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26 Years
experience
Your Perfect Wedding Dress in Dudley
At Dream Days Bridal Wear, we specialise in creating unforgettable experiences for brides, mothers of the bride, and flower girls. Established in 2000, our Dudley-based showroom offers a size-inclusive collection of over 200 gowns, carefully curated to cater to diverse tastes. Our team of professionals provides expert guidance throughout the dress selection process, ensuring each client finds a garment that reflects their unique style. We offer comprehensive in-house alteration services to guarantee a perfect fit, complemented by complimentary gown storage until the day before the event. For international weddings, we provide boxing services to ensure safe transportation.

Post-wedding, our cleaning and preservation service maintains the longevity of cherished gowns. Located in Dudley town centre, our accessible showroom is just 15 minutes from Halesowen and Wednesbury, with convenient parking options. Our commitment to exceptional service has earned us recognition as one of the Midlands' top-rated bridal shops, with testimonials highlighting our ability to make plus-size brides feel confident and beautiful. We also publish the Dream Days Wedding Guide, offering planning resources and supplier listings to support couples throughout their wedding journey.
Services
Wedding Dresses Mother of the Bride Flower Girl Dresses In-house Alterations Dress Preservation VIP Appointments Plus-size Collection Prom Dresses Wedding Accessories Cleaning Services
Details
  • Year established: 2000
Highlights and features
  • We offer in-house alterations by experienced professionals
  • Our collection includes over 200 size-inclusive wedding gowns
  • We provide complimentary gown storage until your wedding day
  • We offer flexible payment plans to suit different budgets
  • Our team has over 20 years of experience in bridal fashion
What people say
Helpful staff Wide selection Perfect dress found Excellent alterations Relaxed environment
Services
Wedding Dresses
Our extensive collection features over 200 designer wedding dresses in various styles and sizes. From classic ball gowns to modern minimalist designs, our experienced consultants help brides find their perfect match. We stock exclusive collections from designers like Phoenix Gowns and Hilary Morgan, with options available in sizes 20-30. Each appointment includes private viewing in our VIP suite with no obligation to purchase.
In-house Alterations
Professional alteration services ensure your chosen dress fits flawlessly. Our skilled seamstresses handle complex adjustments while maintaining garment integrity. We provide precise measurements and expert advice during fittings, with final steaming before collection. Alterations included in purchase price for most dresses, with additional charges for extensive modifications.
Dress Preservation
Post-wedding care services include professional cleaning and preservation boxing. Gowns receive thorough stain removal before being steamed and packed in acid-free tissue. Each dress is stored in a custom wedding carton for long-term protection. This service ensures your wedding dress remains in pristine condition for future generations.
Plus-size Collection
Our dedicated plus-size range offers stylish options for sizes 20-30. The collection features flattering silhouettes and contemporary designs from leading bridal brands. Private VIP appointments allow customers to explore options without pressure, with consultants trained in plus-size fitting techniques. All gowns available for immediate try-on in our Dudley showroom.
Mother of the Bride
Curated selection of modern, elegant outfits for mothers of the bride or groom. Our collection balances sophistication with comfort, featuring current season styles from designers like Godske Group and Labella. Consultants provide colour-matching advice and styling tips during private appointments, ensuring outfits complement wedding themes while maintaining individuality.
People
Tracey Dale
Owner
With over 20 years in the bridal industry, Tracey Dale established Dream Days Bridal Wear in 2000. Her vision created one of the Midlands' most respected bridal shops, known for size-inclusive collections and exceptional customer service. Tracey oversees all operations while maintaining hands-on client interactions.
Questions
Do you offer plus-size wedding dresses?
Yes, we have a dedicated plus-size collection with over 50 gowns available in sizes 20-30. Our consultants receive specific training in plus-size fittings.
Can I bring multiple guests to my appointment?
Due to current guidelines, we allow maximum 4 people per appointment. This ensures comfortable viewing conditions and better consultant focus.
Do you offer payment plans?
Yes, we provide flexible payment options including instalment plans with 50% deposit and final payment before collection.
What post-wedding services do you offer?
We provide professional cleaning and preservation boxing services to maintain your gown's condition for future generations.
Can I purchase accessories at your store?
Yes, we stock complementary accessories including veils, tiaras, and jewellery to complete your wedding day look.
Do you have parking facilities?
Yes, we recommend Flood Street Car Park (postcode DY2 8NR) with 3-hour free parking available for our customers.
Reviews (4)
Kate L.
Nov 03, 2021 Report
The staff here are so friendly. Fantastic through the pandemic and helping me find my excitement for my special day again. I would highly recommend! Thank you so much.
Shoe Girl
Sep 20, 2021 Report
Went today and had the best time! They were so friendly and I felt so comfortable really helpful owner who knew exactly what I was looking for knew my size without asking and I said yes to the dress! Can't wait to wear it for my special day! Thank you so much! X
Davina Glendinning
Dec 10, 2020 Report
Lovely to be able to go back and try my dress which was ordered before lock down. My wedding has had to be rearranged for next May, but this hasn't proved to be a problem and my dress will be looked after by these fantastic ladies. Thank you for making me excited about my wedding again in these challenging times.
Courtney Rowley
Oct 27, 2020 Report
I was really worried i wouldn't find any dresses to suit me as I'm plus size but they had loads of lovely dresses. Bel was lovely and very helpful. She wasn't pushy or anything and even suggested that we sleep on it before making a decision but i said yes to a dress anyway. I had a lovely time trying on dresses here.