
- Our portfolio demonstrates success across diverse industries including tech and consumer goods
- We maintain transparency through documented design justifications and client workshops
What people say
Scrupulously backed by research
Out of the box thinking
Strong execution ability
Brand awareness growth
Professional justification
Services
Brand Identity Design
Crafting cohesive brand identities that encapsulate brand essence through logo design, colour palettes, typography, and visual guidelines. Our approach ensures consistent brand representation across all platforms while maintaining market relevance. We combine creative storytelling with strategic positioning to create memorable brand experiences that drive consumer engagement and loyalty.
Packaging Design
Creating innovative packaging solutions that balance aesthetics with functionality to capture consumer attention and communicate brand values. Our designs consider material sustainability, shelf impact, and user experience while maintaining brand consistency. We incorporate market research to ensure packaging resonates with target demographics and stands out in competitive retail environments.
Web Design
Developing responsive, user-centric websites that align with brand identity while optimising digital user experiences. Our process includes interface design, content strategy, and technical implementation to ensure seamless navigation and conversion optimisation. We focus on creating digital platforms that reflect brand personality while meeting business objectives through measurable performance metrics.
Brand Positioning
Establishing strategic brand positioning through comprehensive market analysis and competitor benchmarking. We define unique value propositions and brand messaging frameworks that differentiate clients in crowded markets. Our approach combines consumer psychology with business strategy to create positioning that drives long-term brand equity and market relevance.
Digital Marketing
Creating data-driven digital marketing strategies that enhance brand visibility across online platforms. Our services include social media content creation, campaign management, and conversion rate optimisation. We integrate brand messaging with targeted advertising to maximise digital engagement while maintaining consistent brand communication across all customer touchpoints.
People
Lee Mason
Creative Director & Founder
Award-winning graphic designer with 10 years' experience in brand strategy and visual communication. Former head of creative at London agencies, specialising in brand identity, packaging, and digital solutions for startups and established brands across multiple sectors.
Questions
What graphic design services do you offer?
We specialise in brand identity design, packaging, web design, logo creation, and digital marketing materials. Our services also include brand positioning strategy and user research to ensure cohesive visual communication across all platforms.
How do you approach brand identity projects?
We begin with brand workshops and market research to understand business objectives, followed by concept development and iterative design refinement. Our process ensures brand consistency while creating distinctive visual identities that resonate with target audiences.
What industries do you work with?
We work across diverse sectors including consumer goods, technology startups, charitable organisations, and retail brands. Our adaptable approach allows us to create industry-specific designs while maintaining brand integrity and market relevance.
How long does a typical design project take?
Project timelines vary by scope but typically range from 4-8 weeks for brand identity packages. We provide detailed timelines during initial consultations and maintain regular communication to ensure timely delivery without compromising quality.
Can you work with international clients?
Yes, we collaborate with clients globally through digital communication tools. Our experience includes projects for European and Middle Eastern markets, with design adaptations that consider cultural context and regional market requirements.
Reviews (4)
Rebecca A.
Dec 21, 2018
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I contacted Lee regarding the designs of several product labels for my start-up food business. From the beginning, he was genuinely interested in my brand and product and advised me on various aspects of branding and design throughout the project. The end result was a beautiful and functional design that I couldnt have pictured in my mind at the start, but was everything I was trying to convey to Lee throughout the process.
Katy Jones
Jun 16, 2018
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I had the pleasure of working with Lee 4 years ago when he designed and built our company website. He had some excellent ideas and insight into the type of website we required and produced a beautiful design which we have been very happy with. The website has been live for 4 years and has only had small cosmetic and update requirements since then. We have never had any issues with downtime for maintenance or hacks. Any edits we have required Lee has been fantastic at responding very quickly and reflecting these changes. He has also helped to educate us into how we can make some smaller changes
Andrew Renton
May 19, 2017
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Neats Rice Crackers
Lee managed to fit the brand identity around the product by illustrating a story based around the origin of each flavour. Since launching in February Neats is stocked by The Health Store(wholesale) and many outlets such as As Nature Intended and The Grocery with exports to Europe and interest from the Far East and Sweden. Sales have been consistent and rising with interest for 2018 from many others. I would thoroughly recommend Lee for all your design and branding and all his work is scrupulously backed up by professional research.
Lee managed to fit the brand identity around the product by illustrating a story based around the origin of each flavour. Since launching in February Neats is stocked by The Health Store(wholesale) and many outlets such as As Nature Intended and The Grocery with exports to Europe and interest from the Far East and Sweden. Sales have been consistent and rising with interest for 2018 from many others. I would thoroughly recommend Lee for all your design and branding and all his work is scrupulously backed up by professional research.
Oska Trading
Jul 04, 2015
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We have worked with Lee on two different projects including our main product design and we've been more than satisfied on both occasions. Lee is extremely creative, highly professional and with our experience never fails to encompass what we want as a company within his designs and ideas. All and all it has been a pleasure working with him and we are looking forward to doing so again on many other projects in the future.
