Business Details
16 Years
experience
Trusted Financial Advisers in Birmingham
Founded in 2010 by Adrian Pickersgill and Philip Challinor, we are chartered financial planners dedicated to creating tailored financial strategies for clients across the UK. Our approach prioritises long-term financial security over short-term product sales, focusing on cashflow planning, investment management, and holistic wealth solutions. With decades of combined experience, we specialise in serving business owners, entrepreneurs, and senior executives, addressing complex financial challenges through evidence-based methodologies grounded in Nobel Prize-winning research.Our commitment to transparency is demonstrated through clear cost structures and a refusal to engage in market timing or speculative stock picking. We maintain authorisation from the Financial Conduct Authority and adhere to rigorous professional standards, ensuring clients receive reliable, ethically-driven advice designed to withstand economic volatility and life's unexpected challenges.
Services
Financial Planning
Investment Management
Cashflow Analysis
Retirement Strategy
Tax Planning
Wealth Protection
Portfolio Review
Estate Planning
Risk Management
Pension Advice
Details
- Year established: 2010
Highlights and features
- We are Chartered Financial Planners with FCA authorisation and decades of combined experience
- Our investment philosophy is based on Nobel Prize-winning research, not speculative trends
- We specialise in cashflow planning for business owners and entrepreneurs
- Our transparent cost structure includes capped initial advice at 1%
- We offer a unique Financial Fire Drill to prepare for unexpected life events
Associations and certifications
- Financial Conduct Authority
What people say
Practical advice
Trustworthy approach
Simplifies complex matters
Long-term focus
Transparent costs
Services
Financial Planning
We create comprehensive financial plans tailored to business owners and executives. Our approach combines cashflow forecasting with investment strategy to ensure long-term security. By focusing on clients' life goals rather than market speculation, we help maintain financial discipline through economic cycles.
Investment Management
Our investment approach follows evidence-based principles from Nobel Prize-winning research. We construct diversified portfolios using global stock and bond markets, avoiding speculative stock picking. The strategy focuses on long-term growth while managing risk through regular portfolio rebalancing.
Cashflow Planning
We develop detailed cashflow projections to help clients understand their financial position over time. This includes analysing income sources, expenditure patterns, and investment growth to ensure financial plans remain on track through changing circumstances.
Retirement Strategy
Our retirement planning service helps clients determine their financial 'number' and create sustainable income streams. We specialise in helping business owners transition from active work while maintaining financial security through strategic pension withdrawals and tax planning.
Tax Planning
We provide strategic tax planning advice to minimise liabilities while remaining fully compliant. Our approach considers income tax, capital gains tax, and inheritance tax implications across investment portfolios and business assets.
People
Adrian Pickersgill
Director & Chartered Financial Planner
Co-founder with extensive experience in financial planning for business owners. Specialises in creating long-term investment strategies and cashflow solutions while maintaining FCA-regulated compliance standards.
Philip Challinor
Director & Chartered Financial Planner
Co-founder focusing on wealth management and retirement planning. Brings expertise in simplifying complex financial matters for entrepreneurs and senior executives through evidence-based strategies.
Questions
What services do you offer business owners?
We specialise in cashflow planning, investment management, and retirement strategies for business owners, helping navigate financial complexity while maintaining long-term security.
How are your fees structured?
We charge a capped 1% initial fee (max £8,500) and 0.77% annual ongoing fee, both based on assets under management with transparent pricing.
What qualifications do your advisers hold?
Our directors are Chartered Financial Planners and Chartered Wealth Managers, regulated by the Financial Conduct Authority with decades of combined experience.
How do you approach investment management?
We follow evidence-based strategies from Nobel Prize-winning research, focusing on diversified global portfolios rather than speculative market timing or stock picking.
What areas do you cover?
We work with clients throughout the UK from our Birmingham base, providing financial planning services to business owners and executives nationwide.
How do you handle unexpected financial challenges?
Our unique Financial Fire Drill process prepares clients for unexpected events, ensuring long-term plans remain resilient through life's uncertainties.
