DeType

Business Details

14 Years

experience

Award-Winning Web Design & Digital Agency in Kettering

DeType is a digital and creative agency established in 2012, dedicated to delivering innovative solutions in branding, web design, and video production. Our approach prioritizes client collaboration, ensuring we understand each business's unique needs and market position. With a team of experienced professionals, we combine form and function to create visually compelling and performance-driven digital experiences.

Our commitment to sustainability and community engagement reflects our values, while our accolades, including the SME Business Awards 2024, underscore our industry expertise. We work closely with clients to transform challenges into measurable results, maintaining a balance between aesthetic design and technical functionality.

Services

Web Design Branding Content Strategy SEO Web Hosting

Details

Year established: 2012

Highlights and features

12+ years of experience in digital design and branding
Collaborative approach tailored to client-specific needs
Award-winning team with proven industry expertise
Integrated SEO and content strategies for measurable results
Sustainability-focused practices and community engagement

Associations and certifications

Good Business Charter

What people say

Genuinely nice people Seamless experience Responsive and helpful Delivered swiftly Vital to our success

Website

Update Listing

Services

Web Design

We craft bespoke, high-performance websites optimized for user experience and conversion. Our designs combine aesthetic appeal with technical functionality, ensuring seamless navigation and mobile responsiveness. Clients benefit from SEO-integrated development and ongoing support to maintain digital competitiveness.

Branding

Our branding services develop distinctive visual identities that resonate with target audiences. From logo design to brand strategy, we create cohesive narratives that enhance market recognition. This includes rebranding solutions and naming conventions tailored to business objectives.

Content Strategy

We develop data-driven content strategies to strengthen brand authority and engagement. Services include SEO copywriting, social media planning, and case study creation, all aligned with client goals to ensure consistent messaging across digital platforms.

SEO

Our SEO services improve organic visibility through technical audits, keyword optimization, and content refinement. We implement on-page and off-page strategies to boost search rankings, driving targeted traffic and long-term digital growth for clients.

Web Hosting

We provide secure, UK-based web hosting with 24/7 monitoring and daily backups. Our infrastructure ensures fast load times and high availability, supported by proactive maintenance to minimize downtime and maintain website performance.

People

Sam Sayer

Founder / Creative Director

Sam founded DeType in 2012 after working as Creative Director in Midlands-based agencies. With expertise in branding and digital design, he has collaborated with major brands like Diageo Group. Recognized in industry awards, Sam combines creative vision with technical proficiency to lead client projects.

Richard Woodall

Sales & Account Director

Richard joined DeType in 2023, bringing extensive experience in digital marketing and client management. His background includes roles at Yell.com and Rightmove, where he developed growth strategies through innovative digital solutions and client relationship management.

Questions

What digital services does DeType offer?

We provide web design, branding, content strategy, SEO, and web hosting services tailored to business-specific needs.

How does DeType approach client projects?

We begin with discovery calls to understand business goals, followed by collaborative planning and iterative design processes.

Do you support clients after project completion?

Yes, we offer ongoing maintenance plans and support services for websites and digital marketing strategies.

Can you help improve existing websites?

We conduct digital audits to identify improvements and implement targeted enhancements for performance optimization.

What industries do you work with?

We serve diverse sectors including finance, property, technology, and creative industries with tailored solutions.

How do you ensure website effectiveness?

We integrate analytics tools and conduct regular performance reviews to maintain optimal website functionality.

Reviews (6)

Write a Review

Suzy Sanders

Jan 10, 2021 Report

Wow!! What can we say!
DeType knock it out of the park EVERY SINGLE TIME!
Creative, innovative, forward thinking, empathetic, strategic everything youd expect from an incredible creative agency and then some. Cool people, doing very cool things. Thank you for everything.

Find Newbusiness

Sep 22, 2020 Report

Sam Sayer of Detype was commissioned to review our existing web site which was two years old. Including its look and feel, its performance, security and if it was mobile enabled. We received a full report with several recommendations to its configuration that would ensure the site was technologically fit for the future. We also decided to have the site completely re-designed, based on the report which helped to enhance and clarify our marketing messages. The whole team at Detype, led by Sam provided us with a fist class consultation resulting in a great new look and feel, while still ticking all

Lance Holland

Dec 17, 2019 Report

Sam and his team have done a fantastic job on our website (brightkidz.co.uk). We had very complicated ecommerce requirements which they put in enormous effort to get things working just right for us. I have no hesitation in recommending them.

Jon Bellis

Aug 31, 2018 Report

Although I am a bit of a geek myself and can throw a website together, I dont really know what makes a good website. These guys do. They get what makes something eye catching, what makes the calls to action compelling, what images work best and what words work well. With their design background, technical know-how and years of experience, they have a powerful combination of skills that are perfect for what I needed. They upgraded the look and feel, spruced up my calls to action, improved the navigation and gave me a whole bunch of free advice and suggestions about the photos and words. Its

Robinsons Estate Agents

May 30, 2018 Report

We have integrated Sam as our Creative Production Guru We have embraced the inspiring work of Sam to re-brand our complete image across two businesses to include a brand new website, advertising boards, stationary and templates for electronic marketing to list just a few. Ive even commissioned him to carry out some artwork outside of my business industry as I really have no intention of working elsewhere. Keep up the great work Sam.

Daniel Schofield

Jan 18, 2018 Report

Working with Detype has been pivotal in my success so far. Sam and the team really understood what I was trying to achieve early on and the support they have given me since has been amazing. From small issues to larger scale work, nothing has been too much trouble. An honest and personal approach to the work has made working together enjoyable, but also influential to my own practice.