Business Details
15 Years
experience
Organic Hair Care in Malvern
At Pure Hair Design, we have dedicated ourselves to redefining hair care through organic excellence since 2011. Our journey began when founder Claire Gould, with over two decades of experience in the hairdressing industry, discovered the transformative power of natural products after a severe allergic reaction to conventional chemicals. We specialise in luxury, personalised salon experiences that prioritise both client health and environmental sustainability. Our team of experts combines advanced technical skills with a deep commitment to ethical practices, offering services ranging from precision cutting to innovative colouring techniques. We exclusively use certified organic products from industry leaders like John Masters Organics and Kevin Murphy, ensuring every treatment aligns with our strict environmental and health standards.Our relocation to a purpose-designed space in Barnards Green reflects our ongoing commitment to providing a sanctuary where clients can enjoy premium hair care without compromising their well-being. Through continuous education and partnerships with ethical suppliers, we maintain our position at the forefront of organic hairdressing in Malvern. Our approach blends technical expertise with a holistic understanding of hair health, creating results that are both beautiful and biologically beneficial. With a focus on building lasting relationships, we tailor every service to individual needs while maintaining rigorous professional standards. This philosophy has earned us recognition as a trusted leader in sustainable hair care solutions.
Services
Hair Cutting
Styling
Colouring
Organic Treatments
Consultations
Details
- Year established: 2011
Highlights and features
- We offer 13 years of specialist organic hairdressing expertise
- Our stylists hold advanced qualifications in sustainable hair care
- We use 100% certified organic products with strict ingredient standards
- Our salon features purpose-designed eco-friendly facilities
- We provide personalised consultations for tailored hair care solutions
What people say
Amazing service
Organic excellence
Personalised care
Eco-friendly practices
Expert stylists
Services
Organic Hair Cutting
Our specialist cutting service combines technical mastery with organic product expertise. Using certified natural shampoos and conditioners, we create tailored styles that enhance natural hair structure while maintaining environmental integrity. Each cut includes a consultation to ensure optimal results.
Vegetarian Colouring
We offer advanced colouring techniques using 100% organic dyes free from harsh chemicals. Our colourists specialise in root coverage, fashion shades, and corrective work while maintaining hair health through plant-based formulations that nourish during the colouring process.
Luxury Hair Treatments
These intensive treatments use organic keratin and plant extracts to repair damaged hair. Designed to restore strength and shine, our treatments address chemical damage, heat styling effects, and environmental stressors through bio-active ingredients that penetrate the hair shaft.
Eco-friendly Styling
Our styling service uses organic styling products that provide hold and shine without synthetic chemicals. From everyday looks to special occasion styles, we create lasting finishes using plant-based gels and mousses that protect hair health.
Ethical Consultations
Personalised consultations focus on long-term hair health and sustainable maintenance. Our experts assess hair type and lifestyle to recommend organic home care routines, ethical product choices, and environmentally responsible styling practices.
People
Claire Gould
Owner & Director
With over 25 years in hairdressing, Claire established Pure Hair Design after experiencing chemical sensitivities. She specialises in organic techniques and holds advanced qualifications in sustainable hair care, bringing expertise from both UK and New Zealand salons.
Maria
Stylist
Joining in 2024, Maria brings contemporary styling expertise to our team. She specialises in modern cuts and colour techniques while maintaining our commitment to organic practices and client education.
Questions
What organic hair care brands do you use?
We exclusively use John Masters Organics and Kevin Murphy products, both certified organic with strict ingredient policies ensuring environmental and health standards.
Can you accommodate clients with chemical sensitivities?
Yes, our entire product range is free from common allergens like parabens, sulphates, and synthetic fragrances, making us suitable for sensitive clients.
Do you offer eco-friendly hair treatments?
Our treatments use plant-based ingredients and biodegradable packaging, focusing on hair repair while maintaining environmental responsibility through every application.
How do you ensure sustainable salon practices?
We implement energy-saving equipment, recycle 100% of packaging, use water-efficient systems, and source products with ocean-safe packaging initiatives.
What hair colour options are available?
We provide full colour services including root coverage, fashion shades, and corrective work using organic dyes that deliver vibrant results without harsh chemicals.
Reviews (5)
Soo White Hall
Aug 19, 2020
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The team are great. Hair products are amazing. My hair has never looked so good. Have been going for 5 years.
Steve Jalim
Aug 21, 2018
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Becky has cut my hair for the last 5+ years and I've always been very happy with the results. She also does great colour work, I'm reliably told :-)
Anna Bunting
Aug 01, 2018
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Lovely place, excellent customer service; they use organic products throughout their business activity which is great to see.
Jem McCarron
May 19, 2018
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Such a lovely atmosphere and everyone is so passionate about what they do and the organic products. I'd recommend them to everyone (I do!)
Gilly
Nov 04, 2017
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I hadn't visited a hairdresser for 20 years until I made an appointment here. I suffered from scalp psoriasis. I had a patch test. No terrible reaction. I came to PhD and had my hair cut and coloured. I no longer suffer from psoriasis. All products are organic. The attention to detail is exemplary. The staff are warm, friendly and highly trained. Give it a try.
