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Transform Your Business with Expert Copywriting
We are an award-winning copywriting and editing service dedicated to transforming business communication. With over two decades of experience, we specialise in crafting compelling website copy, refining complex documents, and providing one-to-one copy coaching. Our approach combines deep brand understanding with linguistic precision to create marketing materials that convert browsers into clients. Backed by 120+ five-star reviews and featured in Forbes and BBC Radio, we work with businesses from global IT companies to independent creatives.

Our unique DocuMagic service revitalises underperforming documents while our coaching helps non-writers produce effective business content. As a Limited company registered with Companies House, we combine professionalism with practical expertise to deliver measurable results.
Services
Website copywriting DocuMagic document transformation Copy coaching Case study creation Marketing materials editing
Highlights and features
  • 20 years of freelance copywriting expertise
  • 120+ five-star client testimonials
  • Project-based pricing with upfront costing
  • LinkedIn profile with 120+ professional recommendations
  • Proven DocuMagic document transformation methodology
What people say
Massive increase in clients Understands business needs Highly recommend Second to none skills Perfect copy solutions
Services
Website copywriting
Crafting persuasive website content that converts visitors into customers. Our expert copy highlights unique selling points while maintaining brand voice. Specialising in SEO-friendly content that balances search engine requirements with human readability. Ideal for businesses seeking to improve online presence and generate more qualified leads through their website.
DocuMagic transformation
Revitalising underperforming business documents to maximise impact. Transforming technical content into clear, engaging materials that resonate with target audiences. Particularly effective for marketing collateral, proposals, and complex information requiring simplification while maintaining professional integrity.
Copy coaching
One-to-one guidance improving business writing skills. Helping non-writers produce effective marketing materials through practical techniques and confidence-building approaches. Focuses on developing sustainable writing habits and creating content that authentically represents brand identity and business objectives.
People
Sarah Townsend
Founder & Lead Copywriter
Award-winning copywriter with 20+ years' experience helping businesses improve their communication. Author of 'Survival Skills for Freelancers' and regular contributor to industry publications. Specialises in transforming complex information into compelling content that drives business results.
Questions
What copywriting services do you offer?
We specialise in website copywriting, document transformation (DocuMagic), copy coaching, and marketing materials editing for businesses seeking professional-grade content.
How are your copywriting projects priced?
All projects are priced individually based on scope and complexity. We provide transparent upfront costing after understanding your specific requirements during a discovery call.
Can you work with international clients?
Yes, we work with businesses globally. Our services are delivered remotely and adapted to suit different market requirements while maintaining consistent quality standards.
Do you offer copywriting coaching for non-writers?
Yes, our one-to-one copy coaching helps business owners develop effective writing skills through practical guidance and confidence-building techniques tailored to their specific needs.
How long does a typical copywriting project take?
Project timelines vary based on scope but typically range from 1-4 weeks. We provide clear deadlines during the initial consultation and maintain regular communication throughout the process.
Reviews (4)
Sara Hunt
Dec 31, 2021 Report
Sarah is a supportive and generous mentor who has provided a helping hand through challenging times. I was experiencing pressure from all directions during the pandemic, and Sarah helped me break the biggest issues down into more manageable tasks, and to navigate a path through them. She is also well organised, empathetic, a good listener and insightful.
Steph Caswell
Aug 10, 2021 Report
Positive:Professionalism,Quality,Responsiveness,Value
Sarah is a fantastic mentor. I left my session with her feeling so much more confident and sure about the direction I need to go with my own business. She's a brilliant listener and has so much advice to share. I'll definitely be booking in again for another session. Highly recommended!
Joanna Kippax
Jul 26, 2021 Report
Positive:Professionalism
Sarah was so helpful when developing the copy for my website. She was thorough, clear and gave me some great ideas of how I could modify the text, to "talk " to my clients. A skilful and friendly professional. Thank you Sarah.
Danielle Cole
Jun 29, 2021 Report
Sarah has an amazing ability to take your insights and vision and turn them into beautiful copy. A true professional in her work, with a touch of magic and sparkle which stands her apart from others.