Business Details
27 Years
experience
Expert Marketing Communications Solutions in Birmingham
Established in 1999, CHM is a marketing communications consultancy led by Craig Holden, a seasoned professional with over three decades of experience in the industry. Our expertise spans digital and traditional marketing strategies, branding, content creation, and SEO, tailored specifically for SMEs seeking measurable results. Craig's career began at Lever Brothers, where he honed his skills in brand management before transitioning to agency work in 1990. Since founding CHM, we have consistently delivered impactful campaigns, helping businesses refine their marketing strategies, enhance brand identity, and improve online visibility.Our approach combines creative excellence with data-driven insights to ensure clients achieve a strong return on investment. With a client list including Barclays Bank, Weetabix, and Marstons Beer Company, our track record demonstrates a commitment to excellence and client satisfaction. We pride ourselves on providing personalized support, from strategic planning to execution, ensuring every project is managed efficiently and effectively. Our clients value our ability to transform complex marketing challenges into clear, actionable solutions that drive growth and long-term success.
Services
Marketing Strategy
Branding
Content Writing
Digital Marketing
SEO
Social Media
Website Development
Details
- Year established: 1999
Highlights and features
- We offer over 25 years of experience in marketing communications across B2B and B2C sectors.
- Our team specialises in data-driven strategies that enhance online visibility and ROI.
- We provide tailored solutions for SMEs struggling with ineffective marketing or brand identity.
- Our content writing expertise ensures SEO-friendly, human-centric copy that resonates with audiences.
- Clients benefit from our proven track record with industry leaders like Barclays and Marstons.
What people say
Trusted advisor
Dependable and forward-thinking
Content writing expertise
Data-driven approach
Proven track record
Services
Marketing Strategy
We develop comprehensive marketing strategies tailored to SMEs, focusing on brand positioning and ROI-driven campaigns. Our approach combines market analysis with creative execution to align with business objectives. Clients benefit from actionable plans that enhance competitiveness and long-term growth.
Branding
Our branding services create cohesive brand identities, including logos, straplines, and positioning statements. We ensure consistent messaging across all platforms to strengthen market presence. Clients gain a distinct brand voice that resonates with their target audience and drives engagement.
Content Writing
We craft SEO-optimised, human-centric content that improves website performance and audience engagement. Our writing services cover blogs, website copy, and marketing materials. Clients receive clear, impactful messaging that supports their digital marketing goals and enhances user experience.
Digital Marketing
Our digital marketing services include SEO, social media, and email campaigns designed to boost online visibility. We utilise data-driven insights to target audiences effectively. Clients see measurable improvements in traffic, lead generation, and conversion rates through our strategies.
Website Development
We build user-friendly websites that align with brand identity and business goals. Our development process focuses on functionality, SEO, and mobile responsiveness. Clients receive platforms that enhance user experience and serve as effective marketing tools.
People
Craig Holden
Managing Director
Craig founded CHM in 1999 after a successful career in brand management and agency work. He specialises in digital marketing, branding, and strategic planning, with a focus on SMEs. His clients praise his creativity, reliability, and ability to deliver results-driven solutions.
Questions
What services does CHM offer?
CHM provides marketing strategy, branding, content writing, digital marketing, SEO, and website development services tailored for SMEs.
How long has CHM been in business?
CHM was founded in 1999 by Craig Holden, who has over 35 years of marketing experience.
What industries do you work with?
We work with B2B and B2C SMEs across sectors including finance, healthcare, and consumer goods.
How do you tailor strategies for SMEs?
We conduct market analysis and collaborate closely with clients to create customised, ROI-focused marketing plans.
Can you improve my website's SEO?
Yes, our SEO services enhance online visibility through content optimisation, keyword research, and technical improvements.
What makes CHM different from other agencies?
Our blend of creative excellence, data-driven insights, and deep SME expertise ensures practical, results-oriented solutions.