Business Details
20 Years
experience
Award-Winning SEO & PPC Services in Basingstoke
Front Page Advantage is a family-owned, award-winning digital marketing agency established in 2006, specialising in SEO and PPC services. Our client-centric approach prioritises transparent partnerships, with 30-day contracts and dedicated account managers based in Hampshire, UK. With over 20 years of combined experience, our team delivers tailored strategies to improve search engine visibility and drive measurable ROI. We focus on technical SEO, content creation, and quality link-building while providing full reporting and ownership of client accounts.Recognised as one of the UK's top 10 SEO agencies, we serve SMEs across the UK, US, and Europe, maintaining an average client retention of 5 years. Our services include monthly packages and one-off audits, with case studies demonstrating traffic increases of up to 320% and ROI growth exceeding 200%. We combine industry certifications like Google Certified Partner with a commitment to client education and flexible service models.
Services
SEO Strategy
PPC Management
Technical SEO
Content Creation
Link Building
Local SEO
Conversion Tracking
Competitor Analysis
Reporting
Training
Details
- Year established: 2006
Highlights and features
- 30-day flexible contracts with proven client retention of 5 years
- Dedicated UK-based account managers with 5+ years' experience
- Transparent reporting with full ownership of client Google accounts
- Award-winning technical SEO and PPC strategies since 2006
- Case studies demonstrating 320% traffic increases and 212% ROI growth
Associations and certifications
- Google Certified Partner Programme
What people say
Maximized SEO usage
Reduced PPC costs
Game changer
Cost per click down
Conversions up
Services
Technical SEO
Our technical SEO service optimises website infrastructure to improve search engine visibility. We analyse site speed, mobile responsiveness, URL structures, and metadata to enhance crawlability. By fixing backend issues and implementing schema markup, we help search engines better understand and rank your content while improving user experience.
PPC Management
We create and manage data-driven PPC campaigns across Google Ads and Bing Ads platforms. Our specialists conduct keyword research, competitor analysis, and ad copywriting to maximise click-through rates. Through continuous A/B testing and conversion tracking, we optimise bids and targeting to ensure cost-effective lead generation and sales.
Content Creation
Our content strategy focuses on producing high-quality, search-optimised material that engages audiences and drives organic traffic. We create blog posts, landing pages, and industry guides tailored to your target keywords, ensuring fresh, relevant content that establishes authority and supports long-term SEO success.
Link Building
We implement ethical link-building campaigns focusing on quality over quantity. Our team secures authoritative backlinks through industry partnerships, content outreach, and digital PR. This improves domain authority and search rankings while maintaining compliance with Google's quality guidelines.
Local SEO
Our local SEO service enhances visibility for location-based searches through Google Business optimisation, local citations, and review management. We target geo-specific keywords and create locally relevant content to help businesses attract nearby customers and dominate regional search results.
People
Lucy Griffiths
Managing Director
Digital marketing expert with 20+ years' experience, specialising in search marketing since 2002. Founded Simply Search in 2011 before merging with Front Page Advantage. Focuses on client-centric SEO strategies and business growth.
Chris Pearson
Director
Marketing strategist with corporate experience, dedicated to maximising client ROI. Oversees strategic direction while maintaining hands-on client relationships. Specialises in aligning digital marketing with broader business objectives and client education.
Dan Barrowclough
Account Director
SEO and PPC specialist with digital marketing experience since 2012. Manages campaign execution and client reporting. Combines technical expertise with strategic insights to deliver measurable marketing results for clients across various industries.
Lauren Payas
Senior PPC Account Manager
Award-winning digital marketer with apprenticeship background. Specialises in PPC campaign management and team leadership. Focuses on data-driven advertising strategies while maintaining client education and transparent communication.
Charlotte Fletcher
Senior SEO Account Manager
SEO expert with advertising background, managing diverse client portfolios. Specialises in technical SEO and content strategy. Leads team of account managers while maintaining hands-on approach to client campaign optimisation.
Questions
What digital marketing services do you offer?
We specialise in SEO, PPC management, technical SEO audits, content creation, link building, and conversion optimisation for businesses seeking online growth.
How do you measure campaign success?
Through monthly reports tracking keyword rankings, traffic sources, conversion rates, and ROI metrics aligned with your business objectives.
Do you work with international clients?
Yes, we serve businesses across the UK, US, and Europe with remote support and tailored strategies for different markets.
What contract terms do you offer?
Flexible 30-day contracts with no long-term commitments, reflecting our confidence in delivering consistent value.
Can you help with both SEO and PPC?
Yes, we provide integrated strategies combining organic SEO with targeted PPC campaigns for comprehensive digital marketing results.
Videos
Reviews (5)
Customer Service
Dec 14, 2021
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Positive:Professionalism,Quality,Responsiveness,Value
Amazing company friendly, helpful ,responsive & professional. We are a medium sized company & use Chris & his team for our SEO & could not be happier fabulous company, highly recommend x
Amazing company friendly, helpful ,responsive & professional. We are a medium sized company & use Chris & his team for our SEO & could not be happier fabulous company, highly recommend x
Simon Burrage
Aug 13, 2021
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Positive:Professionalism
Not even worked with Chris and the team yet but the advice I've just been given over the phone was so helpful for my new start up. Clear, no nonsense chat with some pointers for me to implement immediately to get new customers. Highly recommend.
Not even worked with Chris and the team yet but the advice I've just been given over the phone was so helpful for my new start up. Clear, no nonsense chat with some pointers for me to implement immediately to get new customers. Highly recommend.
Dave Joseph
Dec 03, 2020
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Great session, with some handy "actional" tips I was able to apply after the session. I've overhauled and updated my Google My Business information and developed a series of posts to farm out over the next few weeks. If you are new to Google and require some guidance, this is a great starting point.
Sarah Smith
Jul 13, 2020
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I just attended a free Digital Marketing workshop hosted by Front Page Advantage. Lucy was very knowledgeable and made the content relevant to the attendees. The session was well prepared with handouts of the slides to take home. I found the morning very worthwhile. Thanks!
Charlotte Fletcher
Jun 28, 2020
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I had a great opportunity to work with Front Page Advantage on my placement year at university. They were friendly and welcoming and I instantly felt like part of the team. I've learnt so much from the world of digital marketing to working in an office environment with a small team. I thoroughly enjoyed my experience and would definitely recommend Front Page Advantage to any other student doing a placement year or even anybody looking to go into digital marketing.
