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Business Details
26 Years
experience
Luxury Beauty Treatments in Bromsgrove
Established in 2000, Alexandra Richmond is a family-run beauty therapy business dedicated to skin health and holistic treatments. Our founder, Keely Richmond-Smith, brings over 25 years of expertise as a certified Dermalogica skin therapist and graduate of the International Dermal Institute. We specialise in advanced skincare solutions, including customised chemical peels, micro-needling, and LED light therapy, alongside traditional beauty services like manicures and pedicures. Our approach combines cutting-edge technology with personalised care, ensuring treatments are tailored to individual skin concerns.

We maintain annual accreditation with Dermalogica to uphold the highest standards in skincare education and product knowledge. Our commitment to client satisfaction is reflected in our 4.9/5-star reviews, with clients praising our relaxing environment and transformative results. We operate from a dedicated salon in Bromsgrove, offering flexible appointment times to accommodate working professionals. Our team prioritises ongoing training to stay at the forefront of skincare innovation while maintaining a client-centric philosophy focused on building long-term trust and confidence.
Services
Skin Fitness Consultation Pro Eye Flash Pro Skin 40 Pro Skin 75 Pro Power Peel Nano-Infusion Luminfusion Micro-Needling LED Therapy Gel Manicure
Details
  • Year established: 2000
Highlights and features
  • Over 25 years of expertise in skin therapy
  • Dermalogica-certified treatments with annual accreditation
  • Personalised treatment plans tailored to individual needs
  • Advanced technologies including Pro Power Peels and LED therapy
  • Consistently rated 4.9/5 by satisfied clients
Associations and certifications
  • Dermalogica
  • International Dermal Institute
What people say
Magical powers Top class pedicure Relaxing experience Worth every penny Thoroughly professional
Services
Pro Power Peel 40
This 40-minute customised chemical peel uses Dermalogica's Alpha and Beta Hydroxy Acids to target specific skin concerns. Ideal for addressing lines, wrinkles, pigmentation, and breakouts, it delivers immediate rejuvenation through deep exfoliation. The treatment includes three tailored acid solutions to optimise skin renewal while maintaining comfort and safety.
Pro Micro-Needling
A minimally invasive procedure using fine needles to create micro-injuries that stimulate natural collagen production. This treatment reduces the appearance of acne scars, stretch marks, and fine lines while improving skin texture. Combines Pro Power Peel with needling for enhanced results, followed by recovery concentrate application.
Luminfusion
A 60-minute advanced facial combining eye peel, retinol peel, and nano-infusion technology. Utilises LED light therapy to restore skin luminosity and address ageing signs. Delivers instant glow with no downtime, making it ideal for special occasions or regular maintenance of radiant skin.
Nano-Infusion
This non-invasive treatment uses nano-tips to resurface skin and enhance product absorption. Effectively diminishes fine lines, brightens complexion, and improves texture through advanced actives infusion. Requires 3-5 sessions for optimal results, with no downtime needed between treatments.
LED Light Therapy
Low-level light therapy that energises skin cells to address multiple concerns. Stimulates collagen for ageing skin, destroys bacteria for acne-prone skin, and reduces inflammation for sensitive skin. Can be added to other treatments or taken as a standalone 15-30 minute session.
People
Keely Richmond-Smith
Owner & Lead Therapist
With over 25 years of experience, Keely is a Dermalogica-certified expert and International Dermal Institute graduate. She specialises in advanced skincare techniques and maintains annual accreditation to ensure treatment excellence. Her client-focused approach combines technical expertise with personalised care.
Questions
What skincare brands do you use?
We exclusively use Dermalogica products, including their Pro Power Peel range and professional-grade actives. Our accreditation ensures we maintain the highest standards in product knowledge and application.
Do you offer gift vouchers?
Yes, we provide gift vouchers for all treatments. These make ideal presents for special occasions and can be purchased for any value or specific service.
How should I prepare for a chemical peel?
Avoid sun exposure and exfoliating products for 48 hours prior. A pre-treatment consultation will assess your skin and discuss any necessary preparation steps for optimal results.
Are your treatments suitable for sensitive skin?
Yes, our therapists conduct thorough consultations to tailor treatments to sensitive skin types. We offer patch testing and use products specifically formulated for reactive skin conditions.
Can I combine multiple treatments?
Yes, many clients opt for combination treatments like Pro Power Peel with LED therapy. We'll create a customised plan during your consultation to maximise results without over-treating your skin.
What post-treatment care is required?
We provide detailed aftercare instructions including sun protection, hydration routines, and product recommendations. Following these guidelines ensures optimal results and minimises potential side effects.