Business Details
Emergency
services
Creative Graphic Design & Marketing Solutions in Peterborough
We are a dedicated team of designers and account managers committed to delivering innovative and client-focused solutions. With over 25 years of experience, we combine the personal service of a small agency with the creative ambition of a larger entity. Our approach prioritises building long-term client partnerships through a deep understanding of brand guidelines and business objectives. Clients rely on us as an extension of their in-house teams, engaging us for projects ranging from business cards to full rebranding initiatives.Our track record of meeting every deadline, often under tight constraints, underscores our commitment to reliability. Serving both local and London-based clients, we consistently deliver value that rivals agencies in major metropolitan areas. Our passion for design excellence drives every project, ensuring results that align with both creative vision and practical needs.
Services
Graphic Design
Web Design
Branding
Marketing Consultancy
Event Collateral
Copywriting
Digital Marketing
Packaging Design
Infographic Design
Photography
Highlights and features
- We have consistently met deadlines for over 25 years across diverse design projects.
- Our team combines in-depth brand knowledge with creative innovation.
- We offer flexible engagement models tailored to client-specific needs.
- Our work has been praised for enhancing client communications to a high standard.
- We maintain long-term partnerships with clients, including London-based organisations.
What people say
Reliable and adaptable agency
Creative, stylish and modern
Professionalism and creativity
Consistently delivered on time
Understand how to use design to sell
Services
Graphic Design
We create compelling visual solutions for print and digital media, including brochures, infographics, and marketing collateral. Our designs combine aesthetic appeal with strategic messaging to enhance brand communication. Clients benefit from our expertise in translating complex information into visually engaging formats that resonate with target audiences.
Web Design
Our web design services focus on creating user-friendly, responsive websites that reflect brand identity. We develop intuitive interfaces and optimised digital experiences tailored to business objectives. Clients receive websites that combine technical functionality with creative design to improve online engagement and conversion rates.
Branding
We specialise in creating cohesive brand identities that communicate core values effectively. Our services include logo design, brand guidelines development, and visual identity systems. Clients gain consistent brand representation across all touchpoints, strengthening market recognition and customer trust through strategic design application.
Marketing Consultancy
We provide expert guidance on marketing strategies and campaign execution. Our consultancy covers print and digital marketing materials, event collateral, and promotional content. Clients receive tailored recommendations that align with business goals while maintaining brand consistency across all marketing initiatives.
Event Collateral
We design comprehensive event materials including exhibition stands, banners, and promotional items. Our solutions ensure professional presentation at trade shows and corporate events. Clients benefit from cohesive visual elements that enhance brand visibility and create impactful attendee experiences.
People
Sheryl Pointer
Account Director
With extensive experience in client management, Sheryl ensures seamless project delivery and client satisfaction. Her leadership focuses on building long-term partnerships through strategic account management and exceptional service standards.
Jane Rose
Account Director
Jane combines creative insight with business acumen to deliver tailored design solutions. Her expertise in client relations ensures projects align with strategic objectives while maintaining brand integrity across all deliverables.
Amy Glasper
Creative Director
Leading our creative team, Amy drives innovative design solutions that balance aesthetics with functionality. Her vision ensures every project meets both creative excellence and practical business requirements through strategic design direction.
Meryl Vincent
Senior Key Account Manager
Meryl specialises in managing complex client relationships with a focus on brand consistency. Her expertise ensures seamless communication between clients and creative teams to deliver projects that exceed expectations.
Emma McLean
Account Manager
Emma leverages her design background to provide informed project management solutions. Her attention to detail and understanding of creative processes ensure efficient delivery of high-quality design outputs.
Questions
What services does Direct Approach Design offer?
We provide graphic design, web design, branding, marketing consultancy, event collateral, copywriting, and digital marketing solutions tailored to client needs.
How long has the agency been operating?
Our team has over 25 years of combined experience delivering design solutions for diverse industries and client requirements.
Can you handle urgent design projects?
Yes, we specialise in meeting tight deadlines while maintaining high-quality standards for emergency design requirements.
Do you work with London-based clients?
We serve both local Peterborough businesses and London-based organisations, offering the same high level of service to all clients.
How do you ensure brand consistency across projects?
We invest time to thoroughly understand brand guidelines, ensuring consistent application across all design deliverables.
Reviews (1)
Kim Ansell
Nov 09, 2016
Report
A practical, flexible and pragmatic design and marketing agency. Direct Approach stuck to the brief and delivered our vision but with some really helpful and insightful ideas to bring it to life. Thanks Direct Approach for our K2 Consulting website, it is just what we need.