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Business Details
26 Years
experience
B2B Telemarketing & Lead Generation Services in London
Established in 2000, GSA Marketing has built a reputation as a trusted partner in B2B telemarketing and lead generation. Our approach combines transparency, expertise, and a results-driven mindset to deliver tailored solutions for businesses seeking growth. We prioritise understanding client objectives before initiating campaigns, ensuring alignment with their unique needs. Our team of experienced professionals undergoes rigorous training to engage in peer-to-peer conversations, identifying client pain points and opportunities.

With multilingual capabilities and partnerships across Europe and globally, we support international campaigns for organisations of all sizes. Our values of pragmatism, collaboration, and proactive communication underpin every project, as evidenced by long-term client relationships and testimonials highlighting our professionalism and measurable impact.
Services
B2B Telemarketing Appointment Setting Lead Generation Data Services Marketing Consultancy Database Cleaning Telemarketing Training Inbound Enquiry Management Event Follow-Up Market Research
Details
  • Year established: 2000
Highlights and features
  • We offer 24 years of experience in B2B telemarketing and lead generation.
  • Our team provides transparent, no-surprises campaign management.
  • We deliver multilingual telemarketing capabilities across Europe and globally.
  • Our proactive communication ensures clients are informed before follow-ups.
  • We combine telemarketing with LinkedIn and data services for integrated campaigns.
What people say
Professional and helpful Exceeded expectations Exceptional responsiveness Impeccable reporting Real results delivered
Services
B2B Telemarketing
Our B2B telemarketing services connect businesses with decision-makers through targeted campaigns. Experienced professionals conduct peer-to-peer outreach to identify opportunities, with direct client communication and dedicated callers. Services include lead generation, customer care, and multilingual support for UK and international markets.
Lead Generation
We generate quality B2B leads using integrated telemarketing, LinkedIn, and data strategies. Our approach focuses on account-based marketing, cross-selling, and prospecting, supported by daily KPI tracking to maximise conversion rates and sales pipeline growth for clients across industries.
Data Services
Our data services enhance marketing effectiveness through list building, validation, and enrichment. We clean and update databases to ensure GDPR compliance, append missing information, and profile targets for better campaign ROI. Services support telemarketing, email marketing, and strategic decision-making.
Telemarketing Training
We provide B2B telemarketing training to improve team performance. Courses cover objection handling, questioning techniques, and campaign strategy, delivered by industry experts with decades of client-side experience. Training ensures teams adopt best practices for effective outbound calling and lead conversion.
Inbound Enquiry Management
Our inbound management services ensure timely follow-up of marketing-generated leads. We qualify prospects, schedule appointments, and provide detailed reporting to prevent missed opportunities. Services include 24/7 lead handling, data enrichment, and integration with internal sales teams.
People
Jonathan Silverman
Managing Director
With 16 years in senior sales roles at Cover Girl, Montblanc, and Porsche Cars GB, Jonathan founded GSA in 2000. He specialises in B2B marketing strategy, data protection seminars, and telemarketing training, combining client-side expertise with campaign leadership.
Kevin Harmsworth
Telemarketing Operations Manager
Kevin brings 17 years of B2B telemarketing experience, including 10 years in management roles. He has led teams for American Express, Pearson Education, and Lloyds, developing training programs and delivering multilingual campaigns across Europe and globally.
Questions
What B2B telemarketing services do you offer?
We provide appointment setting, lead generation, customer care, market research, and multilingual telemarketing. Our services include campaign strategy, execution, and detailed reporting tailored to client objectives.
How quickly do you respond to inbound leads?
We prioritise rapid follow-up, typically contacting leads within one hour of receipt. Our team ensures persistent yet professional engagement until prospects convert or are qualified out of the sales funnel.
Can you validate our existing customer database?
Yes, our data services include phone list cleaning, missing information appendage, and GDPR compliance checks. We enhance databases for accuracy to improve campaign effectiveness and ROI.
Do you provide telemarketing training for internal teams?
We offer customised B2B telemarketing training covering objection handling, campaign strategy, and performance metrics. Training includes pre- and post-course support to ensure practical implementation of techniques.
Which industries do you specialise in?
We work across sectors including technology, manufacturing, professional services, and healthcare. Our experience spans campaigns for global brands and SMEs, with adaptable expertise for niche markets.
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