Business Details
Premium Sports & Fashion Clothing & Footwear in the UK
Alive & Dirty is a UK-based retailer specialising in premium sports and fashion clothing for men, women, and children. Established to bridge the gap between performance-driven activewear and contemporary streetwear, we curate collections from globally recognised brands such as Columbia, New Balance, Cruyff, and Mountain Equipment. Our focus on quality, functionality, and style ensures customers access to durable, trend-led apparel and footwear designed for active lifestyles and everyday wear. With a commitment to customer satisfaction, we offer free UK delivery on orders over 70, flexible payment options including Klarna and Clearpay, and a dedicated customer service team available Monday to Friday.Our product range spans technical outdoor gear, casual sportswear, and footwear, catering to diverse needs from hiking and training to casual outings. As an online destination, we prioritise convenience, transparency, and value, ensuring a seamless shopping experience backed by a 10% student discount and extended Christmas returns policy.
Services
Men's Clothing
Women's Footwear
Kids Sportswear
Outdoor Gear
Technical Apparel
Highlights and features
- We offer a curated selection of premium sports and fashion brands for all ages.
- Free UK delivery on orders over 70 with extended Christmas returns.
- Flexible payment options including Klarna and Clearpay available.
- Dedicated customer service team available Monday to Friday, 9am5pm.
- 10% student discount for verified educational institutions.
What people say
Great product range
Fast delivery
Excellent customer service
Questions
What brands does Alive & Dirty stock?
We stock premium brands including Columbia, New Balance, Cruyff, Mountain Equipment, and Flux Active for sports and fashion apparel.
Do you offer free delivery?
Yes, we provide free delivery on all UK orders over £70.
Can I use Klarna or Clearpay?
Yes, both Klarna and Clearpay are available at checkout for flexible payment options.
What is your returns policy?
We offer a 30-day returns period with extended Christmas returns until January 15th.
Reviews (5)
Graham Cooper
Dec 20, 2021
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Good range of sport, technical and designer brands over 2 floors. Priced in line with other retailers but have items not found in larger chain stores. Worth a visit.
Sam Fulton
Nov 25, 2021
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Would definitely recommend purchasing from here.Ordered a number of items.No hassle to exchange and very quick to post out.One of my items wasnt suitable one of the guys rang me when I returned it via post and posted out new size.They were very professional and friendly.Will definitely order online from them again.
Louise Jones
Jan 17, 2021
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Custmer service is 0 never used a company like this before no refund after 1 month and no way of getting hold of them
Paul Fearon
Sep 12, 2020
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Found a pair of berghaus pants online but said you could only buy instore. Went to L1 store, not in stock but staff organised a transfer from Huyton store to pick up this week. Travelled from Southport today to find they had sold my reserved order online even though last week I couldnt! Staff apologised and offered me 10% discount on a different, far more expensive pair! Really not impressed. How hard is it to attach a label to say an item is reserved!
Jack West
Dec 01, 2018
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Brought a Berghaus backpack online through Alive and Dirty. The wrong product was delivered and now, due to the companys returns policy, I have to pay for someone elses incompetence. Less than impressed, would not recommend.