Business Details
28 Years
experience
Your Trusted Partner for B2B Telemarketing & Lead Generation Solutions
Great Guns Marketing was founded in 1998 by award-winning entrepreneur Liz Jackson MBE, who overcame significant challenges, including losing her sight within the first year of launching the agency. Under her leadership, the company achieved a 2.5 million annual turnover and 30% growth. After a period of financial difficulty, the brand was revitalized by Pierre Coombes, a former team member who acquired it to continue its legacy. Today, the agency combines cutting-edge technology with a skilled team to deliver B2B telemarketing, lead generation, and marketing automation solutions. Our directors hold sales and marketing diplomas and are recognized thought leaders in the industry.We invest in staff training, including HubSpot certification, to ensure expertise in modern marketing strategies. Our services act as an extension of clients' sales and marketing teams, offering flexible, short-term contracts. We prioritize consultative approaches, relationship-building, and multi-channel marketing to generate high-quality leads. With offices in Reading and a network across the Thames Valley, we serve diverse industries, including healthcare, finance, and technology. Our commitment to transparency, including 24-hour call recording access, ensures client trust and accountability.
Services
B2B Telemarketing
Lead Generation
Appointment Setting
Digital Marketing
Data Cleansing
Marketing Automation
Email Marketing
Social Media Marketing
SEO Services
Website Design
Details
- Year established: 1998
Highlights and features
- We have over 20 years of experience in B2B telemarketing and lead generation.
- Our team holds ISMM and HubSpot certifications for industry expertise.
- We use a consultative, non-scripted approach to qualify leads effectively.
- We guarantee transparency with 24-hour access to call recordings.
- Our multi-channel campaigns boost ROI by 55% through integrated marketing.
Associations and certifications
- ISMM
- HubSpot
What people say
High-quality leads
Expert telemarketers
Effective strategies
Transparent processes
Strong ROI
Services
B2B Telemarketing
Our B2B telemarketing services connect businesses with qualified leads through personalized outreach. Using advanced technology and experienced professionals, we identify decision-makers and schedule appointments tailored to client needs. Our approach combines data analysis with relationship-building to ensure high conversion rates.
Lead Generation
We specialize in generating targeted B2B leads through multi-channel campaigns. Our process includes data cleansing, nurturing prospects, and leveraging digital tools to identify high-potential opportunities. This ensures clients receive a steady flow of qualified leads aligned with their business objectives.
Appointment Setting
Our appointment-setting service secures face-to-face meetings, webinars, and demos with pre-qualified prospects. By understanding client requirements and industry nuances, we ensure appointments are with decision-makers ready to engage, maximizing conversion potential.
Marketing Automation
We implement marketing automation platforms to streamline lead nurturing and campaign management. This includes email workflows, website visitor tracking, and analytics to optimize marketing efforts. Our solutions integrate seamlessly with existing systems for measurable results.
Data Cleansing
Our data cleansing service ensures accurate, up-to-date marketing databases. We validate contact details, update company information, and enrich records with decision-maker insights. This improves campaign effectiveness and reduces wasted resources on outdated or irrelevant data.
People
Liz Jackson
Founder
Award-winning entrepreneur who founded Great Guns Marketing in 1998. Overcame blindness early in her career to build a successful agency with 2.5M turnover and 30% growth. Recognized for innovation in B2B marketing.
Pierre Coombes
Managing Director
Acquired Great Guns Marketing after 12 years of industry experience. Previously founded his own business in 2014. Focuses on maintaining the brand's legacy while driving technological advancements and team development.
Questions
What B2B services do you offer?
We provide telemarketing, lead generation, appointment setting, marketing automation, and data cleansing services tailored to B2B needs.
How do you qualify leads?
We use consultative conversations to assess need, budget, and timing, ensuring only high-quality, ready prospects are passed to clients.
Are your services available outside Reading?
Yes, we serve clients across the Thames Valley, including Basingstoke, Oxford, and Slough, with nationwide capabilities.
How do you ensure campaign transparency?
We provide 24-hour access to call recordings and detailed performance metrics for complete visibility into our work.
What industries do you work with?
We serve diverse sectors including healthcare, finance, technology, and manufacturing, adapting strategies to specific industry requirements.
Can you integrate with existing marketing tools?
Yes, our marketing automation solutions integrate seamlessly with existing systems to enhance campaign coordination and data analysis.
Reviews (1)
Ozkan Mustafa
Feb 26, 2021
Report
Positive:Professionalism,Quality,Value
We've used Great Guns Marketing for our outbound sales and marketing activites which proved very sucessful and helped us generate more leads. The professionalism and management of the outbound campaign was second to none. Highly recommended.
We've used Great Guns Marketing for our outbound sales and marketing activites which proved very sucessful and helped us generate more leads. The professionalism and management of the outbound campaign was second to none. Highly recommended.
