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Business Details
16 Years
experience
Creative Marketing for Home & Garden Brands
Established in 2010, WrightObara is a creative marketing agency dedicated to helping home and garden brands succeed through strategic storytelling, innovative design, and impactful campaigns. Our approach prioritises client collaboration, with a focus on uncovering unique brand narratives that resonate with audiences and drive commercial results. With expertise in brand strategy, video production, and retail-focused creative solutions, we combine deep industry knowledge with a commitment to sustainability and client satisfaction.

Our team of seasoned professionals brings decades of combined experience in integrated communications, ensuring every project delivers clarity, creativity, and measurable impact. Recognised for our ethical approach and client-centric ethos, we pride ourselves on building long-term partnerships grounded in trust and shared success.
Services
Brand Strategy Video Production Packaging Design Marketing Campaigns Retailer Tools
Details
  • Year established: 2010
Highlights and features
  • We offer 15+ years of combined experience in home & garden marketing.
  • Our team combines strategic insight with award-winning creative execution.
  • We prioritise transparency, with no hidden fees or ambiguous deliverables.
  • Client testimonials highlight our ability to meet tight deadlines consistently.
  • We integrate sustainability into brand strategies and operations.
What people say
Fantastic team Creative ideas Real partner Measurable impact Ethical approach
Services
Brand Strategy
We create cohesive brand strategies that define unique positioning and messaging. Our approach combines market research with client insights to craft narratives that resonate with target audiences and drive commercial success. By aligning brand identity with business goals, we ensure consistency across all touchpoints.
Video Production
Our video production services deliver compelling visual stories that engage audiences and support sales. From product demonstrations to retail training materials, we produce high-quality films that communicate brand values and product benefits effectively across multiple platforms.
Packaging Design
We design packaging that captures attention and communicates brand identity. Our solutions balance aesthetics with functionality to create shelf appeal while conveying product benefits clearly to consumers and retailers alike.
Marketing Campaigns
Our campaigns combine strategic planning with creative execution to maximise brand visibility. We develop integrated campaigns that leverage multiple channels to build awareness, drive engagement, and deliver measurable ROI for clients.
Retailer Tools
We create sell-in decks, training materials, and digital assets that help sales teams secure retail listings. Our tools are designed to clearly communicate product benefits and commercial value to buyers and retail partners.
People
Phil Wright
MD & Founding Partner
Creative marketeer and strategist with extensive experience in integrated communications. Specialises in developing brand narratives that drive engagement and commercial success through multi-channel campaigns.
Jan Obara
Creative Director & Founding Partner
Award-winning creative director with expertise in advertising and marketing communications. Brings innovative ideas and a strategic approach to brand development and campaign execution.
Claire Appleby
Senior Designer
Visual designer specialising in brand identity and packaging. Transforms creative concepts into impactful designs that strengthen brand recognition and consumer engagement.
Kate Turner
Horticultural Consultant
Trained horticulturalist with TV production experience. Provides sector-specific insights and presents content that bridges gardening expertise with brand storytelling.
Ben Holmes
Videographer
Cinematic creator specialising in product and brand films. Captures compelling visuals that communicate brand messages effectively across retail and digital platforms.
Questions
What sectors do you specialise in?
We focus exclusively on home and garden brands, providing tailored marketing solutions that address sector-specific challenges and opportunities.
How do you ensure brand consistency across channels?
Our strategy process establishes core brand messaging that guides all creative outputs, ensuring cohesive storytelling in packaging, campaigns, and digital content.
Can you help with international brand launches?
Yes, we've supported global clients with product branding and campaigns tailored to international markets while maintaining brand integrity.
What sustainability initiatives do you offer?
We incorporate sustainable practices into brand strategies and operations, including eco-friendly packaging solutions and ethical marketing approaches.
How do you measure campaign success?
We track key performance indicators aligned with client objectives, including sales growth, retail listing acquisitions, and engagement metrics.
Reviews (1)
Rupesh Mishra
Jul 02, 2019 Report
Extremely talented team and wonderful people to work with. Impressed with their understanding of UK market. Thanks very much Phil and Jan.